sail-world.com
 
 
News Home Cruising Photo Gallery Video Gallery
Sail-World.com : QR technology scanning the future
QR technology scanning the future

'QR codes are being used more and more in advertising and promotion - Sanctuary Cove Boat Show'    Rosalie Taylor    Click Here to view large photo
Sit up and pay attention - If you don’t have a QR scanner on your smartphone, it’s about time you did.

The Quick Response code is a matrix barcode (2-dimensional code) used to quickly obtain information about a company or organization.

The barcodes were originally introduced in Japan by the automotive industry to keep track of vehicles to replace a complex serial number.

The technology has taken the world by storm and is now popular in every industry.

You may have seen the seemingly random grouping of dots, lines, and black blur on the back of your cereal box, plastered on billboards or even in fashion store windows.

The image looks more like a pixelated maze or something from a Magic Eye picture book than a useful business tool, but it is shaping up to be the future of web-sharing.

On a basic level, a QR code takes the consumer directly to an internet page, acting in a similar way to a shortened url, although providing ease of access and a faster search time.

Once scanned, the browser directs the user directly to the website attached to the image -  Rosalie Taylor  


It’s as simple as scanning the black and white image using the camera app of a compatible phone.

QR scanners can be downloaded for Iphone and Android operating systems, with some Nokia, HTC, Sony Ericcson and Samsung mobiles also offering the function.

Once the image is scanned, the phone’s browser takes the user directly to the web address associated with the code, be it a Facebook page, website, email address or other web address.

Exhibitors at the Sanctuary Cove Boat Show are starting to take advantage of the technology: every exhibitor pass is equipped with an individualized QR code to guarantee recognition and entry.



QR coding is certainly paving the way for a faster, easier, more connected technological world.

Look out for QR codes on more and more products and logos in days to come.


by Rosalie Taylor

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=97663

7:12 AM Fri 25 May 2012GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.

Click for further information on
2012 Sanctuary Cove International Boat Show

Related News Stories:

25 May 2012  The ultimate flying machine
25 May 2012  Boat in a box - Seawind opens market with new catamaran cruiser
25 May 2012  Maritimo debuts innovative motor yachts + Video
24 May 2012  Sanctuary Cove International Boat Show images Day 1
24 May 2012  World Record rowing attempt at Sanctuary Cove
23 May 2012  From James Bond to Ita Buttrose: Boat Show + Video
22 May 2012  Seven Star Luxury Charters - on show at SCIBS
22 May 2012  Sun is out, Boat Show is on and PRICES ARE DOWN!
21 May 2012  Free Mazda when you purchase with Integrity
21 May 2012  Duffy Down Under debuts Duffy Electric Boats, Sanctuary Cove Boat Show
MORE STORIES ...






News - USA and the World



America's Cup: Challenger calls Competitor Meeting ahead of deadline *Feature by Richard Gladwell Sail-World.com/nz,
































































New York Yacht Club Race Week - Yachting history on display
Volvo Cork Week - Thrilling conditions welcome international fleet
Nacra 17 Europeans: Success for Italy's Bissaro and Sicouri
America's Cup: 2017 venue short-list reduced to two Cities
Formula Windsurfing Youth and Master Worlds overall
49er and 49erFX Europeans: Pitfalls aplenty on day 1 + Video
ISAF Youth Worlds - Laser Radial sailors look to join list of legends
Coville soon to chase solo circumnavigation record in giant trimaran
Fierce competition at the Meanline Fins Slalom Challenge
Volvo Ocean Race - Team Brunel opt for experienced winner
Bakewell-White supermaxi designed to take Transpac's Barn Door Trophy *Feature
Crew rescued by navy patrol from J/111 racer after Mayday in storm
Team Alvimedica practice in Newport, RI - Photos
18 foot skiff European Championship (Open Europeans) - Final results
Nacra 17 European Championships - No action on day 1
ISAF Youth Worlds - 29er and SL16 sailors prepare for battle + Video
Volvo Ocean Race: Eight new crew members named by teams
Volvo Ocean Race: New additions to Spanish team announced
2014 Cape Panwa Hotel Phuket Raceweek - Phuket Island is ready to host
PWA Awaza World Cup - Cyril Moussilmani and Delphine Cousin on top
Foiling Week - Moth Class Italian Open Championship Day 2   
America's Cup: Luna Rossa foiling in AC45s at their Italian base   
Star World Championship - Germans claim dramatic win in Malcesine   
PWA Awaza World Cup - Down to the wire in Turkmenistan   
Route Halifax Saint-Pierre - Off to France!   
Nacra 17 Europeans - La Grande Motte back in Olympic classes arena   
Stena Match Cup Sweden - Hansen hat trick in Marstrand + Video   
Route Halifax Saint-Pierre Race keeps an eye on Arthur   
World Match Racing Tour: See the Finals replay at the Stena Match Cup   
Newport International Boat Show unveils exciting 'At The Helm' Program   
Stena Match Cup Sweden - First blood to Hansen over Canfield + Video   
Star World Championship - Americans claim race win in Malcesine   
PWA Awaza World Cup - Weather halts action on day 4   
Clipper Race - Henri Lloyd wins OneDLL Cup into Den Helder   
Clipper Race - Close match racing in closing stages of the OneDLL Cup   
Volvo Ocean Race: Spanish play catch-up with under 100 days to go   
World Match Racing Tour: Catch the live action at the Stena Match Cup   
Finn Junior Worlds - Battle for the Jorge Bruder Silver Cup   
Mobiles drive traffic - 72% increase in Sail-World.com page view *Feature   
British Open Dragon Championship finale at Royal Lymington preview   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL VIR US
LocalAds   DE  ES  FR  IT