Fly the flag! Musto launches Emirates GBR SailGP Team merchandise range

by Musto 4 Apr 22:00 AEDT

British performance sailing brand Musto has launched an exclusive new range of Emirates GBR SailGP Team merchandise, celebrating the speed, innovation, and national pride behind one of the most exciting teams in the global SailGP league.

Fans can sign up here to be the first to shop the Emirates GBR collection.

Emirates GBR SailGP Team branded Musto merchandise - Essential Pique Polo Shirt women's - photo © Musto

As Official Technical Clothing Partner to the team, the new collection is currently available exclusively at Musto's flagship retail stores in Portsmouth and Cowes, UK, offering sailing fans the opportunity to wear the colours of the Emirates GBR SailGP Team.

"We are really excited to be bringing this new range of merchandise to SailGP fans and supporters of the Emirates GBR SailGP Team and to wear the same Musto designs inspired by the athletes competing on the water," said Musto Marketing Director, Nick Houchin. "This exclusive in-person opportunity is the first phase of launching the new collection and phase two will follow shortly, which will see the merchandise launch online at musto.com allowing fans around the world to order online and to wear the team colours of Emirates GBR SailGP Team."

Designed for life on and off the water, the merchandise range mirrors the Musto gear worn by the Emirates GBR SailGP team and shore team. The new merchandise collection includes a selection of waterproof and softshell jackets, polos and t-shirts, waterproof bags and caps (see product list below), all featuring Emirates GBR SailGP Team branding. The collection blends Musto's renowned performance heritage with modern team styling, creating apparel suited to both dedicated sailors and supporters of high-performance racing.

The launch coincides with growing excitement around SailGP's 2026 season as defending champions Emirates GBR SailGP Team, driven by Musto ambassador Dylan Fletcher MBE, top the leaderboard once again after three events. The global racing championship is known for its cutting-edge F50 foiling catamarans and fast-paced racing format that delights fans worldwide.

Emirates GBR SailGP Team branded Musto merchandise - EVO Crew Softshell Jacket men's - photo © Musto

Emirates GBR Driver and Musto ambassador Dylan Fletcher MBE said: "It's super exciting to be launching our new merch range with Musto, enabling our fans to wear the Emirates GBR kit as they cheer us on from the grandstands or as they watch from home. It will be amazing to see our supporters wearing the merch when we race in Portsmouth this summer at the Emirates Great Britain Sail Grand Prix on 25-26 July, it's set to be even bigger than last year and we can't wait to put on a show and race in front of a home crowd in Emirates GBR colours."

Available now, the collection can be found exclusively in-store at Musto Portsmouth and Musto Cowes, two key destinations for the UK sailing community. Sailing enthusiasts visiting the South Coast can explore the full range in person and experience Musto’s latest addition to its performance-inspired apparel offering.

Emirates GBR SailGP Team branded Musto merchandise: