sail-world.com
 
 
News Home Video Gallery Photo Gallery
Sail-World.com : The most successful Volvo Ocean Race yet
The most successful Volvo Ocean Race yet

'Crowds gather in the rain to see Groupama Sailing Team, skippered by Franck Cammas from France, celebrate on stage after taking first place on leg 8, from Lisbon, Portugal, to Lorient, France, during the Volvo Ocean Race 2011-12.'    Ian Roman/Volvo Ocean Race©    Click Here to view large photo

The Volvo Ocean Race 2011-12 was not only the closest race in the 39-year history of the event but also the most successful, CEO Knut Frostad said on Thursday, with hundreds of thousands of fans visiting Galway in Ireland for a buoyant finale and outstanding growth across media platforms set to be confirmed once final data is in.

The 11th edition of the race around the world, a thrilling battle eventually won by the debut-making French team Groupama, took place against a challenging set of circumstances yet record revenues from the previous edition meant organisers were able to continue investing. Frostad said feedback from teams, stakeholders and the public had been excellent, while the future of the race was secure thanks to the unqualified support of its two owners, Volvo Car Corporation and Volvo Group.

'The Volvo Ocean Race has never been in better shape,' said Frostad, who competed in the Race four times before taking over as CEO before the 2008-09 edition.

'Despite the tough economic climate globally, the threat of piracy in the Indian Ocean and more damage to the boats than we would have liked, we delivered the most successful Race in our history. Millions of fans visited our Race Villages and we also had huge increases in news coverage of the race, with everything pointing to double the number of online articles about the Race and double the number of page views to our site once the final figures are in. The racing was also incredibly close, with four teams still challenging for victory a matter of days before the finish.'

The latest confirmed figures available show that as of Leg 7, the official website had clocked up 109 million page views (91 percent more than the total for 2008-09) while more than 51,000 articles had been published on major websites (70 percent more than total online coverage for 2008-09). The Race is the most popular sailing property on Facebook by a huge margin, with over 200,000 fans, while the Race tracker, which allows people to follow the boats 24 hours a day, had racked up 16 million visits and 234 million page views.* Final numbers will be released in an end-of-race report later this year.

Organisers of the Galway Stopover, Let's Do It Global, said in a press release this week that 900,000 people had visited the event's Race Village and Global Village over a nine-day period.

Frostad unveiled in Lorient last month plans for a new one-design boat that will be considerably less expensive than the Volvo Open 70s used in the last three editions and should enable teams to put together competitive campaigns for 12-15 million euros. The start port will again be Alicante, where the Race HQ and newly opened Museum are housed.

'Being able to announce plans for the next two editions puts us in a stronger position than ever,' said Frostad. 'We have dozens of cities interested in hosting the Race and the backing we have from Volvo means I'm very confident we will have at least eight boats on the start line for the next two races.

'Last month we opened a wonderful new Museum at our base in Alicante and I'm looking forward to seeing that prosper. The future is very bright.'

Timetable:

August 2012: New boat mould construction starts

December 2012: Notice of Race published

December 2012: New route for 2014-15 edition to be announced

June 2013: First boat launched. A new boat will be completed every seven weeks thereafter

Late 2014: 12th edition of the Volvo Ocean Race to start from Alicante, Spain

* Monitoring period for online articles from 10.10.11 to 10.06.12. Website figures from Google Analytics. Facebook stats from Simply Measured.


by Volvo Ocean Race

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=99752

11:53 AM Mon 16 Jul 2012GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.

Click for further information on
2011-12 Volvo Ocean Race

Related News Stories:

16 Jul 2012  Volvo Ocean Race: Sanderson wants to go again
16 Jul 2012  Volvo Ocean Race: Reluctant hero Marsh takes Abu Dhabi seamanship hono
16 Jul 2012  Volvo Ocean race: How the closest ever race was won
10 Jul 2012  Volvo Ocean Race - Perfection never enough for Franck Cammas
09 Jul 2012  Volvo Ocean Race: Selected Awards announced at Formal Prizegiving
08 Jul 2012  Volvo Ocean Race: Formal Prizegiving - Racing Award winners
08 Jul 2012  Volvo Ocean Race: Formal Prizegiving - selected Award winners
08 Jul 2012  Volvo Ocean Race: Images from the Overall Race Prizegiving in Galway
08 Jul 2012  Volvo Ocean Race - Finale images from Leighton O'Connor
08 Jul 2012  Volvo Ocean Race - Puma victorious in final In-Port race
MORE STORIES ...






News - USA and the World

Rolex China Sea Race 2014 - nip and tuck for IRC honours by RHKYC and Guy Nowell, Sail-World Asia, Hong Kong


























HUD Vision: An interview with Afterguard Marine’s Alex Moret *Feature by David Schmidt, Sail-World USA Editor, Seattle














America's Cup: Expected de Ridder penalty should be reduced *Feature by Richard Gladwell/Sail-World.com/nz, Auckland, NZ
















Congressional Cup - Victory for Taylor Canfield and crew by Rich Roberts (As Amended by ISAF),




2014 Halifax – Saint-Pierre Ocean Race by Patricia Nelder, Nova Scotia






Christmas Caribbean Rally - Top class sailors to compete
Earth Day boater tips
Anna Tunnicliffe - from CrossFit to Extreme 40's
Charleston Race Week - Photos by Chris Howell
Image Gallery: Stratis SL33 flies on the Waitemata
Audi Melges 20- Sperry Topsider Charleston Race Week - Light final day
Clipper Round the World Yacht Race - PSP Logistics prepares for USA
ISAF Sailing World Cup Hyères - Crème of the crop to compete
Congressional Cup: Luna Rossa makes podium in first event
Int 14 World Championships 2015 launch new event website
International Optimist Regatta Clinic and Team Race - Register now!
Congressional Cup: World top rankers finish that way in Long Beach
Sperry Top-Sider Charleston Race Week Day 3 finale
America's Cup: Gino Morrelli outlines the new AC62 design
Doyle Sails New Zealand signs Andrew Brown as One Design Manager
America's Cup: Dean Barker's Blog - A sail with the Duke and Duchess *Feature
29er World Youth Sailing Week Easter regatta - Day 1 and 2 overall
C Thomas Clagett Jr Memorial Clinic/Regatta - Entries start to roll in
50th Congressional Cup: See the delayed coverage and media conferences
Clipper Race 10 Day 27: Closing stages - Qingdao to San Francisco
Canfield, Williams, Bruni, Swinton in Congressional Cup final four   
Sperry Top-Sider Charleston Race Week - Day 2   
Audi Melges 20 Charleston Race Week - Perfect conditions in Charleston   
Oyster Regatta Antigua - Full on ocean conditions for day 3   
PWA World Tour - A taste of things to come at La Torche + Video   
Women's International Match Racing Series kicks off in June   
Melges 32 Audi Tron Sailing Series - Action shots by Max Ranchi   
Clipper Round the World Yacht Race - Frustrating conditions   
Man rescued after falling overboard in Pacific taken to hospital   
Sperry Top-Sider Charleston Race Week 2014 - Youth leading Melges 20   
Congressional Cup - Canfield leads toward Congressional Cup sailoffs   
Sperry Top-Sider Charleston Race Week 2014 - Perfection for Day 1   
America's Cup: Coutts claims ISAF Jury on a crusade, backs Kiwi report *Feature   
Clipper Round the World Yacht Race - Will light winds hamper progress?   
Les Voiles de St. Barth - Preparing to rock Saint Barthélemy waters   
Clipper Round the World Race - OneDLL and Qingdao now in San Francisco   
America's Cup: Emirates Team NZ up against funding hurdle for year *Feature   
Melges 32 Sailing Series Napoli - Day 1 images by Stefano Gattini   
50th Congressional Cup: View the Live racing here   
Melges 32 Sailing Series - Napoli action shots by Max Ranchi   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
X6XL NEW US