Chaparral Australia has taken out the coveted International dealer of the year award at the 48th annual dealer conference and awards ceremony. Over 200 dealers from the U.S and around the world attended the gala event in Tampa, Florida where dealers are recognised for sales and customer service over the 2012 model year.
'We knew we were in the running for a top three sales award; but to achieve number one was a real honour and also testament to the hard work of not only our entire network but importantly the support we have had from the local media and of course the faith our customers placed in us by choosing Chaparral in the first place,' said Scott O’Hare from Chaparral Australia.
Traditionally, the winner of the international dealer award has not only has a standout sales result, but also has provided the highest level of customer service and demonstrated a commitment to the industry as a whole.
'This award reflects our current position in the Australian market,' said O’Hare. 'We have worked tirelessly to gain market share, creating a strong marketing presence via media, attending shows, keeping our customers informed and always putting our best foot forward.
'Of course the boats themselves are the real hero’s; with such a brilliant selection of boats now numbering 44 models across the range, Chaparral have given us plenty to work with.'
Chaparral Australia have a complete dealer network servicing Australia and offer boats ranging from the new entry level H2o ski/fish and sport bowriders, SSi premium bowriders, saltwater wake boats, cuddy’s, high performance sports cruisers and the flagship 42 Premiere.
With 48 years of boat building experience under the same management team, Chaparral have undertaken a huge R & D program releasing over 25 new boats in three years. They now hold the number one market share position in a number of segments and are in the top three world’s biggest boat builders.
For more information on the Chaparral range or to find your nearest dealer, go to www.chaparralaustralia.com.au
by Dani Limback
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8:55 PM Mon 27 Aug 2012GMT
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