Please select your home edition
Edition

Gold Anchor accreditation for two Australian marinas

by MIA on 12 Apr 2014
Russell Dickens & Michael Grundy, CMO, Runaway Bay Marina web Marinas Industries Association
It's good to see quality in marinas being recognised, which not only recognises quality, but sends a message to other marinas that their boating public appreciates good customer service. Ausutralia's Marina Industries Association (MIA) has recognised Gladesville Bridge Marina in New South Wales and Queensland’s Runaway Bay Marina as living up to the quality expected under the International MIA Gold Anchor General Scheme.

The Scheme’s accreditation indicates a marina has made a genuine commitment to customer service.

It provides an entry point for marinas wishing to communicate this commitment and to reinforce their customer focus in the market place.

Gold Anchor General Scheme marinas have agreed to the following:

• Staff on site during opening hours
• Ongoing staff training in customer service
• Formal process for surveying customers
• Formal complaints procedure
• Up to date customer data base
• Communications plan for maintaining and building customer relationship

Ian McAndrew, Matt Hundleby CMM & Colin Bransgrove at Gladesville Bridge Marina © Marinas Industries Association
Ian McAndrew, Matt Hundleby CMM & Colin Bransgrove at Gladesville Bridge Marina © Marinas Industries Association

MIA Director Ian McAndrew recently awarded both marinas with their accreditation acknowledging that as designated Gold Anchor marinas, each has in place key customer service plans and procedures and have committed to the Gold Anchor Customer Service Code of Ethics.

The General Scheme does not attempt to rate the marinas standard as is the case with the International MIA Gold Anchor Rating Scheme. A Gold Anchor rating is the next logical step for marinas wanting to more specifically position the marina within its competitive market place for the benefit of its customers.

The Marina Manager at Gladesville Bridge Marina Matt Hundleby said he was pleased to align with the values of Gold Anchor. 'Customer service has never been more important and the Gold Anchor Scheme assists industry to focus on it'.

Runaway Bay Marina Manager Mike Harvey said 'being Gold Anchor accredited will help sharpen our internal service standards and it will be a useful marketing tool for the marina'.

MIA acknowledges Club Marine, Australia’s leading insurer of recreational boats as the principal partner in support of the Scheme.

More at www.marinas.net.au

Related Articles

Marinas24 - 300 delegates register - 6 weeks to go
The exhibition is 25% bigger than Marinas22 and with only a couple of booths remaining With six weeks to go, over 300 delegates have already registered for the Marinas24 International Conference and Trade Exhibition (Marinas24).
Posted on 17 Apr Marinas24 Day 1 Schedule: Lessons & Learning
The conference program is designed to address a broad spectrum of industry issues With just five weeks until Marinas24 opens its doors, anticipation is building for what promises to be our biggest conference and trade exhibition to date.
Posted on 12 Apr Marinas24 keynote: Designing Marina Precincts
Set to be the highlight of the conference Marinas24 will open in just under two months and with the conference program locked away, now is a good time to look at the content that will be delivered by a diverse line up of keynote speakers.
Posted on 4 Apr 'SailorGirl' to provide live coverage of Marinas24
Nic Douglass will attend the entire event to deliver commentary The Marina Industries Association (MIA) has engaged marine media commentator Nic Douglass, aka Sailor Girl, to provide media support services at Marinas24.
Posted on 19 Mar Superior Soiree at HSW - Marinas24 closing event!
Send-off for Marinas24 delegates after two fulling days of conferencing and exhibition The Superior Soiree at HSW will send-off Marinas24 delegates after two fulling days of conferencing and exhibition.
Posted on 6 Mar Marinas24 Conference Program announced
The two-day program will tackle a range of industry issues The conference program for the Marinas24 International Conference and Trade Exhibition (Marinas24) has been finalised and is available to be viewed now at Marinas-24.com.
Posted on 27 Feb Early-bird registration for Marinas24 Conference
This biennial event will take place 27 & 29 May 2024 at the RICC Brisbane While there is still three weeks to register at this rate, the Marina Industries Association (MIA) recommends you book early to ensure you can attend all the ancillary events, as some are limited in number.
Posted on 25 Feb AMI celebrates induction of new CMMs and CMOs
This achievement was celebrated during the annual AMI Conference and Expo The Association of Marina Industries (AMI) proudly announces its largest-ever class of Certified Marina Managers (CMMs) and Certified Marina Operators (CMOs), with a remarkable total of thirty-six professionals successfully completing certifications.
Posted on 16 Feb CYCA's Clean Marina & Fish Friendly Accreditations
The Clean Marina program helps marinas to evaluate their environmental processes The Cruising Yacht Club of Australia (CYCA) has been awarded the International Clean Marina and Fish Friendly accreditations following a rigorous independent environmental audit.
Posted on 13 Feb Marinas24 - Be there!
Early-bird registration is available only until 15 March Early-Bird Registration for the Marinas24 International Conference and Trade Exhibition (Marinas24) is available only until 15 March.
Posted on 6 Feb
This site and its contents are Copyright © 2024 Sail-World Sail-World Australia and/or the original author, photographer etc. All Rights Reserved. Photographs are copyright by law. If you wish to use or buy a photograph contact the photographer directly.
If you have any questions about advertising or editorial then please contact our team. If you encounter any technical issues then please email techsupport@sail-world.com
Terms & Conditions | Privacy Policy