Nine partners with GC Expo, what boat shows need to know, ASMEX 2013

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 04 Sep 2012

Nine partners with GC Expo, what boat shows need to know, ASMEX 2013

As we go out today, there's a lot of buzz about the newest boat shows on the calendar - namely Rivergate, Power, Sail & Paddle and the Gold Coast Expo - joining the stalwarts this time of year like Mandurah and over the ditch, Auckland in vying for exhibitor marketing budgets.

Organisers of these new events are buoyed by media support, exhibitor interest and participation by like-minded partners and crowd-pulling additions to their programs.

Barcelona Boat Show  .. ©

But many brands and marketers complain that there is simply too much going on - too many events which is diluting each and forcing exhibitors to choose between them, or spread their constrained budgets even thinner. Oh well, say the experts, that's competition. But there are a few fundamentals boat show organisers would do well to heed, and our exclusive interview in Q&A format with IFBSO President, Jurij Korenc, comes at a timely point in the calendar.

Also this week, more about boat shows, specifically, the reduced rates at Power, Sail & Paddle scheduled for Manly Harbour, Brisbane, 22 & 23 September, Maritimo and Mustang confirmed for Rivergate International Boat Show, 5-7 October, and Channel Nine teaming up with Gold Coast Expo for this year's event, 2-4 November. All great news for exhibitors!

Rivergate International Boat Show - on-water in the heart of Brisbane.  Rivergate Brisbane

Beyond the show circuit, there's plenty of new products, BLA securing Lewmar for distribution in Australia, and news from Superyacht Australia that Treasury is considering its report recommending a relaxation of regulations around the chartering of superyachts - a glimmer of hope for expanding marine tourism and positive news for the larger boating industry.

Ideal cruising grounds for superyachts  .. ©

In the same vein, AIMEX/Superyacht Australia has announced the dates for the third ASMEX 2013 - the Australian Superyacht and Marine Export Conference, the key conference for the marine export and superyacht industry in Australia. ASMEX 2013 will be held 21 & 22 May 2013 at Sanctuary Cove, Queensland, just prior the 25th annual Sanctuary Cove International Boat Show.

ASMEX - attracting the world to Australia.  AIMEX ©

Enjoy this week's news and views and keep yours flowing in. Plenty more in the pipeline, so pop back often.

Jeni Bone, editor

The onus is on Boat Show organisers: Get it right, or risk dying out
Jeni Bone,
Boat shows dot the calendar all over the world, with countries hosting up to 10 (or in the case of China, planning as many as 20) major events per annum, aiming to push boat sales and aspiration towards the boating lifestyle in all its guises. But what should drive organisers' objectives and how can stakeholders measure their effectivess?... [more]
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Nine Network partners with Gold Coast International Marine Expo
Stephen Milne,
Organisers of the second annual Gold Coast International Marine Expo are proud to announce the Nine Network as official television media sponsor of the not-for-profit event, running 2-4 November 2012 at Commera on the Gold Coast.... [more]
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Big names announced for Rivergate International Boat Show
Rivergate International Boat Show,
Two of Australia's biggest and best boating brands have announced their attendance at this year's inaugural Rivergate International Boat show from October 5 to 7 on the Brisbane River.... [more]
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There's more than one way to sell a boat!
Narelle Jensen,
The question of whether to auction or sell will always spark debate, so what is the best way to market and sell a boat? The simple answer could be ‘what do you prefer?' but what is really involved in getting the best outcome?... [more]
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Power, Sail & Paddle, Manly Harbour, Brisbane - hands-on experiences!
Marine Queensland,
Organisers of the upcoming Power, Sail & Paddle on-water event at Manly Harbour, Brisbane have reduced rates for exhibitors, in response to feedback from the industry and to allow access for more to participate in the inaugural event, 22 & 23 September.... [more]
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Lewmar names BLA as exclusive distributor in Australia
Lewmar has today named BLA as the new exclusive distributor in Australia. BLA was established in 1974 in Brisbane and has become the leading distributor in the territory. The headquarters, still in Brisbane, boasts 12,000m2 of warehousing space and regional facilities in Sydney, Melbourne and Perth offer further localised warehousing and support staff resources.... [more]
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Collinson FX Market Commentary: September 3, 2012 - Jackson Hole past
Collinson FX,
Collinson FX market Commentary: September 3, 2012 - Jackson Hole came and went. The anti-climax was palpable, although the prospect of QE remained with Bernanke continuing to promise an additional fix. The prospect was enough to break the weeks equity losses and sustain a rebound.... [more]
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Superyacht Australia: Charter regulation review high on priority list
AIMEX/Superyacht Australia,
Superyacht Australia continues to push hard for a relaxation of the government regulations around the chartering of superyachts. Superyacht Australia has been advised by Treasury that they are currently reviewing the Superyacht Australia submission.... [more]
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Lowrance offers Doctor Sonar instructional DVDs
Estelle Baldry,
Marine electronics leader, Lowrance, is pleased to announce that the DR SONAR range of Lowrance instructional DVDs is now available for purchase from authorized Australian Lowrance dealers.... [more]
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Accuracy assured with new Simrad HS & MX series GPS & DGPS Compass
Estelle Baldry,
Simrad, a leading brand in professional marine electronic solutions, owned by Navico, the world's largest marine electronics company, has announced the arrival of two new IMO-compliant GPS and DGPS compasses, the Simrad HS80 GPS Compass and the Simrad MX575C DGPS Compass.... [more]
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New range of composite battens from New Zealand manufacturer C-Tech
Lara Robus,
C-T PlateBattens are a new range of solid composite battens designed to complement and extend the existing CT Sailbattens range. Whereas the hollow, tapered CT Sailbattens are suitable for yachts from 45ft up to the largest of superyachts, C-T PlateBattens have been designed to allow yachts from 12ft up to 90ft to take advantage of C-Tech's sail batten technology.... [more]
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All go for the 2012 Auckland On Water Boat Show!
Auckland On The Water Boat Show,
welcome to this news update about the 2012 Auckland On Water Boat Show, which takes place from Thursday 27 to Sunday 30 September. This year you'll be able to see a wide variety of boats on and off the water and speak with over 200 exhibitors who will fill the Viaduct Events Centre and three further pavilions with a vast array of marine products and services.... [more]
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Riviera's new SUV makes her First US Appearance at Fort Lauderdale
Stephen Milne,
Riviera's much-anticipated new 445 SUV will make her first US appearance at the Fort Lauderdale International Boat Show in October.... [more]
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Yamaha WaveRunners power Storm Surfers 3D
Yamaha Motor,
Renowned for their performance and reliability, Yamaha WaveRunners were chosen and trusted by the Storm Surfers team to power the cast and crew into the world of extreme big wave surfing in the upcoming film, Storm Surfers 3D... [more]
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Dates set for third Australian Superyacht and Marine Export Conference
The Australian International Marine Export Group (AIMEX) announced today the dates for the third Australian Superyacht and Marine Export Conference (ASMEX); the key conference for the marine export and superyacht industry in Australia. ASMEX 2013 will be held on Tuesday 21st and Wednesday 22nd May, 2013 at Sanctuary Cove, Queensland.... [more]
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Lifejacket Registrations of interest (ROI) close today
NSW Roads and Transport,
Mr Glenn said more than 93 per cent of the 167 people who died in boating accidents in the past 10 years were not wearing a lifejacket.... [more]
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International Boat Show at Grand Pavois preview
Veronique Largeau,
The Grand Pavois International boat show is being held from from 10am to 7pm on Wednesday 19th to Monday 24th September 2012 at the 'Port des Minimes', La Rochelle in France. More than 850 exhibitors are expected over 100,000 m2 of exhibition space. Of the 750 boats on show 300 will be afloat.... [more]
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Classic and Wooden Boat Festival returns to Darling Harbour
Jude Timms,
The Classic and Wooden Boat Festival is being held by the Australian National Maritime Museum at Darling Harbour over the weekend of 13th and 14th October 2012. This year the action packed family event has been revamped and has plenty to delight little kids and big kids alike.... [more]
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Ferretti plans to open China plant,
The Italian yacht maker is considering plans for the facility in Qingdao, Shandong province, Tan Xuguang, chairman of the company and of its majority-owner Shandong Heavy Industry Group-Weichai Group, told reporters in Beijing yesterday. The plant will customise vessels for the local market, he added.... [more]
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Busfield Marine appoints new sales manager, launches new website
Mike Rose,
Busfield Marine Brokers, one of Auckland's leading brokerages, specialising in new and used yachts and launches and the New Zealand agents for the popular Bavaria range of cruising yachts, has appointed experienced yacht broker and marine industry identity, Christine Bird to be their new sales manager.... [more]
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Riviera's super sized new models make their New Zealand debut
Stephen Milne,
Riviera's new super sized 63 Enclosed Flybridge and 75 Enclosed Flybridge will make their New Zealand debut at the Auckland On Water Boat Show in September.... [more]
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BRIG Inflatable Boats chose Australia for global launch of Eagle 650
Sandman Public Relations,
BRIG Inflatable Boats, a Honda partner, chose Australia for the recent global launch of its new high-performance Eagle 650, which has been well received by thrill-seeking boaters. As the centrepiece of Australian BRIG importer Sirocco Marine's massive exhibit at the Sydney International Boat Show, the head-turning Honda BF225-powered Eagle 650 sold immediately... [more]
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Boat profile: Bavaria's new 46 a perfect Vision
Mike Rose,
Bavaria's new Vision 46 combines great performance, luxurious comfort and incredibly clever, practical innovation. With a hull by Farr Yacht Design, the Bavaria 46 is a slippery performer on all points yet, thanks to the latest technology, is super-easy to sail short-handed or even singlehanded.... [more]
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Sea Scoopa on display at the Powerhouse Museum, Sydney
SOS Marine is proud to announce that the Sea Scoopa ocean rescue apparatus has been selected for 2012 exhibition at the Australian Powerhouse Museum in Sydney.... [more]
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Chaparral Australia wins International Dealer of the Year
Dani Limback,
Chaparral Australia has taken out the coveted International dealer of the year award at the 48th annual dealer conference and awards ceremony. Over 200 dealers from the U.S and around the world attended the gala event in Tampa, Florida where dealers are recognised for sales and customer service over the 2012 model year.... [more]
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