Sunbrella Fabrics supports US Olympic and Paralympic Sailors
by US Sailing on 19 Dec 2014
Sunbrella Fabrics Joins US Sailing Team and ISAF Sailing World Cup Miami Mick Anderson
The US Sailing Team Sperry Top-Sider today announced a major partnership with Sunbrella® fabrics, the leading producer of performance and marine canvas around the globe. Effective immediately, Sunbrella will be named as a Gold-level sponsor of the US Sailing Team Sperry Top-Sider, the nation's Olympic and Paralympic sailing team, and also as the presenting sponsor of ISAF Sailing World Cup Miami, North America's premier Olympic and Paralympic classes regatta. A North Carolina-based brand with deep roots in the American sailing community, Sunbrella will now assume a prominent role in fostering the future of high-performance sailing the United States.
'Sunbrella and the US Sailing Team Sperry Top-Sider share many core principles, and we are very excited to bring them onboard,' said Josh Adams, Managing Director of US Olympic Sailing. 'With our mutual commitment to high performance, technical innovation, and sustainable results, this is a natural partnership on many levels. By joining our team's Rio 2016 campaign, Sunbrella adds tremendous support to US Olympic and Paralympic athletes.'
Founded in 1961, Sunbrella began offering marine upholstery products in the mid 1970's. By producing innovative canvas and fabrics that were exceptionally weather-resistant and easy to maintain, Sunbrella quickly became a dominant player in the marine industry. Fabric made by Sunbrella's parent company and manufacturer, Glen Raven, was notably used for the American flag planted on the moon by Apollo 11 astronauts in 1969. With a core brand identity that celebrates the best of what America has to offer, Sunbrella now will adorn the hulls and sails of US Sailing Team Sperry Top-Sider athletes as they make their push towards the Rio 2016 Olympic and Paralympic Games.
'There has been a special bond between Sunbrella and the sailing community for nearly 50 years as sailors the world over have adopted Sunbrella as their fabric of choice,' said Gina Wicker, creative director for Glen Raven, Inc., makers of Sunbrella fabrics. 'Our alignment with the US Sailing Team Sperry Top-Sider as a Gold Level partner is a natural fit, as the team of athletes represents the best in our country, known for its endurance, commitment to excellence and reputation of dependability. We are proud to support the team’s quest for Olympic and Paralympic greatness in 2016.'
If you want to link to this article then please use this URL: www.sail-world.com/130108