Please select your home edition
Edition
Henri-Lloyd 2020 LEADERBOARD

SailGP announces robust broadcast coverage, spanning 146 territories to start Season 2

by SailGP 26 Feb 17:37 PST 28-29 February 2020
SailGP Sydney © SailGP

With all eyes on Sydney as SailGP returns this week, the global championship today announced comprehensive broadcast coverage for the start of Season 2, which will feature the most immersive, multi-platform experience the sport has ever seen. Viewers in 146 territories will have the ability to watch the world's fastest sail racing through the international broadcast feed with innovative and data-driven enhancements from last year.

In an effort to present the thrilling action of Season 2 to an expanded global audience, SailGP has added new broadcast partners in key territories, including:

  • SKY Sports (UK and Ireland): The new home of SailGP in the United Kingdom and Ireland, SKY Sports will broadcast live event coverage in addition to regular highlights programming throughout the season.

  • TBS BS (Japan): The broadcaster will showcase SailGP to a new audience in Japan with a highlights program following each event to complement live coverage on existing partner DAZN.

  • TV 2 (Denmark): With the first Copenhagen event taking place in September and a new team from Denmark, TV 2 Sport will feature the global championship for the next two seasons, including both live coverage and highlights. In addition, the second day of the Copenhagen 2020 event will be broadcast live on the main TV 2 network.

  • Claro Sports (Central and Latin America): Claro Sports has been added as the exclusive broadcast partner in Central and Latin America, with the Olympic broadcast rights holder providing significant live and delayed coverage across its linear sports channels.

  • Sport24: Broadcaster will provide live and delayed coverage throughout the season on its leading in-flight and cruise line systems.

    Additionally, CBS has extended its deal with SailGP following a successful first season that will see continued coverage in the United States and Canada on CBS Sports Network, with two-hour broadcasts of the San Francisco and New York events on the main network.

    Canal+ Sport (France and other French-speaking territories) and FOX Sports (Australia) will continue providing live and delayed coverage, while racing fans in Sub-Saharan Africa, the Caribbean and Southeast Asia regions are able to follow live racing on SuperSport, FLOW Sports and FOX Sports. Live coverage of SailGP continues to be available with partners in New Zealand (Sky Sport), Turkey (BeIN Sport) and Israel (Sport1 / Sport2).

    SailGP media rights distribution for 2020 was handled by Talisman Sport & Media.

    SailGP CMO Tim Godfrey said: "The ability to deliver an innovative and insightful viewing experience through sustainable practices is critical for us as an organization. The success of our broadcast partnerships relies upon the distribution of a premium product that appeals to a wide range of people - whether they're seasoned veterans or new to the sport - and the digital enhancements we've implemented for Season 2 will strengthen our storytelling ability."

    SailGP boosts broadcast production

    To deliver an industry-leading broadcast production, the global championship has built upon its award-winning strategy from last year and will introduce the SailGP Analysis Hub - a bespoke augmented reality graphic offering that will deliver breakdowns of select race sequences. Hosted by former America's Cup racer Matt Cornwell from a London studio, this innovative broadcast feature will give fans a closer, more detailed look at the crucial moments that determine the results of a race.

    This segment is available to viewers receiving the English-language feed and will be woven into SailGP's race day content schedule, with Cornwell providing expert analysis following each fleet race that will supplement on-site commentary from hosts Ed Leigh and Lisa Darmanin.

    All international broadcast feeds during Season 2 will feature a new graphics package that relies on extensive data, made possible through collaboration with Oracle that showcases analytics in real-time so viewers can have a deeper understanding of race action.

    Whisper Films will work alongside SailGP to create the world feed. Using patented LiveLineFx technology, fans will enjoy the most engaging global broadcast experience sailing has ever seen. The personality-driven content will include live event racing and highlights packages, in-venue live feeds, information packages and pre-produced vignettes, extensive athlete-focused features, and enhanced pre- and post-race analysis.

    SailGP APP gets additional features

    The global championship has revamped the award-winning SailGP APP alongside partner Apadmi to provide a more comprehensive look into each event, implementing additional data and viewing options so users can watch the world's fastest sail racing when and how they want. As the global championship prepares for its second campaign, the app will now have a multi-season menu that allows users to jump to specific races - from either Season 1 or 2 - and watch video feed from the events they select.

    The SailGP APP gives fans full control and the ability to customize their experience based on a variety of settings, including their respective team fandom or level of sailing expertise, and allows them to swipe between camera angles during the fleet races for their preferred view of the action. New for 2020 is the option to select alternate commentary from broadcasters Jody Shiels and Marc Ablett, which will be tailored toward a younger audience.

    The SailGP APP is available in the App Store and Google Play.

    The global championship's second season kicks off February 28-29, with tickets available at SailGP.com/Sydney.

  • Related Articles

    SailGP suspends 2020 season through to end of June
    As a result, New York SailGP will not take place on June 12-13 Due to the ongoing uncertainty surrounding the devastating COVID-19 pandemic, SailGP has suspended its 2020 season through the end of June. Posted today at 1:19 pm
    SailGP: The Battle for Sydney Harbour
    You may know the outcome - but you haven't seen this side of the story You may know the outcome - but you haven't seen this side of the story. Watch what happens when British Olympic hero Ben Ainslie and Aussie champion Tom Slingsby go head to head at Sydney SailGP. Posted on 22 Mar
    SailGP cancels San Francisco event
    Due to the COVID-19 pandemic Due to the COVID-19 pandemic, the San Francisco SailGP event scheduled for May 2-3 has been canceled. Posted on 13 Mar
    New wings for SailGP Season 2
    Take a sneak peak in this video One of the most highly anticipated developments of SailGP Season 2 will be the introduction of new modular wingsails, which will increase not only the range of conditions the F50s are able to race in, but also overall performance. Posted on 11 Mar
    Cowes SailGP - Exclusive 20% discount
    Ben Ainslie and his British team will be looking to win on home shores Cheer on Ben Ainslie and the Great Britain SailGP Team presented by INEOS when the world's fastest sail racing returns to Cowes, Isle of Wight Posted on 2 Mar
    SailGP – Sydney Regatta Results
    Bow Caddy spoke with many of the SailGP skippers to get their views on the regatta. Bow Caddy spoke with Ben Ainslie, Tom Slingsby, Nathan Outteridge, Phil Robertson, Rome Kirby and Nicolai Sheeted as well as Leo Takahashi to get their views on the regatta Posted on 1 Mar
    U.S. SailGP Team turns its focus to San Francisco
    Hungry after Sydney shakeup Despite a difficult final day at Sydney SailGP, the United States SailGP Team Helmsman Rome Kirby is ready to regroup and focus the team's efforts toward the first of two U.S. SailGP events, San Francisco SailGP, in two month's time. Posted on 29 Feb
    Great Britain win Sydney SailGP title
    Ainslie edges out Australia in match race Ben Ainslie and the British team wasted no time establishing themselves as the ones to beat this season as they put on impressive performances throughout Sydney SailGP to claim their first event title. Posted on 29 Feb
    Sydney SailGP - Day 2 Video Replay
    The opening event of Season 2 comes down to a final match race Watch all the action from Sydney as the the first event of the 2020 SailGP Season comes to its conclusion with a match between the Season 1 defending champions and the newcomers from Great Britain. Posted on 29 Feb
    Sail GP – Day 1 of racing in Sydney
    The Bow Caddy Media team caught up with three of the Skippers to get their thoughts. After a challenging day on the water, the Bow Caddy Media team caught up with three of the Skippers to get their thoughts. Posted on 28 Feb
    Gul 2020 FOOTEROfficial-Collection-Navy-alt1 728x90 BOTTOMNorth Sails 2019 - NSVictoryList - Footer