Please select your home edition
Edition
Naiad/Oracle Supplier

BarzOptics sails in to US market via Annapolis

by Jeni Bone on 10 Apr 2012
Kevin Barr, managing director of BarzOptics. Bob Wonders
BarzOptics are exhibiting at the Pacific Sail Expo next weekend in Oakland/San Francisco, 12-15 April.

Pacific Sail Expo is largest sailing show on the West Coast of the USA. Sail America the shows organizers conduct several shows on the east coast and in Texas.

This is the 10th time BarzOptics has exhibited at the show, and he reports organisers are anticipating a bumper show.

'It's the biggest sailing expo on the west coast, about the third biggest sailing show in the US. We exhibit with Marine Barbecues and have done so for many years. It works well. We share the expenses of rental cars, accommodation and we both know each other's products.'

Barz Optics will be giving away a sunglass package every day of the show valued at $300. Entry to the show will include an entry voucher that will be drawn at 4pm every day of the show.

The prize would be for two pairs of sunglasses for a couple or glasses for a whole family.

Barz Optics will be releasing their new Kids range of polarised sailing glasses at the show, including the Grom, Neemo and the Junior Nauru styles.

Barz Optics sales in the US have grown over 300% in the last year due to their advertising program in US sailing media and exposure at Pacific Sail, Miami Sail, Newport International and Annapolis Sail Shows.

'It's the hardest market in the world to crack. We have investedheavily in advertising and branding and followed that up with the show circuit to raise our brand awareness.'

At the Sanctuary Cove International Boat Show in Queensland, Australia May 24-27, BarzOptics will be running a similar promotion, with $400 in polarised sunglasses to give away to one lucky winner every day of the show. On entry, each person will receive an entry form to be completed and lodged in the entry barrel on the BarzOptics stands. At 2pm each day, the daily winner will be drawn from the barrel. Show organisers will phone the winner and if they are at the show, they can drop by the BarzOptics stand and collect their prizes.

More at www.barzoptics.com

Related Articles

Barz Optics release San Juan - High quality sunglasses that float
Barz Optics the Gold Coast based Sunglass Company have just released their new 'San Juan' floating sunglass. Barz Optics the Gold Coast based Sunglass Company have just released their new 'San Juan' floating sunglass. The high tech frame is moulded in three parts with the first two components sonic welded to create air cells before being placed back into the injection moulder where the sanaprene non-slip components are attached.
Posted on 7 Jul 2012
18ft Skiffs Giltinan Championship - Gotta Love It 7 defend title
Giltinan 18ft Skiff Championship - Congratulations to the Gotta Love It 7 team in successfully defending their title Giltinan 18ft Skiff Championship - Congratulations to the Gotta Love It 7 team of Seve Jarvin, Sam Newton and Scott Babbage for their brilliant performance in successfully defending their title. Gotta Love It 7 dominated the regatta with six wins from the seven races to finish with an overall score of six points
Posted on 26 Feb 2012
Etchells Worlds 2012 - Sail-World interviews some of the key players
Dockside interviews with Etchells Worlds 2012 key players. After the last race of the Etchells Worlds 2012 Sail-World.com interviewed the top four place getters dockside at the Royal Sydney Yacht Squadron - Tom King (Iron Lotus), Graeme Taylor (Magpie), John Bertrand (Triad) and Jud Smith (Roulette), as well as 2010 Sailor of the Year Tom Slingsby (Triad).
Posted on 26 Feb 2012
Etchells Worlds – The 2012 Champion is crowned
The ninth and final race in the 2012 Etchells World Championship was scheduled to start on the Manly Circle at 12 noon The ninth and final race in the 2012 Etchells World Championship was scheduled to start on the Manly Circle at 12 noon, Saturday 25 February. The match up everyone was waiting for was between Tom King (Iron Lotus) and Graeme ‘GT’ Taylor (Magpie), second on the leader board.
Posted on 25 Feb 2012
Etchells Worlds 2012 interviews with top contenders - Who will win?
Sail-World.com interviewed Tom King, Graeme Taylor, John Bertrand and Jud Smith. At the Etchells Worlds 2012, Sail-World.com interviewed the top title contenders after four days of competition - Tom King (Iron Lotus), Graeme Taylor (Magpie), John Bertrand (Triad) and Jud Smith (Roulette).
Posted on 25 Feb 2012
Etchells Worlds 2012 – More day 5 images by Ingrid Abery
Etchells Worlds 2012 – More day 5 images by Ingrid Abery More images from day 5 of the Etchells World Championship from photographer Ingrid Abery.
Posted on 25 Feb 2012
Etchells World Championship Day 5 – Martini sailing
Etchells Worlds - Martini sailing was an expression shared around the fleet today as 74 boats headed out to Manly Circle Etchells World Championship 2012 - Martini sailing was an expression shared around the fleet today as 74 boats headed out to the Manly Circle for the second to last day of the championship. The sun shone, the swell and current were negligible, but the breeze returned to delivering massive shifts both left and right.
Posted on 24 Feb 2012
18ft Skiffs JJ Giltinan 2012 - Race 5 Video
18ft Skiffs Winning Appliances JJ Giltinan - Race 5 video With two races left to sail, Gotta Love It 7 is unbackable to take this year's JJ Giltinan. However the fight for second and third on the final podium come Sunday is heating up, with at least six teams in that fight
Posted on 24 Feb 2012
Etchells Worlds 2012 Race 8 - The world turns upside down
Etchellls Worlds 2012 - and now to race 8 of the series. Etchells Worlds 2012 - Race 8. At the start of the second race for the day the wind was steady, still at 035. PRO Ross Wilson set a windward leeward course with a 2.2nm first beat. A general recall was followed by a Black Flag start.
Posted on 24 Feb 2012
Etchells Worlds 2012 Day 5 - New Leader after race 7
Etchells World Championship 2012 day 5 and the fleet is waiting on the Manly Circle course off Sydney Heads, At the start of the Etchells World Championship 2012 on day 5 the fleet waited on the Manly Circle course off Sydney Heads, in brilliant sunshine. Principal Race Officer Ross Wilson called a postponement at the scheduled 12 noon start time as the breeze was patchy across course.
Posted on 24 Feb 2012
Barz Optics - FloatersBarz Optics - Melanin LensesBarz Optics - Kids range