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InSunSport - International - RG

Riviera celebrates 25% sales increase and two awards in Sydney

by Riviera Australia on 13 Aug 2013
Riviera 50 Enclosed Flybridge Jeni Bone
Riviera’s new 50 Enclosed Flybridge impressed luxury boat buyers with its world release at the Sydney International Boat Show with multiple sales of this model among Riviera’s AUD$14.8 million in total retail sales.

Australia’s favourite and most awarded luxury boat builder enjoyed an extremely successful show with 10 new boat sales across all models from 36 feet to 63 feet including one 3600 Sport Yacht, one 445 SUV, three 50 Enclosed Flybridges, two 5000 Sport Yachts, one Belize 54, one 565 SUV, and one 63 Enclosed Flybridge.


Riviera’s chairman and owner Rodney Longhurst said he was extremely proud of Riviera’s achievements at the Sydney International Boat Show.

'The past 16 months at Riviera has been a true career highlight for me and it is extremely gratifying to see Riviera return to its former glory,' he said.

'I am proud to announce that my family settled on the purchase of Riviera’s 14-hectare Coomera property on July 8, and if the recent boat show results are anything to go by, I believe Riviera can look forward to a very bright future.

'It has certainly been a very prosperous time for Riviera with AUD$51.8 million in total retail sales recorded over the past nine weeks. It was also an honour to win two BIA awards for ‘Best Marine Display’ and ‘Best Overall Display’ at this year’s Sydney show.

'I commend our team of master craftsmen and designers for the huge effort they have put into creating and building our first 50 Enclosed Flybridge for world release at the show. I would also like to publicly recognise the tremendous support from our dedicated crew who worked tirelessly over the five days of the show.'

Riviera’s chief executive officer Wes Moxey said Riviera’s new models have been extremely well received.


'Riviera’s sales at the Sydney International Boat Show are up by 25 per cent on last year signifying the growth that Riviera is now enjoying and we have a significant number of sea trials booked across the range so we expect this number to grow over the coming weeks,' he said.

'The new design features of the 50 Enclosed Flybridge really impressed boating enthusiasts at the show. The fresh approach to the Euro style interior with a very impressive accommodation plan comprises three generous and equally sized cabins and two equally large bathrooms.

'The island barbecue centre with two transom doors and the extended swim platform creates one massive entertaining deck. The all new 50 is certainly a very spacious and accommodating boat.

'With more than 58,000 visitors attending the show over the five day event, the Sydney International Boat Show has proved to be an extremely successful show for Riviera and Belize.

'Our Saturday night ‘Life in the Fabulous Fifties’ party was brimming with 260 VIP guests enjoying the live entertainment, drinks and canapés. We had 16 rock ’n’ roll dancers on the back of all the boats and a fantastic live band playing a mix of 50s and contemporary music.

'Riviera has also just finished the 2013 financial year and we are pleased to announce that 55 per cent of our luxury new boats were exported last year, which is a significant achievement. We can definitely see the return to confidence in both the United States and Australian markets with a large number of our recent sales bound for international ports.

'Riviera now has a very busy production schedule with our order books filled into the New Year, in fact, our forward order sales are double the volume they were this time last year, and we are actively looking to grow our production staff numbers to meet this rising demand.'

Preparations are already underway for the Auckland On Water Boat Show in New Zealand in September, the Fort Lauderdale Boat Show in October, and the Gold Coast International Marine Expo in November.



Riviera offers 15 different models from 36 to 75 feet across three model series Flybridge, Sport Yacht and the new SUV collection.

In 2012 Riviera celebrated the launch of its 5000th boat, the 445 SUV, a significant achievement in the company’s rich 33-year history.

Riviera also offers the bespoke Belize Motoryachts. Inspired by classic luxury details and timeless style, Belize Motoryachts has recently released the new 54 foot Sedan and Daybridge models.

More at www.riviera.com.au

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