sail-world.com
 
 
News Home Boats for Sale MarineBusiness-World Sail-World Racing Cruising Int Magnetic Is RW Photo Gallery FishingBoating
Sail-World.com : Report finds Australian sports 'too competitive' for kids
Report finds Australian sports 'too competitive' for kids


'Sailing kids - should it be fun as well as competitive?'    .

With more and more media attention given to high performing sailors, Australia and New Zealand sailing clubs might do well to take note of a new report out about kid's participation in sport.

Australia’s sporting clubs, including sailing clubs, have the potential to recruit over 1.1 million Australian primary school aged children in sport. However, the new report says that the over-competitiveness in sport leads many kids to reject spending time in clubs that they might otherwise join.


The research report claims that Australia’s sporting clubs have the potential to recruit over 1.1 million Australian primary school aged children in sport if they can address the key barriers to their sport participation.

Minister for Sport Senator Kate Lundy said the report – Market Segmentation for Sport Participation: Children 5-13 years old – identified the key motivators, needs and barriers that underpin Australian children’s participation in sport.

'Young children tend to be fans of sport, and we see large numbers of primary-school aged children getting involved in club-based sport,' Senator Lundy said.

'But, this research tells us that older kids often see sports clubs as competitive and overly focused on performance. These things are taking the fun out of sports participation for some kids.

'The challenge for clubs is to remember that kids just want to have fun, and kids will leave club-based sport if they stop enjoying themselves.'

Key findings from the research include:

* 52 per cent of primary school children are currently engaged in club sport
* Retention is a key issue for sporting clubs with 25 per cent of Australian children reporting that they were once members of a sports club but have let their membership lapse
* Older children aged 11-13 years are more likely to view sports clubs as competitive and overly focused on performance
* This perception of sports being overly focussed on competition coincides with an age when children (often teenagers) have greater feelings of self-consciousness while also becoming exposed to other entertainment options.

The research identifies the following six segments, including those that represent the greatest potential to grow and maintain sport participation:

Social loyalists: Highly engaged, love being part of a sports club and enjoy all facets of sport;
Sport driven: Sport provides a strong sense of identity and means of achievement through meeting personal goals;
Apathetic clubbers: Only a small majority consider sport to be a key interest and join clubs for general enjoyment and socialising rather than skill advancement;
Thrifty enthusiasts: Very positive about sport but participate through other organisations, schools or courses rather than clubs;
Ponderers: Relatively positive attitude toward sport but view clubs as being too authoritative and competitive; and
Sport resistant: Do not understand the benefits of sport and strongly feel that clubs are not for them.

'Sport is only one of children’s many interests,' Senator Lundy said. 'This research can help sports clubs understand how to not only grow but also how to better retain children who want to stay active, but just aren’t enjoying traditional sporting clubs.'

One possible approach to keep Australian kids engaged in sport is the Playing for Life (P4L) philosophy, which is based on the concept of game play and uses games rather than traditional drill training to promote sports participation.

The P4L philosophy was developed by the Australian Sports Commission (ASC) as a means to engage children of all abilities in junior sports and to provide positive sporting experiences.

Today the Minister has also released new research that validates the P4L philosophy with children aged from 5 to 12, with P4L to be effective at creating fun and inclusive environments for sport participation.

The Children’s Market Segmentation and the P4L validation research are complementary tools that can help sports understand and better retain children within their clubs.

The research follows on from the Adult Market Segmentation study released earlier this year. Both are key parts of the Australian Sports Commission’s leadership role in guiding sport through the provision of evidence-based support, tools and investment to increase participation.


by nk

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=110097

1:17 AM Mon 3 Jun 2013GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.







Sail-World Cruising News - local and the World





Predictwind helps you pick the best time to depart by Richard Gladwell Sail-World.com/nz,






















4.8 million Legos all at sea by Adam Clark Estes,












In search of the Duroc by Jack Binder, Coral Sea




Dredging activity near corals can increase frequency of diseases by ARC Centre of Excellence Coral Reef Studies,




Understanding the Ocean's role in Greenland Glacier melt by Woods Hole Oceanographic Institution (WHOI),


Dangerous conditions for boating on entire NSW Coast by Transport Roads and Maritme Services,


Three Defensive Docking Strategies for Sailors by Captain John Jamieson, Florida


Revealing report on Search for American yacht Nina released *Feature by Rob Kothe and the Sail-World team,








AYSS PacificNet/Tahiti voted a success! by Asia Pacific Superyachts,






Research shows marinas tops for economic, social benefit
Vaavud launches generation 2 wind meter
The drama begins - North West Passage sailors rescued from ice
Entering an unfamiliar bay - decision time
Baby Nemos finding their way home
High Latitude Sailing - Book of the Week
Will the Olympics make a difference to Rio pollution? *Feature
Blue Planet Odyssey, around world rally, begins
Africa Europe Cruising Challenge now open for entries
The real ‘Supermoon’ story
Warm and noisy welcome for Oceans of Hope in La Rochelle
Sailor rescued after Facebook call for rescue
Solo sailing star's passion = busy environmental schedule
El Niño (Part 2). Effects on the Pacific Ocean
Northern Scotland: Voyage to Orkney and Shetland Isles (Part 1)
Northern Scotland: Voyage to Orkney and Shetland Isles, photos
The Galley Guys' favourite shrimp recipe
Dangerous conditions forecast for NSW boaters
Vestas Sailrocket 3 - Over the Horizon
Rescued sailors reach shore after dramatic ocean rescue
Yacht abandoned 170nm north of New Zealand, navigation warning out   
Tidal current installations will increase boating hazards   
Abell Point Marina looking shipshape   
Dangerous conditions for NSW coastal boaters from Thursday   
Oceanis 48 at the Sydney International Boat Show   
Eco-Sailboat of the future - Catherine Chabaud at work   
Calling yachts in the South Pacific - rally to New Zealand   
The final touch - which wax should I use on my boat?   
ARC Baltic sets sail to discover Europe's 'east sea'   
Auckland On Water Boat Show to hold world record attempt   
Another boom death. Australian sailor dies, hit by swinging boom   
Galley Guru vital to the life of the cruising sailor   
Auckland Cruisers - seminar on cruising sails   
'Boat Handling in Marinas' by Rob Gibson - and how to get it reliably   
Heart-stopping moment as whale capsizes Zodiac   
Lessons from the West: Great Barrier Reef in danger   
Climate change could stop fish finding their friends   
Vanuatu ups their welcome to cruising sailors with new approach   
Criminal charges mooted for owners of sunk HMS Bounty   
Yachting Australia announces resignation of CEO Phil Jones   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph, contact the photographer directly.
XLXL NEW Cru SH
LocalAds   DE  ES  FR  IT