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Jaguar Land Rover sponsors Phuket King’s Cup Regatta 2013

by Media Center on 3 Dec 2013
Danai Chandrangam (right), General Manager, City Automobiles, the authorised distributor of Jaguar and Land Rover vehicles in Thailand; and Santi Kanchanabandhu, Phuket King’s Cup Regatta Organizing Committee Guy Nowell
Jaguar Land Rover, the world’s leading maker of luxury high performance vehicles, has proudly declared its sponsorship of the 27th Phuket King’s Cup Regatta, to be held from 1 to 6 December, 2013 in Phuket. Jaguar Land Rover, through the Phuket King’s Cup Regatta, will demonstrate its luxury vehicles and excellent quality of after-sales care to an international gathering of sports enthusiasts at the 2013 yachting spectacle.

The island of Phuket represents an area of important focus for the premium car maker with a growing population of affluent Thai and foreign residents. Jaguar Land Rover has a range of vehicles that are particularly suited to the Phuket market; the newly launched All-New Range Rover Sport delivers amazing levels of acceleration and stability on all terrains, and is ideally suited to sand, gravel, standing water and broken tarmac typically found on island roads, whilst Jaguar’s “looks fast, feels fast, Is fast” sports car, the F-TYPE, is designed to offer exploitable performance and open-top thrills on scenic and twisting roads.

Danai Chandrangam, General Manager, City Automobiles Co. Ltd. said, “On behalf of Jaguar Land Rover, we are proud to support the 27th Phuket King’s Cup Regatta and to take this opportunity to present our luxury and premium SUVs at this highly prestigious yachting event - also one of the most internationally significant regattas in the world. We will present Land Rover’s Range Rover Evoque and Land Rover Discovery models at the event; our sponsorship of the Regatta will enable existing and potential customers in Phuket to get up close with our range of new cars, fuelling market interest even further following growing demand for Jaguar Land Rover vehicles in Phuket. We are confident the market in Phuket is strong and growing, with high levels of interest shown in all Land Rover luxury SUV modes.”

Santi Kanchanabandhu, Phuket King’s Cup Regatta Organizing Committee, said, “We are pleased to have Jaguar Land Rover on board once more as a sponsor of the 2013 Phuket King’s Cup Regatta following their sponsorship and popular vehicle displays at last year’s race. The event gives local and international sailors as well as Phuket people, a chance to see, touch and feel this incredible range of SUVs, and allow potential customers to understand the excellent range of after-sales services provided by City Automobiles.”

Jaguar Land Rover customers in Thailand will be supported with sales and service provided by City Automobiles, Jaguar Land Rover’s authorized distributor and service agent. City Automobiles recently completed successful launches in Thailand of the Jaguar F-TYPE and All-New Range Rover Sport; both sector-leading vehicles in two distinct luxury-sports vehicle classes. The company has made a solid commitment to customers in Thailand, and stands ready to support Jaguar Land Rover’s own commitment to growing its brand in the country.

Further product and technical information is available at www.landroverthailand.com.

# # #
About City Automobiles Co., Ltd
City Automobiles Co., Ltd. is Jaguar Land Rover's only authorized distributor in Thailand, responsible for import and after-sales service for the highly regarded Jaguar and Land Rover brands. The company has also made a large investment into the country, providing sophisticated maintenance equipment, tools and the technology necessary to ensure that genuine Jaguar and Land Rover service standards are met. Service centres are staffed by highly skilled mechanics, technicians and sales professionals trained by Jaguar and Land Rover. Its showroom and cutting edge service centres on Wireless Road, Lumphini, and Rama III have recently been refurbished, and a new showroom on Rama IV will be launched in Q3, 2014. Both service centres provide comprehensive service and repair for all Jaguar and Land Rover customers in Thailand.

About the Phuket King's Cup Regatta – Asia’s legendary yacht race under Royal Patronage

Inaugurated in 1987 to celebrate the 60th birthday of His Majesty the King of Thailand, the event has been held every year since, during the first week of December.

Under Royal Patronage, the Phuket King's Cup Regatta is organized by the Phuket King's Cup Regatta Organizing Committee under the auspices of the Royal Varuna Yacht Club, in conjunction with the Yacht Racing Association of Thailand, the Royal Thai Navy and the Province of Phuket.

The Phuket King’s Cup Regatta will be held from November 29 to 6 December, 2013. Sponsors of the 2013 Phuket King's Cup Regatta include Kata Group Resorts Thailand, PTT Global Chemical, Land Rover, Jaguar, Mont Clair, Singha Corporation, Sansiri PLC, Haadthip PLC, TAT, and Sunsail. Media Partners include Phuket Gazette, Phuket Magazine, Sail-World.com, SEA Yachting and YachtStyle Asia.


For more information, please visit www.kingscup.com.
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