Martin Beeson fronts new marketing venture, FPI

by FPI Marketing on 18 Apr 2012 Taking a leap of faith from his most recent role as National Marketing Manager at The Haines Group, Martin Beeson is now heading up marketing agency, FPI, looking to work with marine businesses on their branding, promotion and marketing.

'I am positioning FPI as a marketing agency for small businesses,' says Beeson. 'Marketing is one of the fundamental functions of any business and it touches every department within your business. Marketing is probably one of the most misunderstood and therefore is one of the most frustrating areas for any small business.'

FPI Marketing is an agency based on the south side of Brisbane, specialising in providing great value marketing for small businesses.

According to Beeson: 'We set up this agency because we identified that the small business owner was often going it alone. When they finally needed something like web design or advert design it was not part of a strategy and it was pushed out to an external designer who is not interested in what really makes the business successful from a strategic point of view.

'FPI Marketing integrate all the marketing elements so everything works together.'

Beeson asserts that his new venture 'has the benefit of working with various brands and businesses which give it the depth of exper ience required'.

'We only think about marketing and how it can improve your business and we are not distracted by the day to day running of your business. Having an external perspective FPI Marketing can see your business as the consumer sees it but with the insight of what your business needs to achieve.'

FPI Marketing’s services include developing marketing strategies, marketing planning, website design, hosting of websites, advert design, branding, event planning, video production, logos and corporate image among many others.

You can contact FPI Marketing via phone 1300 FPIMKT (1300 374658) for a consultation or to brief them on your latest project. More atwww.fpimarketing.com.au