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31 Mar 2009                                       To respond to this email CLICK HERE

Online success, Whittley's global expansion, Marina Conference 2009

Another week replete with news, products and international events, forums and opportunities.

In this issue, we bring you a cross section of the industry from Korea, with details of the industry conference during KIBS in June; Melbourne, where Whittley Marine is celebrating a move to a new HQ as well as expansion through new dealers in the UK, Europe and the Middle East; an update of the international shows ahead and some extremely compelling results from an interactive online competition running on sister-site,

Auditing seems to be the media buzz word these days. Watch this space for details of the definitive online measurement method that will blow traditional publishers and their plaintive claims not only out of the water, but out of many advertising schedules. If you are serious about ROI, this will be the litmus test for your campaign dollar. We will reveal all next week . . .

Until then, keep sending your tips and tid-bits.

Jeni Bone, Editor

Can you run a campaign like this in a Magazine? Not in a Million years
Jeni Bone,
To celebrate the 2009-2010 season, Performance Sailcraft Australasia, the ‘down under' Laser builder has teamed with Sail-World to launch an online interactive competition. Chris Caldecoat, CEO of PSA said this morning he is ecstatic with the response so far. 'We could not get the amazing response we are having from the Sail-World online competition from any sailing magazine advertising campaig... [more]

Henri Lloyd opens in Chatswood Chase
Burke Marine,
Renowned international marine lifestyle brand, Henri Lloyd, opened its doors this month to its second Australian concept store.... [more]

Maritimo's Singapore dealer strikes swiftly
Bob Wonders,
Maritimo 48 Sky Lounge bound for Singapore. The stylish, C-12 Caterpillar-powered flybridge cruiser was carefully shrink-wrapped at the Hope Island plant in readiness for its journey as deck cargo to Singapore this week.... [more]

Bio-Guard Water Treatment System
Andrew Wilson,
Bio-Guard Water Treatment System, Simple to Use, Easy to Install, Long Reliable Service. The New Spectra Bio-Guard is an easy to install antifouling system designed for Marine Air Conditioning systems.... [more]

Bavaria Yachts Economy Boost - Discount Program
Jamie Millar,
Bavaria Yachtbau has recently announced considerable discounts across their range of production yachts with immediate effect and available until 31 May 2009 (excluding Bavaria 55).... [more]

Whittley ramps up its global operations
Greg Shoemark,
Whittley Marine Group has transplanted its Australian headquarters as the first step in the expansion of its global marine manufacturing and distribution operations.... [more]

2009 Asia Boating Industry Conference at KIBS
Aiming to become the region's marine hub, Korea will host ‘The management, marketing and technical conference for the Asian boating industry' concurrently with the second Korea International Boat Show in June 2009.... [more]

Peter Chennell to speak at NMSC Summit in May
The National Marine Safety Committee has confirmed that Peter Chennell, Sea Safety Manager for the Royal National Lifeboat Institution in the UK will be the keynote speaker for the NMSC's Summit Down Under, to be held on Friday 22 May on Queensland's Gold Coast.... [more]

Register now for 9th Melbourne Club Marine Sail Boat Show
Media Services,
Sandringham Yacht Club (SYC) is pleased to announce that the annual Melbourne Club Marine Sail Boat Show returns on the weekend of 14-15 November 2009 at the Club's brand new premises.... [more]

Six near new luxury Sunseekers for May auction by Marine Auctions
Media Services,
Under instructions from Ian Hall and Paul Kirk of PricewaterhouseCoopers on Saturday 2nd May 2009 at 10.00 a.m at the Rivergate Marina Complex, 7 Rivergate Place, off Paringa Road, Murarrie, Queensland, Australia (next to the Gateway Bridge) Marine Auctions and Valuations will have six near new luxury Sunseekers for auction.... [more]

Honda equips Outlaw Charters
Jeni Bone,
John Gooding, owner and skipper of Outlaw Fishing Charters, is used to all conditions, setting off from Manly around the confines of Moreton Bay to North Stradbroke Island. He recently upgraded his Haines Hunter 680 Patriot with twin BF150s to a Haines Hunter 760 Patriot with twin BF225s.... [more]

Boswell recognised for commitment to Qld marine industry
Media Services,
Senator Ron Boswell received the President's Marine Award 2009 from Marine Qld on the eve of the state election. To follow is his acceptance speech.... [more]

Marina 2009 Conference and Exhibition Tackles Big Issues
The International Marina 2009 Conference and Exhibition, to be held in May on Queensland's Gold Coast, will be addressing the big issues facing the marina industries in Australia and across the globe.... [more]

Gurit Australia appoint MarineWare for NSW Distribution
Tori Williams,
SP, the marine business of Gurit has announced MarineWare Pty Ltd as a new distributor for SP branded products in New South Wales, Australia.... [more]

'No wash' zone penalty now $5,500
Sail-World Cruising,
The rules for boating speed and safety are about to be enforced with stiff new penalities in New South Wales, including an increase in the penalty for violating a 'no wash' zone from $40 to a staggering $5,500, with the 'on-the-spot' fine for creating a wash set at $250.... [more]

Win a Laser sailing boat!! - value AUD$9,200 - NZ$11,495,
To celebrate the 2009-2010 season Performance Sailcraft Australasia, the ‘down under' Laser builder has teamed with Sail-World to launch an online competition. Enter online now to win a choice of a Laser 4.7, a Laser Radial or a Laser Standard sailing boat, built by Performance Sailcraft Australasia in its Australian factory.... [more]

Good times for Dockwise Yacht Transport
Dockwise PR,
Judging by Dockwise Transport's latest figures, yacht owners are beating the financial blues by spending quality cruising time aboard their prized possessions.... [more]

Lewmar Lite Touch Winch Handle - it floats!
Lewmar has released its new Lite Touch Composite Winch Handle, developed using the latest winch handle technology providing an easy to use, lightweight yet affordable winch handle that floats.... [more]

New DIY work area at Noakes Berrys Bay
Lisa Ratcliff,
Industry leader Noakes Boat & Shipyards has responded to boat owners' needs by creating a new do-it-yourself work area at Berrys Bay, North Sydney, and has once again invested heavily to minimise the operation's environmental footprint.... [more]

Glow Boat launches new concept craft
Jeni Bone,
The world's first glow in the dark boat made its official Queensland appearance at the Brisbane Tinnie and Tackle Show, March 20 – 22 2009. And now the technology is available for the industry at large.... [more]

New Abu Dhabi marque aims for 400 boats per year
Jeni Bone,
Investors in Abu Dhabi have launched a new marine company with a target of manufacturing 400 leisure boats a year despite the current economic slowdown, where active companies are cutting costs by holding or cancelling their projects and cutting manpower.... [more]


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