sail-world.com
 
 
News Home Cruising Photo Gallery Video Gallery

 

Sail-World.com : Clipper Round the World Race - Official footwear partner revealed

Clipper Round the World Race - Official footwear partner revealed

'Skippers sporting Rockport footwear aboard Clipper Race yacht. - Clipper Round the World Yacht Race 2011-12'    Clipper Ventures

Clipper Round the World Yacht Race operator, Clipper Ventures Plc, has today revealed details of its first official footwear partner at the London Boat Show. The Rockport Company® has entered into a global, two-year partnership running until 2014.

Rockport will provide hundreds of pairs of its Hydromotion 2 performance sailing shoes to all skippers, team members, and Clipper Race staff at various times throughout the three-year partnership.

This will cover the remainder of the current race and the whole of the Clipper 13-14 Race featuring a brand new fleet of 12 Clipper 70 yachts. The company will also activate the agreement through an integrated global marketing media platform.

Clipper Race founder and chairman, Sir Robin Knox-Johnston, the first person to sail solo non-stop around the world in 1968-9, said, 'I am very pleased to welcome Rockport on board as an official supplier to the Clipper Race, which provides a unique global platform to promote international brands around the world. We value Rockport’s partnership and look forward to putting their footwear to the ultimate test.'

The Rockport Company, LLC, is a leading brand within the adidas Group corporate portfolio and one of the most recognised footwear brands in the United States.

'We are thrilled to partner with a major global event like the Clipper Round the World Yacht Race and having participants take the Hydromotion 2 collection for the ultimate wear test,' says Daniel Tschuemperlin, Senior Vice President of Product and Brand Management at Rockport.

'For years, Rockport has invested immense amounts of time and resources into making not only the most technologically advanced boat shoes but also the most stylish, and we feel there is no better way to prove the merit of these products than to have the Clipper Round the World Yacht Race staffers, skippers and sailors wear them over the next three years.'

Rockport will launch an integrated marketing campaign this year (2012) that will include elements on Rockport.com, social media channels and in-store promotional campaigns in select markets, as well as Clipper Race properties on Rockport owned social channels including Facebook, Twitter, and YouTube. In addition, in-port marketing and public relations initiatives will be activated at select major port stops during the Clipper Round the World Yacht Race.

The Hydromotion 2 collection will be available at Rockport stores and online globally beginning March 2012.

Clipper Round the World Yacht Race website




by Isabel Hokken

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=92820

1:51 PM Thu 12 Jan 2012 GMT






Click here for printer friendly version
Click here to send us feedback or comments about this story.


News - USA and the World

America's Cup: Rod Davis - why I left Team NZ *Feature by Richard Gladwell/Sail-World.com/nz,














Maxi yacht rendezvous this September in Sardinia by International Maxi Association,




















America's Cup: Team NZ wish Davis well with new team *Feature by Richard Gladwell, Sail-world.com/nz,


Fisher's View: Sailing perfection at Hamilton Island- Day 3 by Bob Fisher, Hamilton Island, Queensland




2014 Formula Kite World Championship Day 1 by Markus Schwendtner, Istanbul
















Volvo Ocean Race 2014-15 CEO Knut Frostad talks (Part I) *Feature by Rob Kothe and the Sail-World team,










Opera House Cup - Images by Ingrid Abery
Teams descend upon Cowes for inaugural J/111 World Championships
Hamilton Island Race Week: Everywhere there's smiley people
IFDS World Championships - US Paralympic hopefuls ready for racing
Sopot Match Race - Poland's Tour debut deemed a triumph
Vineyard Race celebrates 80th running of the East Coast classic
Nanjing Youth Olympic Games: Young sailors begin racing on Lake Jinniu
AWT Quatro Desert Showdown - Victory for Morgan Noireaux
Sevenstar Round Britain and Ireland Race - Day 8: Test of endurance
Bart's Bash: Over 2300 entered from 588 yacht clubs - Join here
Halifax ready to welcome the world at 2014 IFDS World Championships
RC44 World Championship title to Bronenosec + Video
Audi Hamilton Island Race Week: Day 2 Images by Crosbie Lorimer
IFDS Worlds - Gary Jobson to attend opening ceremonies
Melges 32 U.S. National Championship - Dalton DeVos crowned champion
2014 Nanjing Youth Olympic Games trailer
2014 Chicago Grand Slam - Canfield wins
Round Britain and Ireland Race - Varuna takes overall lead
Audi Hamilton Island Race Week; Crosbie Lorimer Day 1 Images
Fisher's View: Hamilton Island Race Week - Day 1 - Stayin' Alive
CORK Olympic Classes Regatta 2014 - Day one   
Youth Olympics: practice over, athletes welcomed, time for YOG sailing   
Round Britain and Ireland Race - Record for Artemis-Team Endeavour   
2014 Melges 32 U.S. National Championship - Day 2   
Sevenstar Round Britain and Ireland: Artemis sets fourth course record   
2014 Chicago Grand Slam - Top seeds survive as semi-finalists   
420 and 470 Junior Europeans - Breezy day 4 in Gdynia   
RC44 World Championship - Dramatic improvement for Artemis Racing   
18' Skiff International Regatta - Action begins August 25th   
Round Britain and Ireland Race - Challenging conditions arise   
Round Britain and Ireland Race - Record-breaking monohull victory   
Round Britain and Ireland Race - Dongfeng Race Team finishes third   
RC44 Marstrand World Championship - Bronenosec the star performer   
Bahamian Olympic Sailor to carry flag in honour of Sir Durward Knowles   
Sevenstar Round Britain and Ireland Race: Records continue to tumble   
Sevenstar Round Britain and Ireland Race: Course Record for Team SCA   
Round Britain and Ireland Race - Team Alvimedica completes the race   
2014 Melges 32 U.S. National Championship - Day 1   
420 and 470 Junior European Championships - A crazy race day 3   
2014 Sevenstar Round Britain and Ireland Race: Monohull record smashed   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL WAS US
LocalAds   DE  ES  FR  IT