sail-world.com
 
 
News Home Cruising Photo Gallery Video Gallery

 

Sail-World.com : Volvo Ocean Race - Hamilton named Puma Ocean Racing's 12th crew member

Volvo Ocean Race - Hamilton named Puma Ocean Racing's 12th crew member

'Surf and stand-up paddleboard sensation, Laird Hamilton, paddleboards alongside PUMA’s Mar Mostro, the ocean racing yacht competing in the Volvo Ocean Race 2011-2012. photo credit Megham Sepe.'    Puma Ocean Racing    Click Here to view large photo

Volvo Ocean Race 2011-2012 starts in Alicante, Spain in November 2011 and concludes in Galway, Ireland in July 2012.

Puma Ocean Racing, powered by Berg Propulsion, today introduced Laird Hamilton, big wave surfer and father of modern stand-up paddleboarding, as the honorary 12th crew member of the Puma Ocean Racing team. Through this unprecedented partnership, Puma and Hamilton will join forces in two arenas: 1) to search for the world's biggest, ride-able waves and 2) to launch a line of innovative stand-up paddleboards. Additionally, Puma revealed an ocean preservation campaign, spearheaded by new mascot, educator and honorary 13th crew member, Marmo.

Hamilton together with the Puma Ocean Racing Crew will commence a search for the world’s monster waves during the upcoming Volvo Ocean Race 2011-2012. Skipper Ken Read and the crew aboard Puma’s Mar Mostro ( ‘The Monster of the Sea’ in Italian) will help track the world’s biggest rogue waves which Hamilton will attempt to conquer, getting him one step closer to achieving his life-long ambition of 'riding giants.' Using the weather and navigational teams onshore and onboard Puma’s Mar Mostro, the crew will track wave patterns while sailing through the remotest reaches of the world’s oceans. As monster waves are found, Hamilton will fly in, prepared to surf them.

'Puma has a history of unexpected collaborations that change the playing field of the sports we engage in,' said Antonio Bertone, Chief Marketing Officer for Puma AG. 'The introduction of Laird Hamilton as the honorary 12th crew member on our Puma Ocean Racing team represents an epic clash of prowess on the ocean. We’re bringing together the world’s most elite sailors with their counterpart in the surf and paddleboard sector to serve as a key fixture of our Volvo Ocean Race campaign.'

The key to Hamilton’s success in riding the world’s wildest waves rests on an innovative new 'concept' surfboard by the same design team that brought Puma’s Mar Mostro to life. Juan Kouyoumdjian (Juan K), the mastermind behind Puma’s Mar Mostro Volvo 70, as well as the boat designer for two previous winning Volvo Open 70 boats, ABM-AMRO ONE and Ericsson 4, will collaborate with Hamilton on the surfboard development.

Laird’s latest passion is paddle surfing, a sport he’s helped make popular worldwide with water sports enthusiasts of all ages and abilities. Puma saw an opportunity to extend the Juan K - Laird Hamilton design partnership beyond a concept surfboard and into a range of stand-up paddleboards for consumer use. These limited edition carbon fiber stand-up paddleboards (SUPs) will take inspiration from the Mar Mostro Volvo 70 hull design, both ergonomically and through the use of the same ultra-lightweight carbon fiber materials. Made in the United States, the boards feature the bright red tentacle design, matching Puma’s Mar Mostro. This marks the first time that boat hull design innovation will be applied to paddleboards.

The Puma/Laird SUPs are set to debut to the trade at Outdoor Retailer this August in Park City, Utah (USA), with broader consumer availability in time for the Volvo Ocean Race Start this November.

'It’s been a life-long goal to push the boundaries and find these rogue waves at sea to ride, said Hamilton. 'When Puma and the Puma Ocean Racing crew approached me with ideas for how we might collectively make this happen during the Volvo Ocean Race, I was thrilled. To then have the opportunity to co-design revolutionary new carbon fiber SUPs with them, I knew I couldn’t pass it up. We’re bringing the ultimate innovation to action water sports. It’s going to be a game-changer.'

As the honorary 12th crew member, Hamilton will also serve as a fitness and nutrition coach for the Puma Ocean Racing team, applying his proprietary regimen to get the boys ready to face mother nature’s fury at sea. Hamilton’s fitness routine varies based on the conditions, but he believes a program should be both functional and fun. He focuses on building speed, strength and endurance through specialized circuit training in the gym. Hamilton also practices yoga and uses his 'anywhere workout' for exercising in different locations – from the beach to a hotel room. After working up an appetite, Hamilton’s diet centers on eating for performance, health and, of course, pleasure.

The Puma Ocean Racing team is once again under the leadership of Ken Read (Newport, Rhode Island, United States). The core includes: Tom Addis, Navigator (Sydney, Australia); Ryan Godfrey, Trimmer & Driver (Adelaide, Australia); Kelvin Harrap, Trimmer & Driver (Napier, New Zealand); Brad Jackson, Design Coordinator & Watch Captain (Auckland, New Zealand); Rome Kirby, Trimmer & Driver (Newport, Rhode Island, USA); Michael 'Michi' Müller, Bowman (Kiel, Germany); Tony Mutter, Aerodynamics Coordinator & Watch Captain (Auckland, New Zealand); Casey Smith, Systems Manager & Bowman (Brisbane, Australia); Jonathan 'Jono' Swain, Helmsman & Trimmer (Durban, South Africa); Arden Oksanen, Media Crew Member (Jackson Hole, Wyoming, USA); Kimo Worthington, General Manager (Portsmouth, Rhode Island, United States); and Tim Hacket, Shore Team Manager (Sydney, Australia).

The management and sailing team for Puma Ocean Racing shares a level of success difficult to match with 22 Volvo Ocean Race entries and 20 America’s Cup editions. Collectively, the core team holds seven 24-hour mono hull speed records and has won the Around the World Race seven times.

'The unique part of this collaboration with Laird Hamilton is that on the boat we’re trying to avoid the monster waves whereas he’s trying to find them! The fact is we can’t elude those waves, so we’ll be a good indicator of where he may be able to drop in,' said Read. 'It’s also rare to have a designer, like Juan K, and a larger development team involved in so many other aspects of a program beyond just a boat. Personally, I can’t wait to get out and paddle on one of the Puma/Laird boards – if it has half the performance of Puma’s Mar Mostro, it’s an activity you won’t want to miss.'

In keeping with Puma's long-term commitments to sustainability, for the upcoming Volvo Ocean Race, Puma will reach out to young sailing and sports fans to raise awareness and learn about the importance and shared responsibilities of ocean preservation. Puma's environmental campaign will be fronted by Marmo, a specially created 'sea monster' mascot who's identity was inspired by Puma’s Mar Mostro. Marmo, Puma's honorary 13th crew member, will be the face of Puma's ocean conservation efforts aimed at young children. His adventures will be featured in a children's book, available this fall that teaches youngsters what they can do in their daily lives to help protect marine resources. Additionally, Marmo will be the star of a comprehensive educational campaign that includes family events in port stop-overs, and online activities including practical tips, games, quizzes and more. Children can follow Marmo on his journey with the Puma Ocean Racing team online.

For the 2011-2012 race, Puma Ocean Racing has proudly partnered with Berg Propulsion, one of the world’s leading designers and producers of controllable pitch propellers for commercial shipping. Berg Propulsion products are designed and engineered with the reduction of adverse environmental impact in mind, striving to bring fuel savings and environmental benefits to every product. This commitment to sustainability and strive for high performance makes them a perfect partner for Puma.

Puma first announced their entry into the Sailing category in May 2007, when they officially entered into the Volvo Ocean Race 2008-2009 with the Puma Ocean Racing Team aboard il mostro, which was skippered by Ken Read and netted an impressive second-place finish. In tandem with the race, the sportlifestyle brand launched a full line of performance and lifestyle apparel, footwear and accessories. The Puma Sailing performance gear valiantly withstood some of the toughest wear-testing on earth, subject to gale-force winds, torrential rain, extreme heat and below-freezing cold as the Puma Ocean Racing covered 39,000 nautical miles in the gear during the VOR 2008-2009.

The sailing performance collections have been updated for the VOR 2011-2012 and now feature patented GORE-TEX® technology, specifically highlighting GORE-TEX® Pro Shell professional outerwear. Exceptionally rugged and durable, GORE-TEX® Pro Shell garments are developed by sailors for sailors. The products are tested in the field, proving to be breathable while also durable, windproof and waterproof, and are the optimum solution for to use under extremely tough conditions.

Puma is the official supplier of Volvo Ocean Race merchandise. In keeping with Puma’s sustainability goals, a majority of the Volvo Ocean Race merchandise, Puma Ocean Racing fanwear, and Puma Ocean Outerwear collection is comprised of environmentally responsible products made from 100% organic cotton, 100% recycled polyester, and/or developed with an environmentally-friendly, safe and healthy process. The Volvo Ocean Racing collection will be available at each race stopover port and online. The Puma Ocean Racing fan wear and Puma Ocean Outerwear collection will be available on the Puma website and select Puma retailers globally.

The Volvo Ocean Race is an exceptional test of sailing prowess and human endeavor and is widely known as the ‘Everest of Sailing.’ During the nine months of the Volvo Ocean Race 2011-2012 the teams will sail more than 39,000 nautical miles of the world’s most treacherous seas via Cape Town, South Africa; Abu Dhabi, UAE; Sanya, China; Auckland, New Zealand; around Cape Horn to Itajaí, Brazil; to Miami, Florida, USA; Lisbon, Portugal; Lorient, France, finishing in Galway.

Laird Hamilton tries out his new innovative, custom designed PUMA paddleboard in Newport, R.I., Harbor -  Puma Ocean Racing?nid=85287   Click Here to view large photo


Puma Sailing website.




by Ceri Reed

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=85287

7:15 AM Wed 29 Jun 2011 GMT






Click here for printer friendly version
Click here to send us feedback or comments about this story.

Click for further information on
2011-12 Volvo Ocean Race

Related News Stories:

21 Aug 2012  Volvo Ocean Race: Official Video of latest edtion
21 Aug 2012  Volvo Ocean Race: All-Women crew announced for the 2014-15 edition
31 Jul 2012  B&G helps Volvo Ocean Race winner to victory
18 Jul 2012  Volvo Ocean Race: And when the race is over.... + Video
18 Jul 2012  Volvo Ocean Race: Calling up the Reinforcements
16 Jul 2012  The most successful Volvo Ocean Race yet
16 Jul 2012  Volvo Ocean Race: Sanderson wants to go again
16 Jul 2012  Volvo Ocean Race: Reluctant hero Marsh takes seamanship honour
16 Jul 2012  Volvo Ocean race: How the closest ever race was won
10 Jul 2012  Volvo Ocean Race - Perfection never enough for Franck Cammas
MORE STORIES ...

News - USA and the World

Volvo Ocean Race: Blogs from the Boats - Leg 1, Day 8 plus Videos *Feature by Richard Gladwell/Sail-World.nz/com
Several of the On Board Reporters aboard, provide their unique views of Leg 1, Day 8 of the Volvo Ocean Race - in text, images and video. Catch a birthday at sea on board Team Brunel, and unravel the fishing net with Team SCA Hear and see how the crews coped with the front that came through in the nigh ... [more]  

Volvo Ocean Race: Dongfeng consolidates lead on Day 8 *Feature by Richard Gladwell, Sail-World.com/nz
After cutting between the Cape Verde islands, separating from the rest of the Volvo Ocean Race fleet, Chinese entry, Dongfeng gained an initial significant lead, which they are in the process of consolidating. One routing option for the then race leader Abu Dhabi Ocean Racing, gave the team the option of cutting inside the island group, they are close to the optimum course for Fernando off Brazil ... [more]  

Volvo Ocean Race 2014-15 - If only it were that easy. Amazingly we did manage to replace the rudder and regain first position amongst the fleet however just hours afterwards, navigator Pascal Bidégorry was faced with an important strategic decision. ... [more]  

Ian Moore, navigator on Cookson 50, Mascalzone Latino, is no stranger to the Rolex Middle Sea Race, this is his fourth and Ian was part of the winning crew on Bryon Ehrhart's TP52, Lucky in 2010. Ian describes the tactical nuances of the first night at sea. ... [more]  

Top videographer and photographer, John Navas, was on the water for the final day of the Farr 40 Worlds being sailed on San Francisco. ... [more]  

The brilliant conditions of last week’s opening race of the season were duplicated today when the Australian 18 Footers League’s Major A. Frizelle Trophy race was sailed in a 20–knot North East wind on Sydney Harbour. Current JJ Giltinan champion Gotta Love It 7 team of Seve Jarvin, Sam Newton and Scott Babbage showed why they are the world’s best team. ... [more]  

Volvo Ocean Race - The fleet has finally left the West African Coast. They are now in the trade winds, making the westerly course across the Atlantic Ocean to FernandoThey will find the Cape Verde Islands in the way and that will cause some issues of navigation. ... [more]  

2014 ISAF Sailing World Cup Qingdao - It was a light wind, big wave finish at ISAF Sailing World Cup Qingdao as the medallists were decided across the six fleets competing on the waters of the Beijing 2008 Olympic Sailing Competition. ... [more]  

2014 Rolex Farr 40 World Championship - In life, timing is everything. And, after seven years in the Farr 40 class, the timing was right for New York financier Alex Roepers to achieve a long-held goal of winning the Rolex Farr 40 World Championship. ... [more]  

Watchstanders at Coast Guard Sector Hampton Roads received a report from a concerned friend at 10:30 p.m., Friday stating the two men had departed on a planned 20-minute trip, but had been gone for approximately two hours. The reporting source also stated that the men did not have radios or cell phones aboard. ... [more]  

The Soto 40 fleet that competes in the Off Valparaíso Race was able to complete only one race in a day characterized by a lack of wind. Today’s winner was Horacio Pavez’s Mitsubishi. Eduardo Souza Ramos’ Phoenix achieved a fourth position in the race and continues leading the overall, with only two points less than Jorge Araneda’s Santander. ... [more]  

Volvo Ocean Race: Welcome to Al's Ocean Cafe by Brian Carlin, Team Vestas Wind
On Board Reporter, Brian Carlin - (from Ireland, where else?) gives a quick tour of his below decks domain aboard Team Vestas Wind. As On Board Reporter, he gets to run the cafe aboard the Swedish flagged round the world racer. You don't need to have a sense of humour to sail aboard, but it certainly helps. ... [more]  

The Royal Bermuda Yacht Club has announced that the Argo Group Gold Cup is still set to sail, albeit on a compressed schedule, starting Wednesday, October 22. Using the one-day-delay plan announced last Wednesday, the Argo Group Gold Cup will be compressed to five days of racing and organizers will take advantage of the fine weather expected after Gonzalo. ... [more]  

Volvo Ocean Race: Dongfeng regains lead after incident packed Day 7 *Feature by Richard Gladwell, Sail-World.com/nz
The Chinese flagged entry, Dongfeng Race Team has regained the lead at the end of Day 7 in the Volvo Ocean Race. Course routing from Predictwind shows that the race leader is just five days away from the turning point of Fernanado, Brazil. Includes latest 'Inside Track' video ... [more]  

Uncut video of Dongfeng Race Team replacing their rudder at night, after collision with an underwater object while leading Leg of the Volvo Ocean Race. What makes the change even more remarkable was that it was undertaken at night. ... [more]  

Volvo Ocean Race - Team Alvimedica bounces back by Amory Ross, Team Alvimedica
Volvo Ocean Race 2014-15, Day Seven onboard Team Alvimedica. There’s nothing like filling the void of a difficult day with some trade wind sailing. Yesterday was a tough one: we came out on the losing end of quite a few gambles and fell far off the lead pack, but the boys have bounced back well and the mood on deck in these near-perfect conditions has returned to one of humor and laughs. ... [more]  

Volvo Ocean Race 2014-15, Day Seven onboard Team SCA. There's an age old saying: expect the unexpected. It pretty much sums up offshore sailing. However, there is also a degree of dealing with the expected. And there is a slight dance to be had-- to not be too shocked by either spectrum of a situation, and to handle all events with grace and control. ... [more]  

Thousands of spectators lined the Valletta Waterfront to witness the start of the 35th Rolex Middle Sea Race. 122 yachts started the race, a new record for the Mediterranean classic offshore race. Under blue skies and brilliant sunshine, the international fleet of yachts from 24 different countries set off on the 608 nautical mile race. ... [more]  

It was a light wind, big wave finish at ISAF Sailing World Cup Qingdao as the medallists were decided across the six fleets competing on the waters of the Beijing 2008 Olympic Sailing Competition. Byron Kokkalanis (GRE) had wrapped up gold in the Men’s RS:X the day prior but intriguing battles for gold across the remaining fleets played out in a tense day of competition. ... [more]  

At 0210 UTC in the Volvo Ocean Race, Dongfeng Race Team hit an unknown object in the Atlantic Ocean just off the coast of Africa and broke their rudder. This resulted in the team performing an emergency rudder replacement, a difficult operation in the pitch black of night, in less than two hours. ... [more]  

Despite the leaderboard showing more spread in the fleet, the www.predictwind.com!Predictwind!new routing function shows that the fist six boats will round Fernando within two hours of each other. Given that the boats have yet to cross through the Doldrums for the first time, indicates that the race between the seven one-designs is still wide open. ... [more]  

Dongfeng Race Team hit hit an unidentified object, at 0210UTC on Saturday. The impact broke one of their two rudders, and it has been swapped out. The downtime for repairs cost the Chinese team their lead in the race. It is reported that they were sailing again at speeds of 20kts after 30 minutes of downtime. ... [more]  

2014 Rolex Farr 40 World Championship - The breeze that usually makes San Francisco such a popular place for sailors was noticeably absent for the penultimate day of competition at the Rolex Farr 40 World Championship. A low pressure system had siphoned most of the air off the Bay, and with the fleet drifting around on the Berkeley Circle for several hours ... [more]  

The Soto 40s were back on the scene today with the Off Valparaíso Race, first stage of the Soto 40 South American Tour. In the first day of competition the boats completed three races and Eduardo Souza Ramos’ Phoenix achieved top position overall with six points, followed by Jorge Araneda’s Santander, Jaime Charad’s Apolonia and Dag Von Appen’s Itaú, all of them with 10 points. ... [more]  

On day two of the 2014 Sunfish World Championship, Argentina's Francisco Renna took control with four bullets and defended his big lead on the final day. Nine races were held. Jean Paul de Trazegnies of Pero was second. ... [more]  

Six days into the Volvo Ocean Race, and the sailors can still see each other, creeping alongside the Western Sahara sand dunes. It’s stressful. Dongfeng Race Team have held their lead since yesterday morning. But Team Alvimedica, Team Brunel, Abu Dhabi Ocean Racing and Team Vestas Wind are only two to three miles behind the Chinese boat. ... [more]  

Volvo Ocean Race 2014-15, Day Six onboard Team Alvimedica. Checking in from the Volvo 65 World Championships. It’s unbelievable, really—we have been short course racing these boats ever since we left Alicante. Cautiously cruising down the coast of Africa, close to the barren beaches of Western Sahara and Mauratania, Will and Charlie continue to place a huge emphasis on fleet positioning. ... [more]  

We sail close to the coast of Africa just after five in the afternoon in the Volvo Ocean Race. The sun is already low and about five miles to port are the endless sandy plains of the sizzling hot Western Sahara. Together with the other six ships we sail incredibly close to each other. After five days we are still within striking distance. ... [more]  

I’ll be really honest, we’ve had better days in this Volvo Ocean Race. At 13:15UTC we received our afternoon position report (aka 'scheds') and it did not have good news. 'We went from hero to zero, well not quite zero' Libby the navigator explained. ... [more]  

The Beijing 2008 Olympic legacy lives on at the venue of the Olympic Sailing Competition, Qingdao. ISAF Sailing World Cup Qingdao is just one of many events that see the eyes of the sailing world shift focus on China. ... [more]  

The wait is almost over. After almost 20 years, the PWA are preparing to return to La Point de la Torche, France, for a blockbuster grand slam. From the 18th to the 26th October the most radical male wave sailors, together with the fastest men and women in the world, will be battling it out for the penultimate time this season as the 2014 PWA World Tour heads towards its climax. ... [more]  

The penultimate day of the ISAF Sailing World Cup Qingdao saw Byron Kokkalanis (GRE) seal an early gold in the Men's RS:X whilst the remaining fleets teed themselves up for an exciting finale. Kokkalanis has an unassailable 22 point lead after notching up three straight wins and goes into the final day with the pressure off. ... [more]  

Top videographer and photographer, John Navas, was on the water for the second day of the Farr 40 Worlds being sailed on San Francisco. ... [more]  

Day 5 of the Chris Benz Lüderitz Speed Challenge: 4 more records!
Volvo Ocean Race: Coastal racing at its best - Leg 1, Day 5
Chris Poole new number one Open Match Racer in U.S.
Rolex Farr 40 World Champs - Plenty leads as Struntje Light impresses
2014 Soto 40 South American Tour - Back in action
Volvo Ocean Race - Mail arrival brings excitement for Team SCA + Video
Volvo Ocean Race - Jens Dolmer getting restless onboard Team Brunel
Volvo Ocean Race - Too close for comfort as fleet pushes on + Video
Foils or not? Explanations from IMOCA Class President Jean Kerhoas
Ben Ainslie's Olympic Finn sails are up for auction
Volvo Ocean Race - Team Alvimedica goes to school
Volvo Ocean Race - Intensity level rises for Dongfeng Race Team
China Cup Regatta - Olympic medallists and offshore legends to race
St. Barth Cata Cup - Friendly US rivalry on the Island
ISAF Sailing World Cup Qingdao - Tight and tactical racing + Video
Farr 40 Worlds: Day 1 Image and Video gallery
Team Ulrikkeholm new WIM Series champion
Podium finish in sight for top Alpari Tour teams
Intercollegiate Offshore Regatta: A rousing success with over 50 teams
Rolex Middle Sea Race 2014 - Taller than the Burj Khalifa
100 foot limit raised for 2015 Rolex Fastnet Race   
2014 Rolex Middle Sea Race - Shockwave prepares for race   
2014 Rolex Farr 40 World Championship - Land of plenty   
Volvo Ocean Race: Blogs from the Boats - Leg 1, Day 4 plus Videos   
Old Pulteney, US Sailing host third Annual Maritime Heroes Award   
Argo Group Gold Cup - Hurricane Gonzalo delays start   
Volvo Ocean Race: Life at the Extreme - first episode of weekly video   
Volvo Ocean Race: Passing inside the Canary Islands *Feature   
Volvo Ocean Race - You think the fight is over? Think again   
Volvo Ocean Race - Quite the day for Team SCA   
Volvo Ocean Race - Team Brunel prepares for possible gale force winds   
Volvo Ocean Race - Like ducks in a row, we march south   
Sunfish World Championship - Big breeze on day 2   
IMOCA Class General Assembly wraps up in Nantes   
ISAF Match Race Rankings - 15 October 2014   
ISAF Sailing World Cup Qingdao - Tight battles and close knit racing   
Busan Cup Women’s Int'l Match Race - Palludan and Macgregor leading   
Star Sailors League Finals 2014 - Giles Scott makes Star debut   
Volvo Ocean Race: Leaders play swapsie along Moroccan coast   
The B&G Report: Volvo Ocean Race - And they're off - Leg 1, Week 1 *Feature   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL NEW US
LocalAds   DE  ES  FR  IT