Nexus Marine AB of Sweden announce partnership with Salona Yachts
by .. on 9 Jun 2011
www.nexusmarine.se!Nexus_Marine_AB of Sweden announce partnership with Salona Yachts from Croatia, one of Europe’s most prestigious builders of sailing yachts.
Artist’s impression of the Salona 38 to be launched in June 2011 . ..
The partnership will begin with the brand new Salona 38, which will be launched in June 2011 and then extend to the whole of the Salona range including the new flagship Salona 60 designed by Jason Ker with Nexus forming the electronics package for Salona’s 'ready to sail' package. It will see Nexus supply navigational instruments, autopilot and VHF radios for the Salona range of yachts.
Simon Dickens, Nexus Marine AB’s European Sales and Marketing Manager comments that 'Salona is an ideal partner for us; they have a solid racing pedigree that has evolved into also building fantastic performance cruisers for the global market. Nexus is also well-known in the racing market and our instruments will match Salona’s customer’s aspirations and requirements perfectly.' The deal will mean that Nexus Marine will potentially supply 50 boats per year and will also see Salona and Nexus team up with some joint marketing. This will include the star owner of Nexus, Dean Barker, (Emirates Team NZ America’s Cup skipper) promoting the relationship by test sailing the S38 and the inclusion of Salona / Nexus yachts on a wider scale in both companies marketing materials.
'We are so pleased to welcome Nexus on board the Salona crew' adds Nenad Susanj, Salona’s Head of Sales; 'our customers expect quality, precision and reliability from our yachts and Nexus share the same philosophy for their instruments. The NX2 range of instruments allows our customers an increased range of connectivity, choice and sailing enjoyment; whilst on a commercial level Nexus’ have shown the willingness to focus on the Salona brand, provide sales and installation training for our staff and enable our customers to have a wider variety of choices for their instrument needs.'
Nexus Marine was created in late 2006 as the result of a de-merger from the Silva Group: the Nexus brand encapsulates 70 years of experience in the design and manufacture of precision electronics. Simon Dickens adds 'I am excited about the new opportunities our partnership with Salona opens up to us. We will be actively building on this success to partner with other major boat builders around the world. Nexus Instruments are already the choice of many major projects including being the exclusive supplier of electronics for the Tour de France á la Voile M34 race boat, the first J/111 and ‘Vertigo’ a 62m ketch recently launched in NZ by Alloy Yachts'.
Nexus Marine Nexus Marine is a leading manufacturer of navigational instruments for racing and cruising yachts. Created in late 2006 as the result of a de-merger from the Silva Group the Nexus brand encapsulates 70 years of experience in the design and manufacture of precision electronics. The Nexus range include: NX instrumentation for cruising yachts, NX2 for performance cruisers and club racers and the NXR Grand Prix package for large race boats and super yachts, auto-pilots, fixed and handheld VHF radios and Silva marine compasses.
About Salona Yachts:
Salona Yachts builds and distributes globally line of premium performance cruisers from 30 to 60 ft with focus on the customers that wants to sail fast but require comfort usually associated with cruising boats.
Since 2008 Salona yachts is part of German multinational group Prevent http://www.preventgroup.com/
Over the number of years Salona boats were winning many regattas around the world and brand is well known for making the boats that can win the toughest regattas and at the same time have the comfort that is required for family cruising.
Salona quality and innovative design were recognized by international press and customers and awarded European boat of the Year and American boat of the year awards.
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