sail-world.com
 
 
News Home Cruising Photo Gallery Video Gallery

 

Sail-World.com : No competition: two Gold Coast boat shows united in aim for sales

No competition: two Gold Coast boat shows united in aim for sales

'The Coomera marine precinct will come alive for boating enthusiasts and families, free entry.'    Gold Coast City Marina    Click Here to view large photo

The advent of the Gold Coast Marine Expo, scheduled for November 4-6 at Coomera marine precinct, has prompted a flurry of opinions as to whether the region is big enough for two shows. Here, those involved set minds to rest and explain that two event offer twice the opportunity for the public to sample the boating lifestyle and reach a broader cross section of people, at both ends of the year.

Each May, Sanctuary Cove International Boat Show, now an iconic globally recognised event with 23 years under its belt, known as a calendar highlight and member of IFBSO, is a magnet for national and international visitors, manufacturers and delegates seeking to do business.

The Gold Coast Marine Expo, an initiative of Gold Coast manufacturers, dealers and Gold Coast City Marina describes itself as a 'much needed boost to boat sales at the start of summer'.

According to Dean Leigh Smith, director of GCCM and one of the organisers of the Marine Expo, there is no shadow of competition in the genesis of a second boat show.

'We are not trying to emulate Sanctuary Cove or replace them. It’s a different kind of show, with working displays and hands-on experiences. We are pitching an entirely different boating experience and trying to attract people who may not spend $20 to go to a boat show.'

He says those involved are thoroughly supportive of Sanctuary Cove International Boat Show.

'We are all 110% behind Sanctuary Cove and work very closely with them. The Gold Coast City Marina and Leigh Smith Cruiser Sales are enthusiastic supporters. We have been involved since the very beginning and will definitely be exhibiting next year.'

South east Queensland is big enough for the two shows, states Leigh Smith.

Dean Leigh-Smith at the launch. -  Stephen Milne   Click Here to view large photo


'This is the first time in our city we have a seasonally relevant opportunity to promote boating, which is a lifestyle activity. November is the ideal time of year for dealers to offer up new, used and trade ins in time for Christmas. There has been a hole in the marketplace and we have set about filling it.

'Our show gives people who might not have the opportunity to exhibit and meet the market. We have a ready-made boat show, her with two waterfront sites. This is all about getting people out on the water, however they want to do that.

'We can all see the greater good in this and it has been a great opportunity to work together to network and grow everybody’s business together. I am sure we will coexist for a long time.'

Don Jones, Chief Executive Officer, Marine Queensland, agrees, praising the GC Marine Expo for harnessing 'the best minds and brands in the industry' to make it a reality.

'My sense is that there is scope for more than one show in the Gold Coast region,' he says. 'The key issue in my opinion is having a clear understanding on who the show is targeted towards - both exhibitors and visitors.

'There is no denying the success and credentials of Sanctuary Cove International Boat Show. Like most long running events, there is always a need to reinvent itself to keep its appeal fresh for exhibitors and visitors alike. I am sure that the organising team at SCIBS will do everything in their power to ensure its continued success on the national and international marine event calendar.

'The Gold Coast Marine Expo is about to enter the market in a few weeks. It may well get a baptism of fire given the difficult trading conditions in the industry at present.

'Notwithstanding this, I believe that there continues to be segments of the industry that may be attracted to a well-positioned and organised event.'

Continues Jones: 'From Marine Queensland’s perspective, increased competition in the event marketplace should be an important catalyst to motivating the event management teams to deliver first class events in the region.'

Jones says it’s highly unlikely that 'the new kid on the block will replace SCIBS'.

'The market should be able to accommodate two well positioned and organised events. I don’t see that the two events need necessarily compete head to head. The winner will be the whole marine industry, the Gold Coast region and the boating public.'

From Sanctuary Cove, Sue Thomson, General Manager Events and Marketing, says she and the SCIBS team view the GC Marine Expo as 'extremely positive' for the boating industry and recreational boating in the region.

'If additional boat shows create an environment where people are buying boats and other products, we are all for it. The Expo will bring people to the boating hub of the Gold Coast and shed insight on building and enjoying boats at the Coomera precinct.

'It’s a great time of year to remind people about how boating enriches our lives and is a great family pastime.'




by Jeni Bone

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=89490

3:27 AM Tue 11 Oct 2011 GMT






Click here for printer friendly version
Click here to send us feedback or comments about this story.


News - USA and the World







470 Men and Women Worlds - Champions decided in Santander by International 470 Class Association,










































Big Boat Series - It's not the size, it's the length by Erik Simonson, Pressure-Drop.US,


















2014 Chicago Match Cup - Four go through to quarter finals
470 Men and Women Worlds - Champs take over leaderboard
ISAF Sailing World Champ - Buckingham finishes with career-best result
America's Cup: Oracle's Larry Ellison to step down as CEO
Classic Yacht Regatta - Sonny takes top classic prize
ISAF Sailing Worlds, Santander - Buckingham finishes with career best
ISAF Sailing Worlds, Santander - Rio 2016 RS:X spots claimed
ISAF Sailing Worlds - Leaderboards shaping up in Santander + Video
ISAF Sailing Worlds, Santander - Giles Scott continues to extend lead
ISAF Sailing Worlds, Santander - Day 7 images by Sailing Energy
ISAF Sailing Worlds - Laser and Radial winner images by Jesus Renedo
ISAF Sailing Worlds, Santander - Medal Race images by Sail-World.com
ISAF Sailing Worlds - Dutch dominate Laser and Radial in Santander
Royal Cup Marina Ibiza - Quantum Racing more than doubles overall lead
J/24 World Championship - Excitement builds for Newport racing
Volvo Ocean Race - Seb Marsset joins Team Alvimedica
Fall Seamanship training opportunities at New York Yacht Club
Rolex Big Boat Series: More images from San Francisco - Final Day
AWT Hatteras Wave Jam action commences on day 3
Rolex Big Boat Series: Images from San Francisco - Final Day
ISAF Sailing World Championships - Watch medal races live here   
Hobie 16 Open North American Championships and Pan Am Games qualifier   
ISAF Sailing World Championship - Videos from Santander   
ISAF Sailing Worlds: Buckingham into Medal Race, 470's stay consistent   
470 Men and Women Worlds - Vadlau and Ogar into pole position   
2014 Chicago Match Cup - Defending champion on top   
ISAF Sailing Worlds, Santander - Strong competition for RS:X fleets   
ISAF Sailing Worlds, Santander - Big breeze on day 6 + Video   
ISAF Sailing Worlds, Santander - Buckingham into Laser Medal Race   
U.S. Multihull Championship - Hobie Alter Trophy to be decided   
ISAF Sailing Worlds - The kind of form most sailors only dream about   
Royal Cup Marina Ibiza - Quantum Racing ahead of target   
ISAF Worlds Santander - 19 Rio 2016 Laser Radial spots awarded   
Santander 2014 ISAF Worlds - 21 broadcasters to take live coverage   
Rolex Swan Cup - Looking forward to the next 30 years   
America’s Cup: The Future is foiling – AC45s to be modified   
Volvo Ocean Race: Win a stopover trip by designing an ECsix T-Shirt   
Red Bull 49erFX: On the eve of the Worlds in Santander   
America's Cup: Ben Ainslie Racing launches partnership with Yamaha   
2014 Chicago Match Cup - Starts tomorrow   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL WAS US
LocalAds   DE  ES  FR  IT