Please select your home edition
Edition
Marine Resource 2016

London 2012 Olympic sailing Sail-World.com's unrivalled coverage

by Brendan Maxwell on 1 Apr 2012
Page and Wilmot win 470 Gold for Australia - Beijing 2008. Photo: R Gladwell .. .
The 2012 Olympic sailing regatta starts in Weymouth on Sunday July 29 2012 and Sail-World.com, the largest marine news network in the world, will have its largest Olympic media team ever on the water.

Six very experienced sailing journalist/photographers - Richard Gladwell, Bob Fisher, Mark Chisnell, David Schmidt, Rob Kothe and Spanish and French speaking Jeraldine Kennedy along with some highly regarded photographic contributors, will all bringing their perspectives to the Sail-World coverage.

By mid-2012 the monthly unique audience across its U.S., Canadian, U.K., European, African, Asian, New Zealand and Australian sites will be bumping on 250,000 visitors and across the year there will likely be 2.5 million unique readers, who are spending much more time on the Sail-World sites than audiences on other marine sites.

Sail-World’s Olympic preview newsletters are already running and during the 2012 Olympic coverage Sail-World.com will send out 140,000 newsletters each day, overall a total a record 3.5 million event newsletters.

Sail-World Editor at Large, Richard Gladwell says ‘We will have a very big team on the water at Weymouth by sailing media standards and we will be able to be spread across the courses to catch the action.

'As a worldwide network operating 24x7, our news is well ahead of the curve. Last year Sail-World had an astounding 45% increase in page views and 25% increase in time on site. Further growth is being fuelled by iPhones/iPads and Android equivalents now more than 30% of our audience.'


Publisher Rob Kothe commented 'Internet coverage of sailing events is very significant. Currently Sail-World.com has 45,000 North American online newsletter subscribers across its racing and cruising sites in the USA and Canada, another 45,000 in the Asia Pacific and 20,000 in UK, Europe and Africa. UK and Europe are our fastest growing markets, as the London Olympics approaches.

'With that significant audience we have the ability for industry advertisers to chose regional markets, decide their own advertising schedules and change their own advertising content, running multiple ads in each ad space on daily rotation hyperlinked to different web addresses.

'We have strong support from our existing advertisers and we are being approached by major marine companies wishing to reach our Sail-World.com audiences, either world-wide or regionally.

'Ad places are limited and we ask that potential advertisers contact our media sales representatives who will be happy to quote on a range of these very cost effective Olympic media packages.’

TetraMedia’s head office - Brendan Maxwell +612 4977 2116 email advertising(at)tetra-media.com

Asia - Guy Nowell +852 9680 7063 email asiaeditor(at)sail-world.com

Australia - Phil Arane 0407 076 585 email Phil(at)trademediaservices.com.au

New Zealand - Colin Preston +6421 267 4842 email nzsales(at)sail-world.com

America - Greg Nicoll 877-620-9373 email gnicoll(at)kerrwil.com

UK, Europe, Africa - Jeraldine Kennedy +44 20 3286 3390 email jeraldine.kennedy(at)sail-world.com

www.sail-world.com



[Sorry, this content could not be displayed]

North Technology - Southern SparsHelm Events 660x82Mackay Boats

Related Articles

America's Cup - Kiwi lodges Appeal against Jury in San Francisco Cup
Former Oracle Team USA crew member, Matthew Mitchell (NZL) has lodged an Appeal against a Decision to dismiss his case Former Oracle Team USA crew member, Matthew Mitchell (NZL) has lodged an Appeal against a Decision to dismiss his case taken against the International Jury for the 34th America's Cup in San Francisco. On October 28, 2016, US District Judge Vince Chhabria dismissed Mitchell's claim against the five-person International Jury on the basis that it was lodged too late.
Posted on 2 Dec
A Q&A with Nick Bice about the recent changes for the 2017/2018 VOR
I caught up with Nick Bice, the VOR’s director of boats and maintenance, to learn more about the VOR’s new directions. I recently had the pleasure of hearing Nick Bice, the Volvo Ocean Race’s director of boats and maintenance, deliver a keynote speech to an audience of marine-industry professionals and official Volvo Ocean Race suppliers at the 2016 METS trade show in Amsterdam. I caught up with Bice after his presentation to learn more about the new directions that the race is taking for its thirteenth edition.
Posted on 28 Nov
A Q&A with Sharon Green about the prep work that ensures great images
I talked with ace photographer Sharon Green to learn more about the prep work that goes into each image that she snaps. I caught up with ace photographer Sharon Green at the 2016 Alcatel J/70 Worlds to learn more about the behind-the-scenes preparation work that goes into each image that she snaps. While some of Green’s tips are specific to professional shooters (e.g., helicopter time or juggling multiple camera bodies), plenty of amateur lensmen will be well served to consider Green’s racecourse-proven tips.
Posted on 23 Nov
Dockside with CQS - radical, revamped supermaxi up close
The revamped supermaxi CQS is currently in Auckland's Silo Marina, ahead of her first race on Friday The revamped supermaxi CQS is currently in Auckland's Silo Marina, ahead of her first race on Friday - the White Island Race which will double as Rolex Sydney Hobart Qualifier. Originally the 90ft Nicorette designed by South African Alex Simonis, the new project to upgrade to a 100ft supermaxi has been led by Brett Bakewell-White (NZ) and Bakewell-White Yacht Design.
Posted on 22 Nov
Gladwell's Line - President Croce caught at helm in Perfect Storm
No real surprise that incumbent President Carlo Croce (ITA) was unseated mid-way an eight-year term After a year or more punctuated with issues that should not have happened, it is no real surprise that incumbent President Carlo Croce (ITA) was unseated mid-way through what should have been an eight-year term. Also gone is one of his lieutenants, Chris Atkins (GBR) as Vice President, who remarkably polled 13th out of the 15 candidates.
Posted on 15 Nov
Gladwell's Line -The America's Cup settlement deal
The 'News' today that Emirates Team New Zealand has won their case before the Arbitration Panel is not news The 'News' today that Emirates Team New Zealand has won their case before the America's Cup Arbitration Panel is not new - Sail-World reported the same story in the first and second weeks of September. The Hearing on the amount of compensation to be paid is yet to be held. So far we have been unable to discover a date if indeed one has been set. Maybe next year?
Posted on 11 Oct
Debriefing the 2016 J/70 Worlds with Winning Skipper Joel Ronning
I talked with Joel Ronning after the 2016 Alcatel J/70 Worlds to learn about his team’s win at this high-level regatta. Since its inception in 2012, the J/70 has become the most popular One Design boat in decades, with 1,100+ boats sailing in myriad countries. Some 68 boats from 15 countries arrived on San Francisco Bay last week to determine bragging rights at the 2016 Alcatel J/70 Worlds. I caught up with Joel Ronning to learn more about the Catapult team’s road to becoming the 2016 J/70 World Champions.
Posted on 5 Oct
Rio 2016 - America's Cup champ says Paralympic racing is closest ever
Twice America’s Cup champion, Rick Dodson is extremely impressed with the standard of racing in the three man Sonar Twice America’s Cup champion, Rick Dodson is extremely impressed with the standard of racing in the three man Sonar keelboat class at the 2016 Paralympics in Rio de Janeiro. The regatta is being held in Guanabara Bay on three of the courses used for the Olympic Sailing Regatta in August.
Posted on 13 Sep
Debriefing the Rio 2016 Olympics with Team USA’s Helena Scutt
I talked with Team USA’s Helena Scutt to hear about her Olympic experience, and to learn more about her post-Rio plans. The 49erFX was introduced to Olympic circles when it replaced the Women’s Match Racing event following the 2012 Games. Not surprisingly, it drew high-performance sailors for the Rio 2016 Olympics, including Team USA’s Paris Henken and Helena Scutt. While Henken and Scutt were Olympic first-timers, they put on a strong show. I caught up with Scutt to hear more about her Olympic experience.
Posted on 8 Sep
A Q&A with Peter Bresnan ONE Palma’s founder and director
Sail-World interviewed ONE Palma’s founder Peter Bresnan to learn about the company’s partnership with McConaghy Boats For the past eight years, ONE Palma (formerly OneSails Spain) has been building a strong name, first as a sailmaker and later with refit work. Recently, ONE Palma and McConaghy Boats-legendary boatbuilders who have crafted some of the planet’s fastest sailboats-entered a business partnership. I caught up with Peter Bresnan, ONE Palma’s founder and director, to learn more about this new direction.
Posted on 2 Sep