sail-world.com
 
 
News Home Boats for Sale MarineBusiness-World Sail-World Racing Cruising Int Magnetic Is RW Photo Gallery FishingBoating
Sail-World.com : And as the year begins we are blowing our own trumpet!!
And as the year begins we are blowing our own trumpet!!



Well who else will do it??

Sail-World.com was launched in August 2000, we made it to 2014, who would have thought!!

In March 2013, the little Aussie battler www.Sail-World.com became the most visited sailing web site in the world and has not been headed since.


In the last six months we have averaged 400,000 unique users each month - that is 4 x MCG's, eight times Sanctuary Boat Shows, six times Sydney International Boat Shows, not once a year but every bloody month.

Obviously the America's Cup was a major boost but the traffic trend continues upwards but when you think about it’s not surprising...

At the World Yacht Racing Forum 2013 (WYRF) in Gothenburg, the attendees voted on the most important media for sailing at 80% of the audience is the internet… TV is 17% (but who has that budget?) whilst print is down to 3%.

And put that in context, after almost half a century of sailing media domination... the latest figures suggest that one of the best known Australian sailing and yachting magazines now has less than 4,000 subscribers per month. That’s the number of readers Sail-World hit this year at 4am on January 1st 2014

In 2000 we registered Sail.World.com not sail.aus or sailing.aus. It’s not rocket science we followed the standard media model, good enough for News Ltd. Good enough for us, a mix of local news and international content, 24x7 news.

We had competitors then, their names go down in history, Quokka.com, BoatingOz, Yachte, Sailingonline, but they did not last the distance.

Sail-World Publisher, Rob Kothe interviews Swimming Australia President John Bertrand AM Sail Melbourne , 2013 - ISAF World Sailing Cup, Round 1- Day 0 -  © Richard Gladwell   Click Here to view large photo


And as we've spread our content has become more international as well, we had the largest media contingent at the last two Olympic Games and the America's Cup, and we will have the most significant media presence on the ISAF Sailing World Cup circuit in 2014. And then it’s the Volvo Ocean race, our European head office is just 40 mins down the road from Alicante, the VOR HQ and race start, so you can imagine that our coverage will be more intense than others.

As multimedia becomes the best content delivery, our Sail-World feature articles have gained more and more traction with a mixture of text, images and video delivering feature material in a way that other media cannot.

   Anna Parker  


In 2014 we will launch 11 new sites, yes 11, that will bring the group to 30 sites, we operate 24x7, and our news is published in 78 languages, some 15 of those we have 1200+ sailing technical words and phrases that have been translated by our team.

By the end of 2014 we expect that list will have grown to 30 languages, meaning Sail-World assisted translations will be available to 95% of the sailing readers worldwide.

And so the growth continues, traffic up more than 50% in 2013, with more than three million unique visitors.


by Brendan Maxwell

  

Click on the FB Like link to post this story to your FB wall

http://www.sail-world.com/index.cfm?nid=118115

9:05 PM Fri 3 Jan 2014GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.







Sail-World Cruising News - local and the World







Dangerous conditions forecast for NSW boaters by Roads and Maritime Services,


The Galley Guys take on the Vancouver International Boat Show by Greg Nicoll with Frank Leffelaar and Friends,


Are you ready to enter that marina? by Captain John Jamieson, Florida














Remember to properly dispose of obsolete distress beacons by Australian Maritime Safety Authority,




World ARC fleet bids farewell to Bali by World Cruising Club,






















World ARC crews in Bali by World Cruising Club,


Could your sailing navigation use a tune-up? by Captain John Jamieson, Florida












Shedding light on the life of former lighthouse keepers + Video by Great Barrier Reef Marine Park Authority,


Southport Yacht Club celebrates opening of 68th season *Feature
Marine Auctions adds new recruits
2014 Auckland on Water Boat Show: Coming up at the end of September
The Boat Cookbook
Indian Ocean-wide tsunami exercise to test readiness
Blue Planet Odyssey - Aventura makes landfall at St John’s
Round the World racer joins Southern Pacific Inflatables
New exhibition explores role of Royal Australian Navy in WWI
18 anti-piracy weapons for ships to fight pirates
World ARC fleet now arriving in Bali
Skysol Frame Large: A new shading solution for sunroofs
Governor’s Cup Yacht race - Great for cruisers and racers alike
EU Naval flagship- frigate assist yacht twice maydays in pirate zone
Australian Maritime Safety Authority coordinates rescue of solo sailor
An offer a Galley Guy cannot refuse
Dinghy Safety - More to think about
Southport Yacht Club’s annual Sail Past and Blessing of Fleet Ceremony
World ARC fleet to enter Indian Ocean for the first time
Pack this sailing gear for 'hands-free' lighting
New earlier date for ICA’s Cruising Prep Seminar proving popular
World ARC fleet departs Darwin under full sail   
Techno-Sciences chosen for AUS/NZ MEOSAR Infrastructure Deployment   
Marine Rescue crew saves cruiser in trouble in rough conditions   
2014 Mandurah Boat Show - Third largest boat show in Australia   
Blue Planet Odyssey - Northwest Passage gate opens   
World ARC participants tour Litchfield National Park   
Africa Europe Challenge introduces 'Spectator's Package'   
Wanted youth circumnavigators on a 'Voyage of Imagination'   
The crowd-pleasing comforts of catamaran cruising   
Death by Dinghy   
'Sailing Stones' of Death Valley seen in action for the first time   
20 coral species listed as threatened under the Endangered Species Act   
Shanghai to San Francisco in under 2 hours via supersonic sub   
Last chance to win a yacht worth $250,000   
A case of crossed wires? A shocking situation!   
How amazingly awe-inspiring the Arctic really is   
New atlas provides thorough audit of marine life in the Southern Ocean   
Canal Boating in the Alsace with the Galley Guys   
Dangerous conditions for boaters from Queensland border to Sydney   
World ARC fleet arrives in Darwin   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph, contact the photographer directly.
XLXL NEW Cru SH
LocalAds   DE  ES  FR  IT