Rosehill record, JDs prospers in diversity & consumer index rises

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17 Mar 2009                                       To respond to this email CLICK HERE

Rosehill record, JDs prospers in diversity & consumer index rises

Up here (Gold Coast), there is a decidedly Autumnal edge to the air each morning, although thoroughly extinguished by the 30 degree top temp around lunchtime. Still, there are plenty of reasons to take to the water and with consumer confidence at a six month high – much to the surprise of financial pundits – dealer incentives and competitive price points could just pay off over the next few months as retail forecasts aim high.

If the so-called recession is coming to a close, we will soon know following the stats from the 21st Sanctuary Cove International Boat Show. But first, there's the Brisbane Tinnie & Tackle Show (20-22 March), and then on the international calendar, Kuwait (24-26 March) and China (16-19 April).

This week, as well as news about upcoming boat shows, we present a review of the recent Telwater Media Day by Bob Wonders who was on the spot for the big reveal of some of the company's plans and innovations for 2009.

There's also a profile of JDs Boatshed in Sydney's south. A composite of various marine businesses, including Atwell's Boatshed at Burraneer Bay, JDs is also the distributor for the award-winning Cobalt brand from the US, among other things. This diversity has kept the business ticking along, despite a competitive market.

In addition, there's an overview of the recent Superyacht Conference held in Abu Dhabi, a plethora of new products and an update on the impact and recovery efforts of the Moreton Bay oil spill.

This week we give you some more information about online advertising. We know a little about it, we deliver more than 90% of the online marine news in the Asia Pacific and advertisers are working hard with different kinds of programs to do business with our audience - There is nothing like reaching an Asia Pacific audience of 1.2 million boaters to give yur busines the best possible change of gaining market share and being well placed when business picks up.

Remember to visit throughout the week for the latest breaking news, and please feel free to send any of your own.

Wherever you are, have a great week and enjoy the new season!

Jeni Bone, Editor

ACCC fines Telwater more than $200,000
Media Services,
Telwater has falled foul of the ACCC, found guilty of breaching section 48 of the Trade Practices Act, one of only a few cases of 'resale price maintenance' in the past decade.... [more]

Online Banner advertising - High impact and brand awareness campaigns
Brendan Maxwell,
Online marine audiences are much larger than marine magazine audiences and with the much greater flexibility in interactive online media, advertisers can run different types of advertising campaigns.... [more]

Australia's first Outer Reef 63 to debut at Sanctuary Cove Boat Show
Media Services,
Outer Reef Yachts have introduced a new 63' Raised Pilothouse Motor Yacht that will make its Australasian debut at this year's 21st Sanctuary Cove International Boat Show from 21-24 May.... [more]

Good news is good, even in small doses
Bob Wonders,
Telwater, parent company of the Quintrex, Stacer and Savage marques, played host to selected media last week to reveal its '09 Quintrex range, but the impressive line-up of new boats was ‘outranked' by the news that the company was hiring staff.... [more]

Free entry attracts the multitudes to Rosehill Boat Show
Bob Wonders,
No one would have predicted it, but the 2009 Rosehill Gardens Boat Show staged over the weekend of March 14-15 has attracted almost double the attendance figure of the 2008 edition.... [more]

Tinnie and Tackle Show set to fire
Bob Wonders,
Despite the global financial situation, there have been promising signs from various segments of the boating industry and the Tinnie and Tackle Show, being staged over three days (March 20, 21, 22) may give some insight into a newly energetic industry.... [more]

Debate and industry concerns mark Gulf Superyacht Forum
Jeni Bone,
The Gulf Superyacht Forum, sponsored by IGY, held 12 March in Abu Dhabi, was characterised by heated debate, high profile speakers, a mixture of optimism and current reality.... [more]

Australia holds its own on the world stage
It is a fact of life that being ‘down under' Australia is isolated from a large chunk of the world but when it comes to the marine industry, Australia is well known for the quality products we are capable of producing.... [more]

China prepares to welcome the World
Jeni Bone,
Bolstered by its successful Olympic Games last year, China is rolling out the red carpet for the 14th China International Boat Show, to be held at the Shanghai Exhibition Centre from April 16-19, 2009.... [more]

Consumer index positive, thanks to gov spend and retail price slashing
Jeni Bone,
The outlook is good, according to pundits in the US and at home, with retail sales figures showing a return to positive in the first 2 months of 2009.... [more]

Fountaine Pajot Celebrates 2000th Catamaran
Multihull Solutions,
Fountaine Pajot has plenty of reason to celebrate in 2009, with the release of three exciting new models as well as the 2000th catamaran due to be completed during the year.... [more]

Fire-fighting and fast response boat on Sydney Harbour
Brad Schmitt,
NSW Ports and Waterways Minister Joe Tripodi has announced a $1 million boost to port safety with the recent purchase of new equipment to help respond to incidents and emergencies on Sydney Harbour.... [more]

SE Qld oil spill larger than first thought
Jeni Bone,
Holiday makers and residents are being evacuated from areas around Moreton Bay, Moreton Island and other South East Queensland coastal regions, following yesterday's oil spill.... [more]

More to JDs than a Boatshed
Jeni Bone,
With a lifetime of boating between them, the father and sons team at JDs Boatshed at Caringbah is quietly, but successfully expanding its offering and carving a niche for its impeccable customer service and support.... [more]

Marine audiences demand specialised news NOW
Brendan Maxwell,
As consumers spend more time on the Internet than in front of television, online marine news have long passed boating magazines as a marine news and information source.... [more]

It's official – online media is now where it's at
Media Services,
In the US and Australia, internet media is overtaking all forms of traditional media for reader loyalty and time spent consuming.... [more]

India warming up to yachting with new marinas
Jeni Bone,
It won't be long - end of 2009, in fact - before India is able to show it could live up to the hype around its potential as a marine nation, with plans underway for marina developments in key boating locations.... [more]

Marine Dragon Consulting says Chinese boating industry still buoyant
Marine Dragon Consulting,
Two months before China International Boat Show, analysts Marine Dragon Consulting are releasing their 2008 figures for the China boating industry. They report: “Both exports and imports are up in value compared to 2007, with respectively USD 250 million and USD 72 million... [more]

KIBS incentives for exhibitors
Jeni Bone,
Thanks to the generous budget of the Gyeong-Gi Provincial Government, the Korea International Boat Show, 2-7 June 2009, is offering a range of incentives and benefits for foreign exhibitors interested in participating in the event.... [more]

Middle East claims title of global marine epicentre
Jeni Bone,
The future of the yacht and leisure boating industry lies in the Middle East, according to experts and participants at the Dubai International Boat Show last week.... [more]


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