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Ocean Alexander completes the Puro Series with the new 30P and 40P

by Ocean Alexander 25 Mar 09:10 PDT 28-29 March 2026
Ocean Alexander 30P © Ocean Alexander

Ocean Alexander proudly announces the completion of its Puro Series with the introduction of the new 30P and 40P, joining the 35P to form a fully realized trilogy. First unveiled in March 2024 with the announcement of the 35P, and brought to life at FLIBS 2024, the Puro Series now stands complete. Both the 30P and 40P are set to make their world debut at the Fort Lauderdale International Boat Show in 2026.

This is an important moment for Ocean Alexander, not simply because two new yachts are being introduced, but because the full idea behind Puro can now be seen as it was always intended. What began with the 35P has grown into a complete family of yachts with a shared point of view, one centered on purity of form, calm confidence, and a more refined expression of life on the water.

"The completion of the Puro Series is a defining moment for Ocean Alexander," said Johnny Chueh, President of Ocean Alexander. "From the beginning, the ambition was to create more than a single model. We wanted to build a family of yachts with a clear identity, one that speaks to owners around the world who value beauty, craftsmanship, and true capability."

Created in collaboration with celebrated Italian designer Giorgio M. Cassetta of Cassetta Yacht Designers and naval architect Andrea Agrusta of NavalHEAD, the Puro Series was conceived as a fresh expression of global luxury. Rather than chase trends or lean on excess, the series takes a more disciplined and lasting approach. The lines are clean, the spaces feel composed, and the experience on board is designed to feel effortless, elegant, and deeply considered.

The 30P brings that philosophy into a size that feels highly versatile and remarkably approachable, while still carrying the presence and sophistication expected from Ocean Alexander. The 35P remains the centerpiece of the collection, the yacht that first introduced the market to the Puro design language. The 40P expands the concept into a flagship, delivering a greater sense of scale and presence while preserving the same clarity of vision that defines the entire series.

"The Puro Series reflects a very deliberate vision," said Dan Mundy, Head of Global Operations at Ocean Alexander.

"Each yacht has its own personality, but all three share the same commitment to strong design, real comfort, and a sense of ease that owners immediately understand. Completing the series with the 30P and 40P allows us to present that vision in its fullest form."

What makes the series especially compelling is the way each model feels complete in its own right. This is not one concept simply stretched or reduced. Each yacht has been carefully resolved to suit its scale, while still belonging unmistakably to the same family. Together, they offer owners three distinct expressions of the Puro philosophy, each one shaped by the same values of openness, livability, and understated power.

For Giorgio M. Cassetta, seeing the series completed gives the design language its fullest meaning. "With Puro, the goal was to create a series of yachts that feels timeless, sculptural, and beautifully balanced," said Cassetta. "Every line has intention, and every space is meant to feel natural and inviting. Seeing all three yachts together is especially meaningful because the design story now feels complete."

That sense of completion extends beyond styling. Beneath the beauty of the series is a platform shaped to support confident cruising, comfort, and long-term enjoyment. The role of naval architecture was to ensure that the visual calm of Puro would be matched by integrity and ease in use.

"Great naval architecture should quietly support the entire experience," said Andrea Agrusta, Naval Architect at NavalHEAD. "With the Puro Series, our objective was to create a foundation that allows the design to feel effortless while delivering the performance, comfort, and seaworthiness owners expect. Completing the trio means that balance has now been achieved across the full range."

The result is a series that feels both modern and lasting. The 30P offers a fresh and globally minded take on the motor yacht. The 35P remains the heart of the collection, where the Puro identity first found its voice. The 40P crowns the series with a commanding presence that brings the concept to its most expansive expression. Across all three, the message remains consistent, luxury can be powerful without feeling heavy, and refined without ever losing warmth.

With the Puro Series now complete, Ocean Alexander presents a new chapter for the brand, one that feels assured, elegant, and distinctly of the moment. Together, the 30P, 35P, and 40P represent a clear vision of contemporary yachting for owners who value beauty, purpose, and a yacht that feels as extraordinary under way as it does at rest.

The 30P and 40P are now available to explore online at OceanAlexander.com and will make their world debut at FLIBS 2026.

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