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 13 Sep 2011
 
 

Auckland show, BIA 'Have Your Say', Sailworld hits 3.5m for Olympics

This is the start of a frantic season of events, boating activities and in the lead up to the Olympic Games in 2012, global marketing focusing on all things sailing.

Our line-up of stories reflects the burst of launches from the recent Cannes and upcoming Monaco Yacht Show, as well as close to home, a preview of the Auckland International Boat Show which starts in 2 days time amid the passion and peak competition of Rugby World Cup fever.

The 2012 London Olympic Sailing Regatta in Weymouth is now just 10 months away (29th July -11th August 2012). Sail-World.com with large audiences around the world will have its largest ever Olympic media team and it will break new ground with a record 3.5 million event newsletters.

Parent company TetraMedia Publisher Rob Kothe said 'During the Qingdao Olympics the Sail-World team was sending out 80,000 newsletters each day providing the most detailed coverage of the Olympic sailing regatta of any media organisation in the world.

'Four years on, the sailing media landscape has continued to tip towards the Internet and by July 2012 Sail-World.com will be sending out 140,000 single click unsubscribe newsletters each day as part of its Olympic coverage.'

Richard Gladwell, Sail-World Editor at Large and New Zealand Editor will be heading up the Sail-World Olympic newsletter team coverage.

Sail-World's Olympic series will be a 25 newsletter run, a total of 3.5 million newsletters. While it sounds a huge number, remember that by mid 2012 the monthly unique audience across its U.S., Canadian, UK, Europe and African, Asian, New Zealand and Australian sites will be bumping on 250,000 sailors. Across 2012 Sail-World.com will on currently indications record at least two million unique readers.

To get onboard and reach this covetable number of marine industry and avid sailing consumers, get in touch with our Australian ad representative, Phil Arane on 0407 076 585 or email Phil (at) trademediaservices.com.au. This is a once in four-year opportunity to capitalise on the global interest in the Olympic Games and the surrounding momentum they deliver.

Pop back during the week for more on local and international innovations, initiatives and ground-breaking research in to the marine industry (coming soon!)

Until next week - happy reading, happy boating!


Jeni Bone, editor



East Asia Composites launching projects and winning new business
Greg Boller,
East Asia Composite 'EAC' will soon launch the first boats for two high profile projects. Two FRB13 VIP mark boats commissioned by America's Cup Race Management will be launched with four more to follow closely behind and the first of the newly designed Soto 30 racing yachts will be leave the EAC factory.... [more]
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Say 'No' to more marine regulations!
BIA Vic,
The BIAV is urging boaters to have their say on new marine regulations proposed by the Department of Transport.... [more]
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Auckland International Boat shares the Rugby World Cup spotlight
Marine NZ,
The Auckland International Boat Show, from 15 to 18 September 2011 will be the country's biggest ever on-water boat show as it reaps the benefit of major development and investment in the Rugby World Cup 2011.... [more]
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Superyacht industry meets in Monaco
Johan Pizzardini,
This is one of the most glamorous and high net worth events in the Principality of Monaco, the greatest superyachts, some of the best luxury brands. The result is the Monaco Yacht Show an internationally famous and glitteringly gorgeous event on the Cote d'Azur that bursts with the flavourings of wealth, health and happiness.... [more]
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Sail-World.com plans 3.5 million newsletters in Olympic Coverage 2012
Brendan Maxwell,
The 2012 London Olympic Sailing Regatta in Weymouth is now just 10 months away (29th July -11th August 2012) Sail-World.com with large audiences around the world will have its largest ever Olympic media team and it will break new ground with a record 3.5 million event newsletters.... [more]
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Monte Carlo Yachts unveils the MCY 65
Media Services,
After the success of last year's multi-award winning MCY 76, Monte Carlo Yachts is hoping for similar plaudits with the new 65, launched last week at the Cannes Yacht Show.... [more]
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Try Crewing Day opens the door to new sailors
Domenic Genua,
The BIA of NSW's third Try Crewing day ran successfully over the weekend. With 8 clubs participating, registered guests were treated to an enlightening half day program that introduced them to the joys of sailing.... [more]
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Australian marine presence at the Auckland International Boat Show
AIMEX,
The Australian International Marine Export Group (AIMEX) and Superyacht Australia will have strong presence at the upcoming Auckland International Boat Show and NZ Marine Superyacht Captains Forum.... [more]
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AIMEX and SYBA to launch Australia Unlimited brand in Monaco
AIMEX/SYBA,
Australia's premier internationally focused marine industry organizations, the Australian International Marine Export Group (AIMEX) and Superyacht Australia, are putting their joint weight behind a strong Australian presence at the 2011 Monaco Yacht Show this month.... [more]
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Perth Worlds Festival set to open with INXS
Richard Palfreyman,
The Perth 2011 Worlds Festival will be launched by International rock superstars INXS with a one-off show on the first weekend of December. INXS will play the ticketed concert presented by Zaccaria and North Street Productions with special guests Grinspoon, on Saturday 3 December in the Perth 2011 Worlds Village on Esplanade Park in Fremantle.... [more]
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New Sail Loft is launched in Sydney
Sally Waterhouse,
Chapman High Performance Sailing CHPS has officially opened its first loft in Sydney. CHPS has concentrated on the high performance dinghy classes but yacht sail orders are now also flooding in.... [more]
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Marine summit follow up - intiatives approved by BIAA
Media Services,
Following the Boating Industries Alliance of Australia Board meeting, held in Brisbane to further discuss the outcomes of the Marine Industry Summit, a number of national initiatives were approved.... [more]
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ACCC Mandatory Product Safety Reporting Data
Media Services,
The Australian Competition and Consumer Commission has released figures for the first six months of the mandatory reporting product safety requirement under the Australian Consumer Law.... [more]
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Klik Sinkers terminal tackle is Best of Show at AFTA Awards
Dannika Patterson, Morningstar Consultancy,
The sinkers are a very simple concept, but as with all new innovations the devil is in the detail. The end result of a sliding ball sinker that can be snapped onto your line and then easily opened to release it is also deceptively basic, but there has been lot of thought, engineering and product testing that has helped evolve the product to what it is today.... [more]
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US Coast Guard seeks comment on turning off engines
Media Services,
The US Coast Guard is seeking public comment on a National Boating Safety Advisory Council recommendation that would require recreational vessel operators to turn off their engine if a swimmer is in the water in proximity to the rear of the vessel, as well as other ideas to reduce casualties caused by propeller strikes or carbon monoxide poisoning.... [more]
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Dr. Shrink University to show at IBEX
Dr. Shrink,
Dr. Shrink is bringing its Shrink Wrap University to the International BoatBuilders' Exhibition and Conference (IBEX) in Louisville, Kentucky, USA for the first time.... [more]
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Stacer Qld Dealer of the Year is Motor Marine Townsville
Ebany Draper Telwater,
Motor Marine in Townsville is the 2011 winner of the prestigious Stacer Queensland Dealer of the Year award.... [more]
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New $680,000 rescue vessel commissioned at Iluka Yamba
Ken McManus,
The newest addition to the Marine Rescue NSW fleet, a $680,000 offshore rescue vessel, was officially commissioned at Iluka Yamba today (10am, Friday, September 9).... [more]
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SweetDreamers sailing tours and yacht charters in Phuket
Delphine Foucher,
Phuket is one of the famous tourist destinations in Asia and one of the reasons lies in the nature. Phuket also known as the 'Pearl of the Andaman' is located in the southern part of Thailand in Andaman Sea. Not far from Phuket are Phi Phi islands, Raya islands and Similan islands renowned as the best snorkeling and scuba diving site in Thailand.... [more]
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Discovery Yachts unveil new Discovery 57 blue-water cruising yacht
Sarah Johnson,
Discovery Yachts will be unveiling the designs for a stunning new blue-water cruiser, the Discovery 57 at the PSP Southampton Boat Show in September 2011, berth M246/248.... [more]
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Fishing Charter industry warns marine parks invite illegal fishing
Jeni Bone,
There is a great deal of anxiety in all segments of the marine industry about the impact of marine parks, particularly the wide-ranging East Coast Marine Protected Areas. Charter boat and fishing charter vessels are often ignored by the media when it comes to comment about the potential impact of marine parks on their businesses.... [more]
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Telwater and BRP alliance
Telwater,
Telwater, Australia's largest aluminium boat manufacturer has expanded its offering of boat, motor, trailer packages by partnering with Bombardier Recreational Products (BRP).... [more]
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Business as usual at Abel Point
Daniel Morcombe,
Just weeks after receivers moved in on the Port of Airlie development, Meridien Marinas have been dealt another blow with Abel Point Marina going into receivership last Thursday. Corporate advisory firm McGrathNicol was appointed receivers and managers of the marina.... [more]
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Southampton Boat Show - RYA to launch eBooks and latest publications
Emma Slater,
PSP Southampton Boat Show is being held between 16 and 24 September 2011. The RYA's Publications Department will be unveiling some fantastic new technology and publications starting with the launch of RYA eBooks on Saturday 17 at 14.00 on the RYA stand (EO37).... [more]
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New Zealand to welcome Superyacht Captains Forum delegates next week
Clive Bennett,
In less than one weeks weeks time, the inaugural NZ Marine Export Group Superyacht Captains Forum will start off with a welcoming address by the New Zealand Prime Minister Rt Hon John Key, at the Opening Cocktail Function, Wednesday 14th September, Viaduct Events Centre, Auckland.... [more]
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RPAYC Announce Inaugural Club Marine Pittwater Sail Expo for 2012
Damian Devine,
The Royal Prince Alfred Yacht Club together with Club Marine has announced the inaugural Club Marine Pittwater Sail Expo. The Expo will feature an extensive array of exhibitors, displays and entertainment covering all areas of sailing and will be a family, friendly event. The event is open to the public and there will be no charge to enter.... [more]
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Sydney City Marine under new ownership
Mainsheet Media,
Syd Fischer's Australian Corporate Holdings has completed the purchase of the state of the art Sydney City Marine boat maintenance facility.... [more]
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NSW maritime budget - Improving maritime safety
Neil Patchett,
The NSW Liberals and Nationals Government will invest $24 million to improve maritime safety and infrastructure in NSW as part of the 2011-12 Budget. NSW Ports Minister Duncan Gay said the NSW Maritime budget would include a $13.4 million investment in upgrading commuter wharves in Sydney Harbour.... [more]
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B&G enters cruising market with new Triton range
Sandman PR,
Developed specifically for cruisers and club racers, high-end sailing electronics brand B&G has launched its new Triton instrument and autopilot range.... [more]
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Aqualuma heralds Gen 3 of its revolutionary Through-Hull LED lights
Jeni Bone,
Aqualuma is preparing for the worldwide release of its Gen 3 Through Hull underwater lights, which it will unveil at IBEX, Fort Lauderdale and METS.... [more]
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IBEX introduces 'Green Marine Route' for sustainable boating
IBEX,
The 2011 International Boatbuilders' Exhibition and Conference (IBEX) is entering into cleaner waters with the introduction of the Green Marine Route, a new component of the show for eco-friendly and environmentally sustainable boating innovation.... [more]
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New Dehler 41 fast and good looking
Windcraft,
The Dehler 41 is a true performance cruiser. This is the first Dehler yacht to be fully developed under the Hanse Group designers Judel/Vrolijk.... [more]
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Carla Demaria joins Beneteau Board
Media Services,
The president of Monte Carlo Yachts, Carla Demaria, has joined the board of French boatbuilder Groupe Beneteau.... [more]
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All Marine Spares becomes NSW distributor for Johnson Pump
Jeni Bone,
All Marine Spares has been made the NSW distributor for the Johnson Pump brand. Based in Sweden, the US owned company is one of the world's leading manufacturers of pumps for marine use and has been in operation for 30 years.... [more]
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Riviera showcases the new 4400SY Series II at the Mandurah Boat Show
Stephen Milne,
Riviera, Australia's largest and most awarded pleasure boat builder will showcase its new 4400 Sport Yacht Series II at the Club Marine Mandurah Boat Show to be held from October 14-16.... [more]
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BIAV says new regulations will add to cost of boating
BIA Vic,
The current Victorian Government is asking for submissions on a new round of regulations that will add to the cost of boating, according to the BIA VIC.... [more]
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Doug Kerr to skipper Yachting WA
Yachting WA,
Doug Kerr last week committed to skipper Yachting WA as President. Doug Kerr nominated to the Board of Management in August 2009. In 1977 Doug gained selection as crew on the America's Cup contender 'Australia' but due to ill health, had to withdraw a day before departure. Doug is now an Etchell sailor who in January 2009 finished 15th in the Etchells National Championships in Adelaide.... [more]
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Catana 59 - all the features, and then some
Guy Nowell, Sail-World Asia,
If you like cruising catamarans, it looks great. Catana describe it as 'a revolutionary concept in recreational catamarans,' and tell of how it has lots of go-fast features borrowed from the world of racing multihulls. Carbon fibre, curved daggerboards, high aspect main and big headsails, reverse bow profile and so on.... [more]
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Garmin/Suzuki National Promotion - September 2011
Martin Beeson,
The most popular question at boat show when talking about engines is 'how many litres per hour will it use?' It is the hardest question to answer accurately because there are so many variables.... [more]
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Chaparral Australia wins top international dealer award
Chaparral Australia,
Hot on the heels of a stunning Sydney Boat Show performance, Chaparral Australia has taken out Top International Dealer at the 47th Chaparral Dealer Conference held on Table Lake in Branson, Missouri.... [more]
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The Marina Sanctuary Cove brings clean marina total to 50
MIAA,
The high profile Gold Coast marina at Sanctuary Cove has become the 50th marina in Australia to achieve Clean Marina accreditation. Recent Clean Marina auditing in Queensland has also resulted in Scarborough Marina and Coomera Waters Marina being re-accredited as Clean Marinas as part of the programs ongoing review process.... [more]
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