Please select your home edition
Edition
SW newsletters (top)

Musto opens first US store in Annapolis, Maryland

by Musto 7 Aug 2020 07:00 PDT 7 August 2020
Musto has a wide range of technical sailing and marine lifestyle clothing © Amory Ross / 11th Hour Racing Team

The world's leading premium technical sailing brand, Musto, has today welcomed visitors to its first ever US store in America's sailing capital of Annapolis, Maryland.

The store is the British heritage brand's first fully Musto-owned retailer outside of the United Kingdom, demonstrating the importance of the US market in their global expansion strategy, as they push to develop their presence outside of Europe. The technical performance innovator announced earlier this year a collaboration with the US IMOCA Class sailing team, 11th Hour Racing Team, who aim to compete in The Ocean Race 2022-2023 - one of the world's longest and toughest professional sporting events.

Commenting on this landmark event for the brand, Musto's Head of Marketing, Nick Houchin, said, "The opening of the Annapolis Musto store is significant for us as a business. Our US customer base is growing, and we can now showcase our wider technical sailing and marine lifestyle offering all under one roof. Alongside our existing partnership program in the US, which includes joining forces with 11th Hour Racing Team in a collaboration that will see us provide both their on and off water kit, the store will enable us to make waves on both sides of the Atlantic. The sailing community is ready to bounce back from the pandemic - it's an exciting time for us."

Musto is collaborating with 11th Hour Racing Team to innovate and create the next generation of HPX, they will also be innovating together to develop a range of sustainable clothing for sailors in future collections. The Newport, RI based team will have a strong presence in the Annapolis store, with one of their Musto HPX ocean racing suits on display to the public, alongside imagery captured from their recent training programme in Europe.

US Musto ambassador and skipper of 11th Hour Racing Team, Charlie Enright, is looking forward to stepping foot instore, and celebrating this major move for the technical clothing brand.

"Musto is an industry leader and a brand built upon a reputation for designing and engineering the best technical sailing clothing in the world," he said. "Our partnership with them is built upon many shared values, including a forward-looking approach to sustainability management. It's great that Musto will now have a base in the US, from which we can share the innovative clothing we will work on together," he commented.

The Annapolis Musto store, which can be found at 118 Main Street. Annapolis, MD, 21401, will be open 10am until 7pm daily and is Covid-secure, with a spacious interior allowing for

social distancing. Facemasks are required for customers, and daily employee screenings are in place to ensure the shop remains Covid-free.

www.musto.com

Related Articles

Keep comfy and carry on...
Take a look a the Musto Comfort Collection Being comfortable doesn't mean you have to compromise on style with these key pieces from our Comfort Collection. Posted on 16 Jan
Musto: Designed for any weather
There's nothing like a wintry walk in a cosy jacket It's the most wonderful time of the year, not just because it's Christmas. As temperatures drop you may be tempted to stay inside, but there's nothing like a wintry walk in a cosy jacket. Think of Musto as your portable shelter. Posted on 20 Dec 2020
Musto deliveries in time for Christmas
Last day to order is Thursday 17th The last shipping date for guaranteed Christmas delivery is tomorrow! Don't miss out. Order by 11:00am CET 17th December. Posted on 16 Dec 2020
Gift the outdoors with Musto
For active sports enthusiasts... and those just walking the dog Whether you're buying for an active sports enthusiast or someone who just likes to be stylish and cosy when out walking their dog, we've got the perfect gift for your loved ones that love the outdoors. Posted on 9 Dec 2020
Extending your sailing season with Musto
Hugh Brayshaw from Musto gives us some tips on keeping warm on the water this winter Hugh Brayshaw from Musto gives us some tips on keeping warm on the water this winter. Posted on 5 Dec 2020
Musto Black Friday: More products, more savings
This year's Black Friday offering just got bigger and better This year's Black Friday offering just got bigger and better with more savings on even more products. Posted on 27 Nov 2020
Musto: This season's best-sellers
Launched in 1988, the Snug Blouson has become a Musto classic The results are in. Here are some of this season's best sellers so far! Posted on 12 Nov 2020
MUSTO - Window to the Soul
featurFeaturing Vendée sailors Sam Davies, Clarisse Crémer, Jeremie Beyou and Didac Costa featurFeaturing Vendée sailors Sam Davies, Clarisse Crémer, Jeremie Beyou and Didac Costa Posted on 8 Nov 2020
Musto Customers' Choice
Products given rave reviews by Musto's most important critics All of these products were given rave reviews by Musto's most important critics: YOU. Posted on 26 Oct 2020
Inspired by Musto's sailing heritage
Marina collection includes secret performance twist All inspired by Musto's sailing heritage. All designed to be worn anywhere. The Marina collection balances smart aesthetics and on-trend silhouettes with a secret performance twist that only Musto can deliver. Posted on 16 Oct 2020
MBW newsletters (top)