America’s Cup and Live Nation to present America's Cup Concert Series

by Aaron Siuda on 23 Jan 2013 The America’s Cup and Live Nation are happy to present the America's Cup Concert Series at the America’s Cup Pavilion, located between Piers 27/29. The America’s Cup Pavilion will host numerous events in the summer of 2013 in San Francisco's first outdoor, waterfront concert venue.

Sting, the multi-Grammy award winning musician is the first headline act to be announced. Tickets for the concert, part of the critically acclaimed Back to Bass world tour, will go on sale beginning Friday, February 22nd at 10am at Ticketmaster.com. Additional events will be announced throughout the concert season that runs through October.

The America’s Cup Concert Series is a major live entertainment initiative in support of the America's Cup Park on the Embarcadero, intended to create a vibrant, public space with a full range of activities for sailors and non-sailors alike.

The new, temporary, 9,000 seat venue will be centered in the America's Cup Park on Piers 27/29 and will host a wide range of events including concerts, family shows, community and business events, comedy, as well as America's Cup race activities and viewing sessions.

The America's Cup Park at Piers 27/29 on the Embarcadero is the center of event activities during the 34th America's Cup in San Francisco. This is where fans will find team bases, interactive exhibits, food and beverage courts, as well as shops featuring their favorite team gear. This is also the place to come on race days for the Dock-In and Dock-Out shows, as well as team and guest hospitality.

The America’s Cup Concert Series will run throughout the summer of 2013 and coincide with the Louis Vuitton Cup (the America’s Cup Challenger Series), the Red Bull Youth America’s Cup and the America’s Cup Finals.

'The America’s Cup is one of the world’s great sporting events and by partnering with Live Nation we can create a fun atmosphere with both entertainment and educational opportunities in the family-friendly environment of the America’s Cup Park,' said Stephen Barclay, CEO of the 34th America’s Cup. 'San Francisco’s storied music history is part of the fabric of this great community and we plan to continue to celebrate music and culture as part of the America’s Cup.'

'We're honored to partner with an event as prestigious as the America's Cup to bring an exciting new entertainment venue to San Francisco,' said Jodi Goodman, President of Live Nation Northern California. 'An outdoor venue in the City of San Francisco is long overdue. The America’s Cup Park will truly add to our rich San Francisco culture and bring more value to our City and its waterfront.'

The stage and seating on Piers 27/29 will allow America’s Cup organizers to host a range of both ticketed and non-ticketed events. In addition to a full music line-up, the amphitheatre will offer daytime shows featuring educational topics themed around the America’s Cup and race viewing opportunities on a large screen.

Construction is set to begin in spring of 2013 with the first events anticipated by mid-May 2013 and running through October 2013.

http://www.AmericasCup.com/ConcertSeries