by Jeni Bone
Construction of the main pavilion at the Sanctuary Cove International Boat Show, one of the most important boat shows in the Asia-Pacific is now well underway, just 19 days out from the start of the show, 24-27 May.
The largest temporary structure at an event, the pavilion will accommodate 130 exhibitors.
Branded MarineBusiness-World.com for the second year running, this landmark will house 130 exhibitors and is already booked out.
Sanctuary Cove International Boat Show General Manager Sue Thomson said the MarineBusiness-World.com pavilion will be once again one of the largest temporary structures at an event in Australia, (80 metres x 50 metres.)
'Visitors to the 2012 Show can expect to see a wide range of exhibitors. The MarineBusiness-World.com pavilion already has a range of companies showcasing marine clothing, navigational gear, electronics, recreational craft and marine business services.'
Naturally within the MarineBusiness-World.com pavilion is publisher, TetraMedia, which produces MarineBusiness-world.com, Sail-World.com, Sail-World Cruising, Powerboat-World.com and FishingBoating-World.com.
TetraMedia’s Publisher Rob Kothe said: 'As we all know Sanctuary Cove International Boat Show is where ‘the Marine Business does Business and where there are many significant new product launches.
'We are showcasing these new product launches on MarineBusiness-World and across our relevant consumer sites in the lead up to the show.
'This is a giant year for our online marine media group with our overall monthly circulation approaching 240,000 readers. We too will have an expanded presence at SCIBS in 2012.
'The explosion in smart phones and tablets has started to fuel another major growth spurt with ever wider Internet access.
'By mid-May we expect up to 50% of our audience will be visiting us with mobile devices and that makes our online show content very significant.
'Last year we started to expand our video content and this year we again have a big media team on site and our audiences will see even more interviews from the SCIBS aisles and from the marina walkways and on boats.'