sail-world.com
 
 
News Home Cruising Photo Gallery Video Gallery

 

Sail-World.com : Seawind triumphs at Sydney International Boat Show

Seawind triumphs at Sydney International Boat Show

'Seawind 1250'    Seawind Catamarans    Click Here to view large photo

In the company's biggest ever showing at an Australian event, Seawind Catamarans has topped off a successful season of sales around the world with a strong local presence, sales and 'hot leads' that number in the hundreds.

This year's Sydney show began with the highest honour for an Australian Exporter, taking out the AIMEX Best Exporter Awards and Best Marketing Strategy category for 2010, as well as the BIA Award for Display Excellence.

Says Brent Vaughan, marketing manager for Seawind: 'It was a big year for us. We had three boats at Sydney - the 1000XL, 1160 and the new 1250, which we had shown at Sanctuary Cove and in Melbourne, but was making its Sydney debut.'

From the company's 'big tent' on the marina, Brent and other Seawind speakers conducted the customary Seawind seminars to transfixed and motivated audiences. 'Each year they get bigger and more elaborate,' he says. 'We have AV displays, maps, owners' stories - it's all there!'

Seawind Seminars -  Seawind Catamarans   Click Here to view large photo
'Our market is not really impacted on the financial climate, like perhaps powerboats,' he explains. 'Our couples are looking at cruising as a lifestyle, it's serious. They're retiring or taking a break and traveling around Australia or further. Their not looking at a boat for a toy. They have made up their minds to cruise and they're going, come hell or high water.'

During the Sydney boat show, Seawind was pleasantly surprised with the sales at the show, followed by many more sea trials and 'dozens of leads'.

Brent reports one sale of the new 1250 (RRP around AUD$700,000), two 1160s and many more hot leads. 'They would actually number in the hundreds,' he acknowleges.

The only hiccup to the Sydney boat show, observes Brent, was the sudden and brutal 50 knot squall that hit many of the boats as they moved out of the marina on the Tuesday. 'We had 20-30 knot winds while we were moving out, but we were lucky that we'd moved our boats back to their moorings at Birkenhead Point when the worst of it came through. We were all very lucky that it didn't hit while the boat show was on!'

Despite a slower world economy last year, and this year contending with a high and strong Australian dollar, Seawind experienced steady business around the world. 'Australia is our strongest market, but we also sell well in the US. We have a lot of interest there, particularly in the 1250. Australian products are really well received in the US in our experience. There's an assumption that our quality is exceptional and we know what we're doing when it comes to marine products, which is amazing and very helpful for our business.'

The strength of the Seawind range, says Brent, is that its design and layout are unique. 'It's a breath of fresh air. Not only is our quality high, they get something very different from the catamaran product they've perhaps seen before.'

For the time being, Seawind is focused on promoting the 1250. 'We have just finished trialling the first one and it's been sold to a New Zealander.'

Race underway from Whitehaven Beach - Seawind Whitsunday Rally -  Brent Vaughan   Click Here to view large photo
Next on the agenda is the overseas and local boat shows, among them Anapolis in the US, Mandurah in Western Australia and next year, Miami and San Diego.

'We have the Seawind Regatta in October, so we have a lot of planning and preparation that go in to that too,' says Brent.

More at www.seawindcats.com




by Jeni Bone

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=73080

11:19 AM Tue 10 Aug 2010 GMT






Click here for printer friendly version
Click here to send us feedback or comments about this story.


Related News Stories:

05 Jun 2013  7th Annual Seawind Whitsunday Rally a dream run
02 Nov 2012  Sun shines on Seawind at 14th annual Pittwater Regatta
30 Oct 2012  Seawind celebrates arrival of first Seawind 1160 produced in Vietnam
21 Aug 2012  Australia's Seawind Catamarans in voluntary administration
17 May 2012  Multihull Central's new service representative in Queensland
03 Dec 2011  Seawinds enjoy the wind at Moreton Bay Regatta
08 Nov 2011  Multihull Central – A new era in Multihull sales & service
26 Aug 2011  Next generation Seawind 1000XL2 launched
15 Aug 2010  Seawind Whitsunday Bareboat Open Day has vessels and fashion parades
10 Aug 2010  Australia's Seawind Catamarans awarded for global success
MORE STORIES ...

News - USA and the World

Volvo Ocean Race 2014-15 CEO Knut Frostad talks (Part III) *Feature by Rob Kothe and the Sail-World team,


Audi Melges 20 World Championship - ‘Samba Pa Ti’ crowned champion by International Audi Melges 20 Class Association,










Audi Melges 20 World Championship - Final race to decide champion by International Audi Melges 20 Class Association,










Fort Lauderdale International Boat Show - 13 things to See and do by Fort Lauderdale International Boat Show,




Volvo Ocean Race: Update from Team Vestas Wind in images by Richard Gladwell/Sail-World.com/nz,








Audi Melges 20 World Championship - Classic Garda conditions on day 2 by International Audi Melges 20 Class Association,
























Audi Melges 20 World Championship - Alessandro Rombelli's 'STIG' leads by International Audi Melges 20 Class Association,








PWA Alacati World Cup - Exciting finish on day 2
Match 40s find the surface again + Video
Audi Melges 20 World Championship - Day 1 images by Max Ranchi
Clagett Regatta names first Executive Director
Transatlantic Race - Fleet expanded for 2015 edition
IFDS World Championship overall
Anna Tunnicliffe: Alinghi finishes second - Extreme Sailing Series
2014 18' Skiff International Regatta - Day 2
2014 Audi Melges 20 World Championship - It's go time in Garda
2nd Annual Keith Dinsmoor Regatta September 13-14
Aldo Alessio Regatta - Three days of tight racing
PWA Alacati World Cup - First blood to Van Der Steen and Offringa
Oakcliff Sailing hosts the Nacra 17, 49er and 49erFX Nationals + Video
International 18ft Skiff Regatta underway on San Francisco Bay
Maxi Yacht Rolex Cup 2014 - Quality fleet for Maxi Classic
Sailing Champions League - which is Europe's best sailing club?
Weta fun at the Wine & Roses Regatta
Extreme Sailing Series: The Wave, Muscat claims victory on Cardiff Bay
International 14 World Championships 2015: Not just for boys
Rio de Janeiro achieves 50% treatment of sewage outflow *Feature
2014 AWT Quatro Desert Showdown - Event memorable videos   
2014 18' Skiff Int Regatta: Day 1 at San Francisco - Reversal on beach   
Emirates Team NZ: Last race boost cannot save team from table bottom   
PWA Alacati World Cup - Furious slalom is upon us   
J/111 World Championships - The Winner is Shmokin Joe!   
J/24 US National Championship - Victory for Will Welles’ Cougar   
Extreme Sailing Series: View the Final Day's action - Replay   
NYYC Grandmasters Team Race - Reign continues for Noroton Yacht Club   
WSSR announces new World Record Around Britain and Ireland   
IFDS Worlds 2014 - Final day photos by Tim Wilkes   
2014 Detroit Cup - Morvan wins   
Newport Bucket Regatta 2014 -Images by George Bekris   
IFDS Worlds 2014 - Final report: USA qualifies for Rio 2016   
Extreme Sailing Series: Absent With-Out Leave – Ben Ainslie Racing   
2014 IFDS World Championship - New champions claim medals   
2014 IFDS World Championships - Sunday’s race images by Tim Wilkes   
Shark World Championships underway in Toronto   
Anna Tunnicliffe: Alinghi second o'all - Extreme Sailing Series, Day 3   
Formula Kite World Championships - Nocher and Bridge crowned Champions   
Emirates Team NZ: Frustrating Day 3 in Extreme Sailing Series, Cardiff   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News





Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL NEW US
LocalAds   DE  ES  FR  IT