Welcome to Sail-World.com's New Zealand newsletter for June 17, 2012
Camper sailed by Emirates Team NZ performed well on Leg 8 of the Volvo Ocean Race, taking second place into Lorient, and setting the new speed, or greatest distance sailed mark for the race.
By virtue of Telefonica's rudder failures, they have pulled back into third overall on the race – which is set for a thriller on the final Leg.
As mentioned in our special Volvo Ocean Race newsletter, Friday was a dream day for a sailing journalist – particularly the online version.
All the ingredients were there – big winds, fast boats operating at their limit, and a close overall points situation. In other words there was a lot to sail for. The Leg, and maybe the Race, would be determined by a fine mix of boatspeed and seamanship.
But was has emerged over the past month, is that for all the hoo-haa that is made over the America's Cup and other so-called stadium sports, or audience friendly sports – that maybe the long course racing (over the shorter 2,000 mile legs) is far more media attractive than most would have given credit.
Looking back to the Sail Noumea 2012, it is a surprising easy race to cover, provided you have access to race trackers, such as Yellow Brick, backed up by comments from on board the boat via the radio sked. Then with the weather and routing information that can be provided by Predictwind.com there's the makings of a good story.
The Volvo Ocean Race is fairly exceptional because of the incredible amount of high quality material, including a 3D Viewer that can be accessed on a 24x7 basis.
The same level of cannot be said of events with less expensive media libraries, like the Sail Noumea event – yet it was not difficult to develop stories, and as the races unfolded there were multiple stories going up each day.
The big surprise with Sail Noumea was how well the stories rated on Sail-World.
One day there were four Sail Noumea stories on the Sail-World NZ website, and they were the top four for that day - more than holding their own against the international news, including the Weymouth Pre-Olympic regatta, all accompanied by stunning images. That became the pattern for the week.
So we hope to be able to continue in this vein.
It will be interesting to see how the reader interest holds up.
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