Please select your home edition
Edition
Helm Events 728x90

Online media surpasses TV and magazines in jobs growth

by Jeni Bone on 2 Oct 2012
Journalists and publishers are evolving with reader demand and moving online. .. ©
According to the latest data from AdAge.com, when it comes to jobs, online publications and media businesses are the new and burgeoning mainstream media.

Internet media has become the media industry’s second-largest employment sector, according to Ad Age DataCenter’s analysis of Bureau of Labor Statistics data.

In the US, one in six people employed in media industry now work for internet-media businesses.

In July, employment at US internet-media businesses passed staffing in broadcast TV, having already eclipsed magazines, radio and cable TV.

The only US media sector with more employees: newspapers, but as international papers continue to cut staff – in the US in the past 12 months an average of 1,400 jobs a month – online media companies have added an average 400 jobs a month!

In Australia, the most recent study was released in August 2011, carried out by Deloitte Access Economics and commissioned by search engine giant Google Australia. Their research showed the internet economy was worth about $50 billion in 2010, 3.6 per cent of gross domestic product, and was forecast to rise to $70 billion over the next five years.

Deloitte's report calculates that the internet economy's $50 billion size was half of the powerhouse mining sector's contribution to GDP last year, and just $3 billion less than the retail sector's share.

By Deloitte's count at that time, the internet economy directly employed about 190,000 people in Australia, including 50,000 in e-commerce, 75,000 in 'advertising and enterprise sites' and 40,000 in IT software and consulting. It says overall online activity has doubled in the past four years

According to ASIC figures, in the 2010/2011 financial year, the total online advertising expenditure in Australia was approximately $2.456 billion. Expenditure for the 2011/2012 financial year is predicted to be $3 billion.

MarineBusiness-World.com and its sisters sites, all published by TetraMedia, make up the largest online marine news network in the world.

We now have regional sites across the globe: Sail-World UK, Sail-World Europe-Africa, Sail-World Asia, Sail-World NZ,Sail-World USA, Sail-World Canada,Sail-World Australia, Sail-World World Cruising, Sail-World Australian Cruising, Powerboat World and MarineBusiness-World.

Each week, more than 175,000 newsletters are sent to Sail-World, Powerboat-World and MarineBusiness-World subscribers, by its eight editors. 2.2 million boaters visited Sail-World, Powerboat-World, FishingBoating-world and Marine Business World in 2011.

Over 50% of our audiences visit via smart phone or tablet.

If you want to get your message to our readers, we can tailor an ad package to suit your budget and objectives. Get in touch – editor (at) marinebusiness-world.com or Tel: 0412 230 002.
Barz Optics - San Juan Worlds Best EyewearPredictWind.com 2014Mackay Boats

Related Articles

The Great Dane dies at 88 + Video
One of the heroes of sailing, Paul Elvstrøm (DEN) has died at the age of 88 years. One of the heroes of sailing, Paul Elvstrøm (DEN) has died at the age of 88 years. Known as the Great Dane, and winner of four Olympic Gold Medals, and many world championships in multiple classes from dinghies to keelboats, Elvstrøm put a footprint on the sport like no other.
Posted on 7 Dec
A Q&A with Olympic champ Malcolm Page about his new job at US Sailing
I recently talked with Malcolm Page, US Sailing’s newly hired Chief of Olympic Sailing, to learn more about his new job. Malcolm Page (AUS; 44) is a hyper-talented Men’s 470 sailor who won two Olympic gold medals (2008 and 2012) sailing with two different skippers, as well as seven World Championship titles, and who has long studied under the legendary Ukrainian coach Victor Kovalenko. I recently talked with Page, who was just hired as US Sailing’s new Chief of Olympic Sailing, to learn more about his new job.
Posted on 5 Dec
America's Cup - Kiwi lodges Appeal against Jury in San Francisco Cup
Former Oracle Team USA crew member, Matthew Mitchell (NZL) has lodged an Appeal against a Decision to dismiss his case Former Oracle Team USA crew member, Matthew Mitchell (NZL) has lodged an Appeal against a Decision to dismiss his case taken against the International Jury for the 34th America's Cup in San Francisco. On October 28, 2016, US District Judge Vince Chhabria dismissed Mitchell's claim against the five-person International Jury on the basis that it was lodged too late.
Posted on 2 Dec
A Q&A with Nick Bice about the recent changes for the 2017/2018 VOR
I caught up with Nick Bice, the VOR’s director of boats and maintenance, to learn more about the VOR’s new directions. I recently had the pleasure of hearing Nick Bice, the Volvo Ocean Race’s director of boats and maintenance, deliver a keynote speech to an audience of marine-industry professionals and official Volvo Ocean Race suppliers at the 2016 METS trade show in Amsterdam. I caught up with Bice after his presentation to learn more about the new directions that the race is taking for its thirteenth edition.
Posted on 28 Nov
A Q&A with Sharon Green about the prep work that ensures great images
I talked with ace photographer Sharon Green to learn more about the prep work that goes into each image that she snaps. I caught up with ace photographer Sharon Green at the 2016 Alcatel J/70 Worlds to learn more about the behind-the-scenes preparation work that goes into each image that she snaps. While some of Green’s tips are specific to professional shooters (e.g., helicopter time or juggling multiple camera bodies), plenty of amateur lensmen will be well served to consider Green’s racecourse-proven tips.
Posted on 23 Nov
Dockside with CQS - radical, revamped supermaxi up close
The revamped supermaxi CQS is currently in Auckland's Silo Marina, ahead of her first race on Friday The revamped supermaxi CQS is currently in Auckland's Silo Marina, ahead of her first race on Friday - the White Island Race which will double as Rolex Sydney Hobart Qualifier. Originally the 90ft Nicorette designed by South African Alex Simonis, the new project to upgrade to a 100ft supermaxi has been led by Brett Bakewell-White (NZ) and Bakewell-White Yacht Design.
Posted on 22 Nov
Gladwell's Line - President Croce caught at helm in Perfect Storm
No real surprise that incumbent President Carlo Croce (ITA) was unseated mid-way an eight-year term After a year or more punctuated with issues that should not have happened, it is no real surprise that incumbent President Carlo Croce (ITA) was unseated mid-way through what should have been an eight-year term. Also gone is one of his lieutenants, Chris Atkins (GBR) as Vice President, who remarkably polled 13th out of the 15 candidates.
Posted on 15 Nov
Gladwell's Line -The America's Cup settlement deal
The 'News' today that Emirates Team New Zealand has won their case before the Arbitration Panel is not news The 'News' today that Emirates Team New Zealand has won their case before the America's Cup Arbitration Panel is not new - Sail-World reported the same story in the first and second weeks of September. The Hearing on the amount of compensation to be paid is yet to be held. So far we have been unable to discover a date if indeed one has been set. Maybe next year?
Posted on 11 Oct
Debriefing the 2016 J/70 Worlds with Winning Skipper Joel Ronning
I talked with Joel Ronning after the 2016 Alcatel J/70 Worlds to learn about his team’s win at this high-level regatta. Since its inception in 2012, the J/70 has become the most popular One Design boat in decades, with 1,100+ boats sailing in myriad countries. Some 68 boats from 15 countries arrived on San Francisco Bay last week to determine bragging rights at the 2016 Alcatel J/70 Worlds. I caught up with Joel Ronning to learn more about the Catapult team’s road to becoming the 2016 J/70 World Champions.
Posted on 5 Oct
Rio 2016 - America's Cup champ says Paralympic racing is closest ever
Twice America’s Cup champion, Rick Dodson is extremely impressed with the standard of racing in the three man Sonar Twice America’s Cup champion, Rick Dodson is extremely impressed with the standard of racing in the three man Sonar keelboat class at the 2016 Paralympics in Rio de Janeiro. The regatta is being held in Guanabara Bay on three of the courses used for the Olympic Sailing Regatta in August.
Posted on 13 Sep