Please select your home edition
Edition
ETNZShop-TEAMSHOP-728x90 HR Top

The Vendée Globe poster: The identity is conserved and the dynamic is updated

by Vendée Globe 19 Dec 2019 06:11 PST 8 November 2020

The Vendée Globe Visual, designed by the Désigne and Pulp agencies, has been unveiled. A dreamlike identity in which are the very essence of the race's main themes are conserved, the planet's oceans, the emblematic colours of the race, red and blue, and the solo skipper at bow of the boat. The all gives a dreamlike vision of what can be the Vendée Globe.

One thing which is new for this 2020 edition reflects the techncial evolution of the boats, the presence of the foils is incorporated now.

Seeking to evoke the identifiable elements of the event, the creators opted for an interpretation which plays with the codes of realism, highlighting the human adventure, the magnitude of the course and, by extension the actual scale of the physical and mental challenge, as well as the actual performances which should rise correspondingly with this new generation of boats.

The historic partners of the race are highlighted: the department of the Vendée region who are, of course, the title partner, Sodebo are the major partner and also the two official partners the town of Les Sables d'Olonne and the Pays de la Loire region.

Finally, this poster is a direct invitation to come and watch the start and to experience the exceptional moments that are the exodus of the Chenal des Sables.

As of this week the visual will be available on all documents and communication media, further contributing to the reputation of an edition which already promises to break all records.

Related Articles

British entries for Vendée Globe highlighted
Amongst the 36 candidates, 13 are from outside France With four skippers intending to compete in the next Vendée Globe, Great Britain appears set to be well represented in 2020. Posted on 24 Jan
A record 37 sailors for Vendée Globe 2020
Ninth edition of this solo non-stop round the world solo race To date, a record 37 sailors have applied to start the ninth edition of this solo non-stop round the world sailing race without assistance. Posted on 3 Nov 2019
More competitors at the start of the Vendée Globe
The number of candidates - 34 so far - already represents a first record for this 2020/2021 edition Ever since its creation, the Vendée Globe - a sailing race round-the-world, solo, non-stop and without assistance - has been an essential reference in the world of offshore sailing. Posted on 3 Oct 2019
Images and video from the new IMOCA60 Apivia
Apivia by leading high performance designer Guillaume Verdier is being fitted out in Lorient, France The new IMOCA60, Apivia designed by leading high performance designer Guillaume Verdier is being fitted out in Lorient, France. Posted on 12 Aug 2019
Vendee Globe: Foiling Apivia unveilled in Lorient
Charlie Dalin launches new foiling IMOCA60 Apivia Voile in Lorient While the sailing world collectively scratches its head over the concepts behind the latest Hugo Boss, across the Channel at Lorient, Charlie Dalin, a naval architect and shorthanded solo skipper, has launched a new IMOCA60 Apivia. Posted on 6 Aug 2019
Vendee Globe: A look at the new Hugo Boss
Although the new Hugo Boss may have cost £5.5million, she still doesn't have a toilet The Daily Telegraph's Tom Carey has a look aboard Hugo Boss, plus latest images of the new Hugo Boss, designed by VPLP and Alex Thomson Racing as she was wheeled out of builder Jason Carrington's facility in Gosport. Posted on 5 Aug 2019
Five female contenders for 2020 Vendée Globe
After announcement that Banque Populaire is working alongside Clarisse Crémer With the announcement that Banque Populaire is working alongside Clarisse Crémer, there are now five women hoping to take part in the next Vendée Globe, as she will be joining Sam Davies, Isabelle Joschke, Alexia Barrier and the British sailor, Pip Hare. Posted on 8 Feb 2019
RS Sailing 2019 - FooterOfficial-Team-Gear-Navy-alt1  728x90 BOTTOMGul 2020 FOOTER