Tecmar announces the appointment of Véronique Largeau as Marketing and Communication Manager
by Tecmar 13 Apr 2022 07:29 PDT
Since 2011, Tecmar has been importing and distributing to the boating and industry professionals, technical - and quality - nautical equipment in France.
Specializing in products for all players in the boating and marine business, Tecmar is now positioned as the French specialist in its sector.
Some of the main brands (among more than 30) such as Lewmar, Mastervolt, Whale, JL Audio and Clarion Marine are distributed exclusively by Tecmar.
What are Tecmar's core values? To listen to the professionals, their needs and offer them tailored solutions and quality products.
To achieve this, Tecmar works with a team of professionals and experts in the fields of logistics, purchasing, sales, technical and communication. Today Tecmar has celebrated its 10 years of existence (editor's note: in 2021) and has passed a milestone in its maturity and development with the assumed will to grow without losing sight of its values of humanity, proximity and respect for its customers and suppliers.
Elisa Ferry having chosen to work as a consultant, Tecmar has appointed a new Marketing and Communication Manager with the objective of redefining the company's communication strategy, media plan and branding, in line with its strong growth and in respect of its values (such as the CSR approach initiated by the company) and to develop its presence at French and European boat shows (BtoB and BtoC).
Véronique Largeau was therefore appointed and took up her position at Tecmar on April 4, 2022.
Véronique is based in La Rochelle and has a master degree in literature, communication and new media. She has also graduated as Head of Digital Communications. She has been, for 16 years, in charge of communication and international press relations for Grand Pavois Organisation (organizer - in particular - of the International Boat Show, the Grand Pavois La Rochelle).
Along the years, she has accompanied her company in its development and its digitalization, she has managed and participated in all the communication actions of GPO's events in France and worldwide and has initiated and developed press relations and media plans with non-French speaking media.
Veronique Largeau will now be YOUR contact person. We wish her a warm welcome! You will meet her at the Salon du Multicoque (April 20 / 24) stand H26.