sail-world.com
 
 
News Home Cruising Photo Gallery Video Gallery
Sail-World.com : QR technology scanning the future
QR technology scanning the future

'QR codes are being used more and more in advertising and promotion - Sanctuary Cove Boat Show'    Rosalie Taylor    Click Here to view large photo
Sit up and pay attention - If you don’t have a QR scanner on your smartphone, it’s about time you did.

The Quick Response code is a matrix barcode (2-dimensional code) used to quickly obtain information about a company or organization.

The barcodes were originally introduced in Japan by the automotive industry to keep track of vehicles to replace a complex serial number.

The technology has taken the world by storm and is now popular in every industry.

You may have seen the seemingly random grouping of dots, lines, and black blur on the back of your cereal box, plastered on billboards or even in fashion store windows.

The image looks more like a pixelated maze or something from a Magic Eye picture book than a useful business tool, but it is shaping up to be the future of web-sharing.

On a basic level, a QR code takes the consumer directly to an internet page, acting in a similar way to a shortened url, although providing ease of access and a faster search time.

Once scanned, the browser directs the user directly to the website attached to the image -  Rosalie Taylor  


It’s as simple as scanning the black and white image using the camera app of a compatible phone.

QR scanners can be downloaded for Iphone and Android operating systems, with some Nokia, HTC, Sony Ericcson and Samsung mobiles also offering the function.

Once the image is scanned, the phone’s browser takes the user directly to the web address associated with the code, be it a Facebook page, website, email address or other web address.

Exhibitors at the Sanctuary Cove Boat Show are starting to take advantage of the technology: every exhibitor pass is equipped with an individualized QR code to guarantee recognition and entry.



QR coding is certainly paving the way for a faster, easier, more connected technological world.

Look out for QR codes on more and more products and logos in days to come.


by Rosalie Taylor

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=97663

7:12 AM Fri 25 May 2012GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.

Click for further information on
2012 Sanctuary Cove International Boat Show

Related News Stories:

25 May 2012  The ultimate flying machine
25 May 2012  Boat in a box - Seawind opens market with new catamaran cruiser
25 May 2012  Maritimo debuts innovative motor yachts + Video
24 May 2012  Sanctuary Cove International Boat Show images Day 1
24 May 2012  World Record rowing attempt at Sanctuary Cove
23 May 2012  From James Bond to Ita Buttrose: Boat Show + Video
22 May 2012  Seven Star Luxury Charters - on show at SCIBS
22 May 2012  Sun is out, Boat Show is on and PRICES ARE DOWN!
21 May 2012  Free Mazda when you purchase with Integrity
21 May 2012  Duffy Down Under debuts Duffy Electric Boats, Sanctuary Cove Boat Show
MORE STORIES ...






News - USA and the World









Volvo Ocean Race 2014-15 CEO Knut Frostad talks (Part III) *Feature by Rob Kothe and the Sail-World team,


Audi Melges 20 World Championship - ‘Samba Pa Ti’ crowned champion by International Audi Melges 20 Class Association,










Audi Melges 20 World Championship - Final race to decide champion by International Audi Melges 20 Class Association,










Fort Lauderdale International Boat Show - 13 things to See and do by Fort Lauderdale International Boat Show,




Volvo Ocean Race: Update from Team Vestas Wind in images by Richard Gladwell/Sail-World.com/nz,








Audi Melges 20 World Championship - Classic Garda conditions on day 2 by International Audi Melges 20 Class Association,
























Audi Melges 20 World Championship - Alessandro Rombelli's 'STIG' leads
Volvo Ocean Race: Call of Duty comes first for Team Alvimedica
Audi Melges 20 World Championship - Day 1 images by Stefano Gattini
Helping boaters understand weather basics
PWA Alacati World Cup - Exciting finish on day 2
Match 40s find the surface again + Video
Audi Melges 20 World Championship - Day 1 images by Max Ranchi
Clagett Regatta names first Executive Director
Transatlantic Race - Fleet expanded for 2015 edition
IFDS World Championship overall
Anna Tunnicliffe: Alinghi finishes second - Extreme Sailing Series
2014 18' Skiff International Regatta - Day 2
2014 Audi Melges 20 World Championship - It's go time in Garda
2nd Annual Keith Dinsmoor Regatta September 13-14
Aldo Alessio Regatta - Three days of tight racing
PWA Alacati World Cup - First blood to Van Der Steen and Offringa
Oakcliff Sailing hosts the Nacra 17, 49er and 49erFX Nationals + Video
International 18ft Skiff Regatta underway on San Francisco Bay
Maxi Yacht Rolex Cup 2014 - Quality fleet for Maxi Classic
Sailing Champions League - which is Europe's best sailing club?
Weta fun at the Wine & Roses Regatta   
Extreme Sailing Series: The Wave, Muscat claims victory on Cardiff Bay   
International 14 World Championships 2015: Not just for boys   
Rio de Janeiro achieves 50% treatment of sewage outflow *Feature   
2014 AWT Quatro Desert Showdown - Event memorable videos   
2014 18' Skiff Int Regatta: Day 1 at San Francisco - Reversal on beach   
Emirates Team NZ: Last race boost cannot save team from table bottom   
PWA Alacati World Cup - Furious slalom is upon us   
J/111 World Championships - The Winner is Shmokin Joe!   
J/24 US National Championship - Victory for Will Welles’ Cougar   
Extreme Sailing Series: View the Final Day's action - Replay   
NYYC Grandmasters Team Race - Reign continues for Noroton Yacht Club   
WSSR announces new World Record Around Britain and Ireland   
IFDS Worlds 2014 - Final day photos by Tim Wilkes   
2014 Detroit Cup - Morvan wins   
Newport Bucket Regatta 2014 -Images by George Bekris   
IFDS Worlds 2014 - Final report: USA qualifies for Rio 2016   
Extreme Sailing Series: Absent With-Out Leave – Ben Ainslie Racing   
2014 IFDS World Championship - New champions claim medals   
2014 IFDS World Championships - Sunday’s race images by Tim Wilkes   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL VIR US
LocalAds   DE  ES  FR  IT