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Primus Marine is appointed as Beneteau and Excess Catamarans' official dealer in Thailand

by Beneteau Group 9 Dec 2024 14:10 PST
Swift Trawler 54 © Groupe Beneteau

We are excited to announce the appointment of Primus Marine as Beneteau and Excess Catamarans' new exclusive dealer for Thailand, a step further to consolidate those two brands' presence in Asia Pacific.

Beneteau

Primus Marine represents Beneteau Powerboats and Sailboats in Thailand.

"I'm excited to announce our new partnership with Primus Marine in Thailand. The company will bring strong sales and after-sales support. With strategically located offices across the country, Primus Marine is the perfect partner to represent Beneteau.

This collaboration will not only enhance our presence in Thailand but also improve customer service and engagement. We are committed to providing exceptional experiences for our customers, and with Primus Marine's dedicated team, we can achieve this goal more effectively.

Together, we will work to build a vibrant Beneteau boating community in Thailand and I am confident that this partnership will lead to exciting new ventures and a stronger brand presence in the region." - Said Erwan HER, Beneteau Asia-Pacific Sales Director.

"It is tremendously exciting to be partnering with Beneteau for sales and after-sales across Thailand. Having been resident in Thailand for over five years, whilst working in the industry, I have already personally delivered many new Beneteau's to their owners from a fleet of First dinghies and keel boats right up to the flagship Grand Trawler 62. Thailand is a top global location for the Beneteau brand to continue to flourish with some of the best cruising grounds in the world. Also, with a competitive racing scene encompassing regatta's such as the Kings Cup annually, there is an event for every type of yacht owner. The team are now looking forward to growing Beneteau customer base and to delivering excellent customer services via our offices in Bangkok, Pattaya and Phuket." - Said Howard Prime, CEO and Co-Founder of Primus Marine.

Beneteau continues to identify new strong dealers into its Asia-Pacific network with the appointment of two partners in Hong Kong-ASIAMARINE (Sailboats) and NextWave Yachting (Powerboats), followed by Amal Yachting as the brand's official dealer in Taiwan for Sailboats and Powerboats earlier this year. As Primus Marine joins the forces, together they will bring exceptional boating experience and full support to our growing base of customers in the region.

Excess Catamarans

Primus Marine represents the whole collection of Excess Catamarans in Thailand.

"I am pleased to announce the exclusive appointment of Primus Marine as the representative for Excess in Thailand. This partnership taps into the potential of the Excess Catamaran in South East Asia, and I believe Primus Marine will excel in this role. Despite being a newly established dealership, their team, led by Howard, brings a wealth of experience and is highly motivated to deliver an exceptional customer journey. I am confident that Primus Marine will represent Excess at it's best in Thailand.":- Said Cosmas Grelon, Excess & Lagoon Catamarans Asia-Pacific Sales Manager

"With a dynamic look, remarkable colors and sophisticated lines on a catamaran that's a joy to sail. This is what new sailors are searching for. Excess is built for them!

We have some exciting new stock boats arriving in the Kingdom including an Excess 11 in January. We look forward to meeting many of our future customers during 2025 and introducing them to the brand." - Said Howard Prime, CEO and Co-Founder of Primus Marine

With NextWave Yachting (Hong Kong) and Primus Marine (Thailand) joining Excess International Network, we hope to seeing more and more Excess models hit the waters in our region.

For further information or inquiries, please contact Charlotte Piochon at .

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