Please select your home edition
X-Yachts Leaderboard 1

A new chapter begins: Beneteau and Simpson Marine move forward after successful partnership in Asia

by Beneteau Group 22 Mar 02:51 PDT
Beneteau and Simpson Marine move forward after successful partnership in Asia © Gilles Martin-Raget

After a remarkable 40-year partnership, Beneteau, has formally concluded its collaboration with Simpson Marine across the seven Asian countries where they operate.

This amicable decision follows Simpson Marine's acquisition by Sanlorenzo SPA. Together, they achieved immense success, selling over 500 Beneteau boats in the region and fostering a shared love of the sea.

"We are grateful for the strong partnership and dedication that Simpson Marine has shown in successfully growing the Beneteau brand across Asia for the past four decades. I particularly want to acknowledge Mike Simpson and his team for their outstanding work in delivering our boats and providing consistent support to our shared customers.

Beneteau will continue its very strong presence in Hong Kong with its two new partners: ASIAMARINE will now represent Beneteau Sail Boats alongside NextWave Yachting who will be looking after for the Power Boats. This will ensure all Beneteau owners and fans about Beneteau continuous present and permanent support. " stated Jean Francois Lair, Beneteau's Brand Director.

"We have thoroughly enjoyed representing Beneteau throughout Asia over the last 40 years and assisting hundreds of clients in their yachting journey. We will continue to look after all our existing Beneteau owners so they can enjoy their yachting freedom and we will ensure it is a seamless transition to all our customers around the region. We wish Beneteau continued success for the future but now Simpson Marine takes on its new direction after 40 years and the sale of the company to Sanlorenzo SPA."said Richard Allen, Simpson Marine's Chief Operating officer.

All parties involved are working together to ensure a smooth transition and continued support for our clientele.

For further information or inquiries, please contact Charlotte Piochon at .

Related Articles

Cup Spy May 16: Two teams struggle in the light
Thursday session was not hugely productive in actual sailing time compared to time on the water The US and British teams sailed on Thursday in a session that was not hugely productive in actual sailing time compared to time on the water. The issue lay in a storm - with thunder and lightning - that didn't hit the teams, but certainly affected them. Posted today at 1:05 am
Paris 2024 U.S. Olympic Sailing team roster
The 13 sailors who will represeent the United States has been finalized US Sailing has confirmed the names of the 13 sailors who will represent the United States at the Paris Olympic Games this coming July and August in Marseille, France. Posted on 17 May
2024 Formula Kite Worlds in Hyères, France Day 4
Multiple pile-up in women's fleet Perhaps one of the reasons why reigning World Champions Max Maeder and Lauriane Nolot manage to win so many races is because they have enough speed to stay out of trouble. Posted on 17 May
Regata dei Tre Golfi offshore sets sail
69th edition signals the start of the IMA Maxi Europeans The 69th edition of the Circolo del Remo e della Vela Italia's offshore race, the Regata dei Tre Golfi sets sail this afternoon (Friday, 17 May) at 1635 from Naples' Porticciolo di Santa Lucia. Posted on 17 May
Seldén Mast's latest Race GRIP winch handle
Incorporating an innovative and logical solution to the locking mechanism Swedish marine equipment manufacturer Seldén Mast is pleased to announce its latest series of patented Race GRIP winch handles, which have been designed to offer a more practical solution to the locking mechanism for a more seamless sailing experience. Posted on 17 May
Steering the Course 2024
Shining the spotlight on pathways to the Olympics for women in sailing This year's Steering the Course, World Sailing's global women's sailing festival, kicks off today with the spotlight firmly focused on the Olympic pathways available in coaching, officiating and sports administration. Posted on 17 May
The 5 Minute Warning
Andy Rice & Matt Sheahan's 5min racing update This week PlanetSail's Matt Sheahan tracks down Sailjuice's Andy Rice to a beach in Hyères, south of France, for the Formula Kite World Championships. It's the last big event for the kiteboarders before they make their Olympic debut in Marseille. Posted on 17 May
Oliver Heer finishes 25th IMOCA in the Transat CIC
“I went through a nightmare” It was with a huge measure of relief that the Swiss German solo skipper Oliver Heer brought his Transat CIC solo race across the North Atlantic from Lorient to New York to a satisfactory conclusion Thursday at 22:19:32hrs UTC, finishing in 25th place. Posted on 17 May
Top competitors return for Women's Championship
The inaugural edition was a success on many levels The inaugural edition of the New York Yacht Club Women's Championship for the Joan H. Towse Trophy, sailed in late June of 2022, was a success on many levels. Posted on 16 May
Loads of amenity - Goes like a cut cat
As the first Cure 55 steps closer to being splashed it looked more like a Purosangue to me As the first Cure 55 steps ever closer to being splashed, I could not help thinking that it was a lot like the Ferrari Purosangue. More space than your typical two-seat hypercar, yet with the punch to dispatch distances and pretenders with complete ease. Posted on 16 May
Hyde Sails 2022 One Design FOOTERZhik 2024 March - FOOTERSOUTHERN-SPARS-MISSY-FURLING-BOOMS-728-X-90 Bottom