sail-world.com -- 'Discover Sailing' Case Study: Albury Wodonga Yacht Club
'Discover Sailing' Case Study: Albury Wodonga Yacht Club
Sun, 3 Mar 2013
It was a significant challenge, which they met by committing to new ideas and new sailing programs. Albury Wodonga Yacht Club, based at Lake Hume, had been through a number of years of sustained record low lake levels, which saw a dwindling membership and poor numbers of regular sailors.
In 2010-11 they became an accredited Yachting Australia Training Centre.
The club committed to the Dinghy Learn to Sail Program and also became Australia’s first regional Tackers Centre. 'We were almost overwhelmed with how successful the programs were.
Not only did it introduce a whole new array of members but brought a significant revenue increase from fees as well. Our membership has grown nearly 40% since starting the program,' said Commodore Jeff Stirling.
In 2012 the Club formally adopted the Yachting Australia Pathway and became a Discover Sailing Accredited Centre.
'We are confident that using the Discover Sailing brand and the program we have a recipe for sustained success for our club. Our membership continues to grow as does the support from Local Government and other community groups.
'Having a structured program of training and membership participation has made our club more visible and relevant in the community. Our Sailability Program, including people of all abilities in our normal club activities has been an important contributor as well.'
Onesails.com - Workforce
OneSails is the culmination of over 35 years of experience accumulated by our team in design and technology applied to sail-making. [More info]
Burke Marine, suppliers of international quality marine clothing and equipment, was founded by Martin Burke on the shores of Sydney Harbour in 1971. Visit our website for your nearest stockist. [More info]
Ensign Ship Brokers
Ensign Ship Brokers was established in 1980 and has spent the last 28 years expanding our marine knowledge and developing our reputation! We strive to provide the very best service! [More info]
Festival of Sails
The Festival of Sails is the largest annual keel boat regatta in the Southern Hemisphere with over 400 yachts and 4300 competitors annually taking part in the event. [More info]
GME Standard Communications Pty Ltd
Leaders in communications and navigation. Their goal has always been to make products whose innovation, convenience and peace of mind can help improve the lives of their customers. [More info]
Henri Lloyd was established in 1963 in Manchester, England. Mr Henri, as he became universally known, founded the company based upon hard earned principles of honesty, integrity and freedom. [More info]
Hood Sailmakers (Aust) P/L is 100% Australian owned and operated. The first sail loft outside of the USA to be granted a franchise in 1968 by the founder Ted Hood. [More info]
Navionics is proud of its superb cartographic database comprising more than 25,000 charts and port plans; the largest privately owned database of its kind, the only one using full seamless technology [More info]
Performance Sailcraft Australia (Asia Pacific)
Laser builder Performance Sailcraft Australia has taken on the successful RS Sailboat range from Britain, and is now licensed to build and distribute all of the RS range in the Asia Pacific region. [More info]
Quantum Australasia Pty Ltd
Quantum Sail Design Group designs, engineers and manufactures sails for racers and cruisers who demand the highest levels of quality and performance. [More info]
Ullman Sails Australia
The Ullman Sails Australia team provides service to customers all over Australia with four main locations in Brisbane, Perth, Sydney and the Whitsundays. [More info]