Please select your home edition
Edition
Rooster 2025

Lowrance unveils Elite-7 Widescreen Fishfinder and Chartplotter Models

by Andrew Golden on 28 Nov 2012
SW
Lowrance, a world-leading brand in marine electronics since 1957 and GPS navigational systems since 1992 — announced today the newest addition to its Elite family of fishfinder/chartplotter products, the Elite-7 Hybrid Dual Imaging (HDI) series. Available as a fishfinder/chartplotter combo model — as well as a standalone fishfinder or chartplotter — the Elite-7 features a 7-inch, widescreen color LED-backlit display that is 70-percent larger than comparably priced 5-inch products.

Allowing anglers to see more sonar history, larger chart images and more detail in split-screen mode, all Elite-7 models with fishfinder capability also feature Hybrid Dual Imaging™ (HDI), which combines two award-winning technologies — Broadband SounderTM and Downscan ImagingTM — to provide the best possible view of the water column.

Built-in to the new Lowrance HDI Skimmer® transducer design, Broadband Sounder technology is ideal for marking fish arches and tracking lure action, while Downscan Imaging provides easy-to-understand, picture-like views of structure and bottom detail. With the exclusive Lowrance Downscan overlay feature, boaters can layer the Downscan Imaging view over the Broadband Sounder recording for a stunning display that separates and clearly exposes fish targets from surrounding structure. In addition, the overlay transparency is easily and fully adjustable.

To maximize fishing time on the water, signature Lowrance Advanced Signal Processing (ASP) reduces the need to manually adjust settings to see fish, structure and bottom detail more clearly; and TrackBack allows anglers to scroll back in recorded sonar history to review structure or fish targets. When used on an Elite-7 model with chartplotter capabilities, users can also TrackBack and pinpoint locations with a waypoint — eliminating the need to circle back and retrace the path.

Elite-7 models with chartplotter capability feature a highly accurate built-in GPS antenna and a detailed U.S. lake and coastal map. A micro SD card can also be used to display Navionics® Gold and HotMaps® Premium, Fishing Hotspots® PRO, as well as Lake Insight and Nautic Insight PRO cartography. All Elite-7 chartplotter models are also compatible with the new online Insight Genesis map creation service, which allows users to make their own custom, contour maps from recorded sonar logs.


All Elite-7 models feature a new multi-window display that allows users to choose up to three panels in split-screen mode to view chart, sonar and DownScan Imaging -- all on one screen simultaneously. In addition, Elite-7’s easier-to-use menu system provides quick access to all features using one-thumb operation, and NMEA 2000® connectivity for waypoint sharing among networked displays and communication with an externally networked GPS.

'Elite-7 combines powerful Lowrance technology and new sonar display capabilities with a bigger, wider, highly functional 7-inch display,' said Louis Chemi, chief operating officer, Navico Americas. 'After testing our new Hybrid Dual Imaging with a number of professional anglers, I am confident all anglers will immediately see the benefits it brings to their fishing and boating experiences.'

The new Lowrance Elite-7 series is comprised of Elite-7x fishfinder-only, Elite 7m chartplotter-only and Elite-7 combination models. Each model offers a range of bundled packages that includes 83/200 kHz or 50/200 kHz transducer options, as well as Navionics Gold cartography featuring U.S./Canada coastal, Great Lakes and major Canadian lakes detail.

All Elite-7 models with 50/200 kHz Skimmer® transducer packs are ideal for deep water, coastal and Great Lakes applications. Models featuring the 83/200 kHz Skimmer transducer are suited for inland fishing. Optional accessories include an HDI Skimmer transducer with 83/200 kHz operation plus Downscan Imaging (455/800kHz) for depths to 1,000 feet, an HDI Skimmer with 50/200 kHz operation and Downscan Imaging (455/800kHz) for depths to 2,500 feet, a trolling-motor transducer adapter kit and a flush-mount kit. All Airmar® transducers used with Lowrance HDS models are also compatible with the Elite-7 Series.

Protected by a one-year limited warranty and the Lowrance Advantage Service program, the Elite-7 Series can be purchased from authorized Lowrance dealers and distributors throughout the United States and Canada beginning in February 2013. Minimum advertised prices range from $449 for the Elite-7x Fishfinder with no transducer to $869 for the Elite-7 HDI 50/200 kHz fishfinder/chartplotter model bundled with Navionics Gold cartography. For more information on the Lowrance Elite-7 Series, the entire Lowrance line of marine electronics, or to locate an authorized Lowrance dealer, please visit www.lowrance.com.

C-Tech 2020 Tubes 728x90 BOTTOMRolly Tasker Sails 2023 FOOTERMaritimo S Series

Related Articles

Collinson FX: Confident start to a productive week
The US inflation number was cool enough, to ensure a Fed rate cut this week. Markets opened the week confidently, in what promises to be a very productive week, following last week's gains. The US inflation number was cool enough, to ensure a Fed rate cut this week.
Posted today at 12:23 am
17th Transat Café L'or Day 2
Pitstop Challenges Pitstops lasting several hours have put two of the key favourites to win the TRANSAT CAFÉ L'OR on the backfoot less than 24 hours into the double handed race from Le Havre to Martinique.
Posted on 27 Oct
Missed the Tracking and Fleet Monitoring webinar?
Don't worry, you can still watch it! Last Wednesday's webinar on Tracking and Fleet Monitoring was enlightening, with Mark O'Connell - Globalstar GM for EMEA/APAC and Christophe Allan - Advanced Tracking CEO describing how the satellite-based system is helping clients around the world.
Posted on 27 Oct
2027 Finn World Masters awarded to Forio d'Ischia
Ischia is a unique, very beautiful, and very mountainous island, with a 34 km long coastline The Finn Class is delighted to announce that an agreement has been made to host the 2027 Finn World Masters at Forio, on the island of Ischia, located off Naples in Italy.
Posted on 27 Oct
Get yourself into the draw for some great prizes
Sign up for the 2026 Fireball Worlds Expression of Interest The Expression of Interest for the 2026 Fireball Worlds closes this Friday. Pay £50 and you will be put into a draw to take place on 1st November 2025. The first non-UK boat drawn will receive a free entry to the UK Nationals and the Worlds.
Posted on 27 Oct
2025 Bermuda Gold Cup Overall
Swedish Sweep: Berntsson and Östling victorious in Bermuda There were wild scenes of Swedish celebrations in Bermuda on Sunday as Johnie Berntsson and his team of Björn Lundgren, Herman Andersson and Oscar Angervall made history with a Bermuda Gold Cup hat-trick.
Posted on 27 Oct
Banque Populaire make repairs in Transat Café L'OR
Working at their base in Lorient after detecting a rudder problem The members of Team Banque Populaire have been working tirelessly through the night. After detecting a rudder problem, Armel Le Cléac'h and Sébastien Josse, in consultation with the team, decided to stop at their base in Lorient.
Posted on 27 Oct
Youth Wing Foil Worlds: 17yr old Kiwi wins Silver
Manly Sailing Club's Kiwi Kosta Gladiadis arrives on the wingfoiling world stage Seventeen-year-old Kiwi Kosta Gladiadis announced his arrival on the wingfoiling world stage with a silver medal at the inaugural Youth World Championships overnight, finishing second in a dramatic medal series after dominating much of the regatta.
Posted on 27 Oct
2025 Wingfoil Racing Youth & Masters Worlds Finals
World champions crowned in epic conditions The volcanic island of Terceira provided a breathtaking stage for the landmark event - a place where dramatic landscapes, abundant wildlife, and unpredictable weather combined to deliver a truly memorable competition.
Posted on 27 Oct
17th Transat Café L'or Start
Full speed into an uncertain night After tens of thousands of well-wishers and spectators gathered around Le Havre's Vauban docks to send off the skippers in perfect sunshine, the three divisions which started the TRANSAT CAFÉ L'OR Normandie Le Havre this afternoon were then released.
Posted on 26 Oct