Please select your home edition
Edition
Bakewell-White Yacht Design

Explore NZ and Musto sign sponsorship agreement

by Explore NZ media on 21 Mar 2011
One of Sail NZ’s AC charter yachts . ..

Trans-Tasman tourism consortium Explore NZ can now look forward to complete protection from the elements after the company signed a unique sponsorship deal with Sydney-headquartered marine apparel brand Musto.

The deal, for an undisclosed sum, saw Musto land the competitive tender to be named the company’s official clothing partner and as a result secure the rights to outfit more than 150 Explore NZ management and staff across its Auckland, Bay of Islands and Sydney offices.

The agreement also sees Musto attain the rights to produce an exclusive merchandise collection to be sold both onsite and via the offices of the Auckland-based company’s subsidiaries: Sailing Sydney, Dolphin Discoveries, Sail NZ, Dune Rider, Whale & Dolphin Safari, Otehei Bay Resort and Pride of Auckland.

The timing of the deal has proved something of a masterstroke with Explore NZ – which takes guests sailing aboard ex-America’s Cup yachts - expecting to see a significant increase in numbers with several thousand international tourists flocking to New Zealand for the staging of the Volvo Ocean Race and the 2011 Rugby World Cup both of which take place in New Zealand later this year.

The agreement caps off a highly successful period for Musto which on top of being named as part of the sponsorship team for the Camper campaign run by Emirates Team New Zealand was named the official clothing supplier to the 2011 Rolex Farr 40 World Championship.

Musto Managing Director Duncan Curnow said he was thrilled Musto could align itself with such a high profile organisation and looked forward to working closely with Explore NZ staff members across both sides of the ditch.

Explore NZ Managing Director William Goodfellow said he was delighted that Musto had won the business. 'Not only will our crew and staff look smart in the Musto range, they will be well protected throughout the year. We are sure the exclusive merchandise collection will be sought after particularly this year with the Volvo Ocean Race and the Rugby World Cup.'
Barz Optics - San Juan Worlds Best EyewearWildwind 2016 660x82Mackay Boats

Related Articles

Land Rover BAR Academy with big ambitions in Extreme Sailing Series
Land Rover BAR Academy today becomes the final team to join the line-up for the season opener in Muscat Land Rover BAR Academy today becomes the final team to join the line-up for the season opener in Muscat, as it launches its second campaign in the world's leading global Stadium Racing circuit.
Posted today at 3:28 pm
Oman Air crew eye podium finish in inaugural GC32 Championship
Oman Air will kick start their 2017 season in style as top-class sailing teams from across the globe converge on Muscat A new-look Oman Air will aim to kick start their 2017 season in style as top-class sailing teams from across the globe converge on Muscat, Oman, for the first ever GC32 Championship this week.
Posted today at 2:50 pm
JJ Giltinan 18fters - 'Magic' levers keep Yamaha competitive in Race 2
Dave McDiarmid and the crew of Yamaha NZ had an end to end win in Sunday's Race 2 of the JJ Giltinan Trophy Dave McDiarmid and the crew of Yamaha NZ had an end to end win in Sunday's Race 2 of the JJ Giltinan Trophy sailed on Sydney harbour. In contrast to the rain-marred first race, the 26 boat fleet from Australia, New Zealand, and the USA raced under clear skies and a 16-20kt southerly wind.
Posted today at 10:06 am
2017 RORC Caribbean 600 – More start images by Tim Wright
Tim Wright captured these stunning shots at the start of the RORC Caribbean 600. Tim Wright captured these stunning shots at the start of the RORC Caribbean 600 and along the course at St Barths, Barbuda and Redonda.
Posted on 26 Feb
2017 RORC Caribbean 600 start images by Tim Wright
Tim Wright captured these stunning shots at the start of the RORC Caribbean 600. Tim Wright captured these stunning shots at the start of the RORC Caribbean 600 and along the course at St Barths, Barbuda and Redonda.
Posted on 26 Feb
JJ Giltinan Trophy - 18ft skiff images from Race 2 in the fresh breeze
Michael Chittenden was riding on the Camera Cat for Race 2 of the JJ Giltinan Trophy for 18ft skiffs Michael Chittenden was riding on the Camera Cat for Race 2 of the JJ Giltinan Trophy for 18ft skiffs, and provided this image gallery for the day, in which Yamaha (NZ) took her second win from as many races in the seven race series. Today's race was sailed in a fresh offshore breeze, with yesterday's rain giving way to blue skies making for a magnificent day for skiff sailing.
Posted on 26 Feb
18ft skiffs - Yamaha has second win on Day 2 of JJ Giltinan Trophy
NZ champion Yamaha team tightened the grip on the 2017 JJ Giltinan 18ft Skiff Championship NZ champion Yamaha team tightened the grip on the 2017 JJ Giltinan 18ft Skiff Championship with another stunning victory in today’s Race 2 of the championship on Sydney Harbour. With eyes set firmly on becoming the first New Zealand team to win the coveted crown on Sydney Harbour, David McDiarmid, Matt Steven and Brad Collins sailed another faultless race to win by 1m14s
Posted on 26 Feb
Clipper Round the World - Meet the 2017-18 crew - Greg Schey
Greg Schey is well on road to achieving that dream, after completing third of four sail training levels this week “I’ve always wanted to sail around the world. Since I was knee high to a grasshopper, one thing that I’ve always said is that’s what I want to do.” Greg Schey, a 27-year-old doctor from Swansea, Wales, is well on the road to achieving that dream, after completing the third of four sail training levels this week ahead of setting off for full circumnavigation in the Clipper 2017-18 Race this summer.
Posted on 26 Feb
18ft Skiffs - JJ Giltinan Trophy - Replay coverage - Race 2
Replay coverage of Race 2 of the JJ Giltinan 18ft Skiffs from Sydney harbour - sailing in 15kts Replay coverage of Race 2 of the JJ Giltinan 18ft Skiffs from Sydney harbour - sailing in 15kts
Posted on 26 Feb
JJ Giltinan Trophy - More images from a funky Day 1 on Sydney Harbour
More images from Michael Chittenden from the first race of the 2017 JJ Giltinan Trophy on Sydney Harbour, Michael Chittenden was on the water for the first race of the 2017 JJ Giltinan Trophy on Sydney Harbour, sailed in a funky breeze, leaden skies and plenty of rain. Plus a 300 metre long cruise liner at one end of the course and a waka wall at the other
Posted on 25 Feb