sail-world.com
 
 
News Home Video Gallery Photo Gallery
Sail-World.com : Is Australian boat manufacturing car-eening for fall
Is Australian boat manufacturing car-eening for fall


'The government must support our world-class boat builders as it does the car industry.'    Maritimo Marine    Click Here to view large photo

How do you start a small business? These days, you buy a big Australian manufacturing firm and simply wait for a while …In recent weeks the car world has been floored by news that Ford plans to close its manufacturing plants while General Motors is aiming to cut workers’ wages to avoid or delay, an inevitable head-on crash.

Should the boating industry be concerned? Absolutely!

The car industry has consistently been a decade ahead of boat manufacturing in its R&D, construction, advertising and retailing. It enjoys a larger market, fewer local rivals, superior economies of scale and deeper pockets courtesy of their global parents.

They also have the undying support of a Labor Government that’s thrown millions of dollars at the problem, with Minister of Innovation and Industry Greg Combet insisting that the ability for local manufacturing to design and build a motor vehicle from the ground up is vital for the economy.

Well guess what? We have the ability to design and build boats from the keel up, to the pinnacle of international standards, but if history is any indication the government cares not one whit.

The prestige Australian built marques Riviera, Maritimo, Quintrex, Signature and Seawind, among others, have all struggled in recent years, slicing their workforces without raising so much as an eyebrow at federal level. We’re dispensable it seems.

So if an international conglomerate like Ford can’t build a family car in Australia, how the heck can we continue to build boats? The same market threats apply – a flood of imports built at a fraction of the labour cost, a dollar that for too long refused to be tempered, and nervous cattle. Perhaps the recent drop in the Australian dollar might help a little but it will have to keep falling to make any significant difference.

The Seawind solution was to shut shop and relocate.

‘Probably five years ago it was apparent that Australia had a limited future as a manufacturer,’ owner Richard Ward says. ‘We have a strong domestic market but we’re a long way from the world market – our boats are horrendously expensive to ship.’

Ward investigated options in China and Thailand but delayed a decision at his increasing peril. Then, in 2010, Seawind acquired Corsair Marine, which was building Farrier trimarans in Vietnam, and the die was cast.

‘It was sad, this process of closing our Wollongong factory, and unbelievably difficult,’ Ward adds. ‘People see that you’re selling out, that you don’t care about your workers … but it’s a short-sighted and mistaken way of looking at it.

‘Governments should be helping us to become a global company. That’s what we’ve done but entirely on our own. Seawind is 100 per cent Australian owned, we will continue doing all the design here, and the profits will come back to Australia. The alternative is to die.’

The Boating Industries Alliance Australia, the national peak body for the recreational and light commercial boating industry in Australia is working hard to explain the value of the Australian boat building industry to politicians, we hope they listen.

If not, the spectre of an Australian boat show without an Australian boat, once unthinkable looms as large as the prospect of a Bathurst race without a Falcon or Commodore.


by Mark Rothfield

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=111087

7:59 PM Fri 21 Jun 2013GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.

Click for further information on
Newsletter Editorial Australia
Powerboat-World.com Editorial

Related News Stories:

24 Apr 2013  Sail Port Stephens - Splash of cash buoys Port economy
22 Apr 2013  Marine Insurer Pantaenius supports Sail Port Stephens
18 Apr 2013  Sail Port Stephens 2013 - An East Coast Low - How hard will it Blow?
16 Apr 2013  Sail Port Stephens Commodores Cup Day 2 - Gold Medal Dads
10 Apr 2013  Sail Port Stephens 2013 entries flooding in
08 Apr 2013  To drop and go
06 Apr 2013  Perfect Palma weather - Wish you were here?
31 Mar 2013  SeaLink Magnetic Island Race Week draws from afar
25 Mar 2013  World Sailing Cup, 18 footers, AC and renos
25 Feb 2013  Of fire hoses, weather windows, 18 footers, Farr 40´s and Lord Howe
MORE STORIES ...






News - USA and the World























America's Cup Book Review: Winging It - Oracle Team USA's comeback *Feature by Richard Gladwell Sail-World.com/nz,




Rolex China Sea Race 2014 - nip and tuck for IRC honours by RHKYC and Guy Nowell, Sail-World Asia, Hong Kong


























HUD Vision: An interview with Afterguard Marine’s Alex Moret *Feature by David Schmidt, Sail-World USA Editor, Seattle














America's Cup: Expected de Ridder penalty should be reduced *Feature
World Youth Sailing Week – Second edition officially presented + Video
Rolex China Sea Race - Sailing classic returns
Les Voiles de St Barth – Fired up for battle
CNN Mainsail Down Under for the 75th JJ Giltinan Trophy - 18ft skiffs
Volvo Ocean Race: North Sails on outfitting the Volvo 65
Image gallery: James Cook High's Royal encounter on Steinlager 2 *Feature
Volvo Ocean Race - Maersk Line named shipping partner
Congressional Cup - Victory for Taylor Canfield and crew
SSV Oliver Hazard Perry joins America's Tall Ship fleet + Video
2014 Halifax – Saint-Pierre Ocean Race
Oyster Regatta Antigua - Glorious conditions prevail on final day
WWA Pro Card Qualifier - Pro Cards earned at Freedom Wake Park
Christmas Caribbean Rally - Top class sailors to compete
Earth Day boater tips
Anna Tunnicliffe - from CrossFit to Extreme 40's
Charleston Race Week - Photos by Chris Howell
Image Gallery: Stratis SL33 flies on the Waitemata
Audi Melges 20- Sperry Topsider Charleston Race Week - Light final day
Clipper Round the World Yacht Race - PSP Logistics prepares for USA
ISAF Sailing World Cup Hyères - Crème of the crop to compete   
Congressional Cup: Luna Rossa makes podium in first event   
Int 14 World Championships 2015 launch new event website   
International Optimist Regatta Clinic and Team Race - Register now!   
Congressional Cup: World top rankers finish that way in Long Beach   
Sperry Top-Sider Charleston Race Week Day 3 finale   
America's Cup: Gino Morrelli outlines the new AC62 design   
Doyle Sails New Zealand signs Andrew Brown as One Design Manager   
America's Cup: Dean Barker's Blog - A sail with the Duke and Duchess *Feature   
29er World Youth Sailing Week Easter regatta - Day 1 and 2 overall   
C Thomas Clagett Jr Memorial Clinic/Regatta - Entries start to roll in   
50th Congressional Cup: See the delayed coverage and media conferences   
Clipper Race 10 Day 27: Closing stages - Qingdao to San Francisco   
Canfield, Williams, Bruni, Swinton in Congressional Cup final four   
Sperry Top-Sider Charleston Race Week - Day 2   
Audi Melges 20 Charleston Race Week - Perfect conditions in Charleston   
Oyster Regatta Antigua - Full on ocean conditions for day 3   
PWA World Tour - A taste of things to come at La Torche + Video   
Women's International Match Racing Series kicks off in June   
Melges 32 Audi Tron Sailing Series - Action shots by Max Ranchi   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
X6XL NEW US