by Jeni Bone
At 50 metres wide x 100 metres deep, and housing 109 exhibitors over four days, the MarineBusiness-World.com Pavilion will be a sight to behold.
Sanctuary Cove from the air will look different in 2011 with the large Hall A and B on the lower right hand side of this shot replaced by one larger MarineBusiness-World.com pavilion
Sue Thomson, General Manager Events and Marketing says: 'Sanctuary Cove International Boat Show is delighted MarineBusiness-World.com has a naming rights promotion of our large Pavilion A. This year’s MarineBusiness-World.com pavilion at the main entrance to the Marine Village has been extended to cover 5000sqm.
'I’m sure visitors will be delighted to walk through this expansive display area which has many exhibitors showcasing Australian and world national launches. There is a huge variety of marine products and services within the pavilion, the larger of two extensive pavilions at the Show.'
TetraMedia Publisher Rob Kothe is eager to see the massive structure – the largest temporary building in the southern hemisphere.
‘The scale of the building is certainly amazing and just looking at the list of exhibitors, show attendees will find plenty to interest them.
'With our branding inside and outside this giant main hall of the Sanctuary Cove International Boat Show, we will certainly have a presence,' says Kothe, who heads up an international team of Marine journalists, editors and photographers, who in combination, are now the largest marine news providers world-wide.
TetraMedia established in 2000, operates the largest online marine news network in the world. It now has regional sites around the world, with Sail-World UK, Sail-World Europe-Africa, Sail-World Asia, Sail-World NZ, Sail-World USA, Sail-World Canada, Sail-World Australia, Sail-World World Cruising, Sail-World Australian Cruising, Powerboat World and MarineBusiness-World.
Each week, more than 150,000 newsletters are sent to Sail-World, Powerboat-World and MarineBusiness-World subscribers, by its eight editors. Two million boaters will visit Sail-World, Powerboat-World and MarineBusiness-World sites in 2011.
During the Sanctuary Cove International Boat Show, TetraMedia will launch its fourth site, catering to the fishing trade and recreational angler, covering all the news, features, destinations, opinions and legislation impacting on the industry.
Kothe continues: ‘We are assembling a strong editorial team for our Fishing and Boating site and we will be providing some innovative new content that will keep fishers across the Asia Pacific coming to our site in large numbers every day.
‘Online content is certainly King these days. We have exciting new features across all our marine sites, which will grow to 20+ world-wide during 2011, and will be delivering across a range of platforms from websites, tablets and smart phones.
‘We will have a very strong team of journalists, photographers and videogrraphers at Sanctuary Cove and our coverage of the Show will be bigger than ever before. Watch this Space!'